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'Thursday, June 12, 1930 slctiORMlCK MESSENGER, McCORMICK, South Carolina. Page Number Two McCORMICK MESSENGER Published Every Thursday Established June 5, 1902 EDMOND J. McCRACKEN, Editor and Owner Entered at the Post Office at Mc Cormick, * *S. C., as mail matter of the second class. • DISPLAY ADVERTISING— 25 cents per inch for each inser tion; nothing less than 4 inches accepted for double column dis play, nor less than 2 inches for single column display. Positions given at ONE-THIRD extra charge. BUSINESS READING NOTICES 6 per cent per line for each inser tion, average of 6 words to line. WANT ADVS., 6 cents per line for each insertion, average of 6 words to line. TRIBUTES OF RESPECT, 6 cents per line, 6 words to line. All advs, set in body type, 6 cents per single column line; extra charges for big type on all single column advs., except head and signature. SUBSCRIPTION RATES: — Strictly Cash In Advance One Year $1.00 Six Months .75 Three Months.50 WANDERLUST SEASON NEARS * • ___________ Just as many men in the olden days felt the call of the wander lust at the first sign of spring and started on a summer tramp, so to day not alone individuals, but whole families, feel the lure of the road when the sun’s rays grow warm. They grease up Lizzie, patch the tires, improvise some cheap method of camping over night, load the car until she fairly groans and are on their way. Observe the travel on any main highway this spring and you will observe the increased number of automobiles carrying families that have heard the call of the road and are rambling around the coun try, carefree and footloose. The chance observer will pass them off for beggars, but in the majority of instances they are peo ple highly respected in their home communities who, with careless abandon, have cut loose for the summer to enjoy themselves to their fill. It is this class that uses the tourists’ camps. And has it occur red to many that these motor campers will spend one billion dol lars this summer? But they will, and this estimate is said to be con servative. What’s the answer? The com munities that make a bid for this business are going to profit from this type of transient trade. The expedient thing to do is to remem ber that a tourist camp well fitted out is a good adjunct to any city or town. X- VALUE OF PUBLICITY Publicity is one of the most ef fective methods used by agricul tural agencies in “selling” new ideas on farming and homemak ing, according to M. C. Wilson of the United States Department of Agriculture. Mr. Wilson recently completed a study of the relative effectiveness of the numerous methods employ ed by the ^extension forces of the department and the State agricul tural college in introducing new and better practices in farming and home economics. Methods classified as publicity, he found, were* the cause of the adoption of 30 per cent of the 27,- 032 improved practices introduced on 8,736 farms in 12 states. The remainder of these practices were adopted as a result of personal service methods, object lesson methods and indirect influence, these three groups being about equally influential. In the publicity group, which in cludes such mediums as news stories, bulletins, circular letters, posters, exhibits, general meetings, and radio, the printed ©r written word proved strikingly effective. News stories, bulletins, and circular letters caused the adoption of 18.32 per cent of all practices involved in the study, the news story alone being credited with 10 per cent of the changes. General meetings were credited with causing 13.9 per cent of the changes; radio 1.53 per cent; exhibits .61 per cent; and posters .04 per cent. x LETS MAKE IT A FREE BRIDGE AT FUREY’S FERRY Serving Many Businesses Experience of large fleet owners reveals the unusual reliabilitg and economy of the new Ford A SIGNIFICANT TRIBUTE to the value of the new Ford is found in its increas ing use by Federal, state and city gov ernments and by large industrial com panies which keep careful day-by-day cost records. In most instances, the Ford has been chosen only after exhaustive tests of every factor that contributes to good performance—speed, power, safety, com fort, low cost of operation and up-keep, reliability and long life. Prominent among the companies using the Ford are the Associated Companies of the Bell System, Armour and Com pany, The Borden Company, Continental Baking Corporation, Firestone Tire and Rubber Company, General Electric Com pany, Goodyear Tire and Rubber Com pany, Kellogg Company, Knickerbocker Ice Company, Morton Salt Company, Pillsbury Flour Mills Company, The Procter and Gamble Company, and Swift & Company. Each of these companies uses a large number of Ford cars and trucks. The Associated Companies of the Bell System use more than eight thousand. Modem business moves at a fast pace and it needs the Ford. Daily, in count less ways and places, it helps to speed' the production and delivery of the world’s goods and extend the useful ser vice of men and companies. Constant, steady operation over many thousands of miles emphasizes the ad vantages of the sound design of the Ford car, its high quality of materials, and unusual accuracy in manufacturing. Beneath its graceful lines and beautiful colors there is a high degree of me chanical excellence. An example of the value built into the Ford is the use of more than twenty ball and roller bearings. They are hidden within the car and you may never see them. Yet they play an important part in satisfactory, economical performance. Their function is similar to the jewels of a fine watch. Throughout the Ford chassis, a ball or roller bearing is used at every place where it is needed to reduce friction and wear and give smooth, reliable me chanical operation. At many points, as on the transmission counter-shaft, clutch release, fan and pump shaft, and front drive shaft, these ball and roller bearings are used where less costly types of bearings might be considered adequate. Additional instances of the high quality built into the Ford are the ex tensive use of steel forgings, fully enclosed four-wheel brakes. Rustless Steel, four Houdaille double-acting hy draulic shock absorbers, aluminum pis tons, chrome silicon alloy valves, torque-tube drive, three-quarter floating rear axle, and the Triplex shatter-proof glass windshield. The Ford policy has always been to use the best possible material for each part and then, through large produc tion, give it to the public at low cost. NEW fi.OW FOEIO PRICES Standard Coupe ........ Sport Coupe ......... De Luxe Coupe Tudor Sedan ......... Three-x mduw Fordor Sedan .... De Luxe Sedan ........ Town Sedan Cabriolet .......... Roadster . ......... Phaeton Pick-up Closed Cab ...... Model A Chassis ........ Model AA Truck Chassis* 131%'4nch wheel base ........ Model AA Truck Chassis, 157-inch wheel base ........ Model AA Panel Delivery .... All prices f. o. b. Detroit, plus freight delivery. Bumpers end spore tire extrm st$ low cost Universal Credit Company plan of timsa payments offers another Ford economy $495 $525 $545 $495 $600 $640 $660 $625 $435 $440 $455 $345 $310 $535 $780 Forb Motor Company (Augusta Chronicle of June 8.) The celebration incident to the openihg of the bridge that crosses the Savannah river at Furey’s ler- ry was a great success and now The Chronicle urges that it be promptly made a free bridge, elim inating the toll of 25 cents for au tomobiles which is small and might be said to be nominal, but never theless people instinctively shrink from paying a toll. The sentiment for abolishing tolls entirely was expressed by State Highway Commissioner John R. Phillips, at a luncheon at the Richmond hotel yesterday after noon and met with enthusiastic response. The Georgia Highway department and Richmond county are willing to forego the tolls if McCormick county and the State Highway department of South Carolina are willing. We believe that inasmuch as the South Caro lina bond issue has been declared legal and the State Highway de partment has a lot of money, that arrangements may be made where by McCormick county will not have to collect tolls in order to pay in terest on her reimbursement bonds. The Chronicle believes that it will be a great step in the direction of progress to eliminate these tolls and with such men as Senator Robinson, Mr. J. J. Dorn, Mr. R. N. Edmunds and other prominent citizens of McCormick county working to the end of the toll elim ination, we feel that the State Highway department of South Car olina will so work it out that the tolls will not have to be charged. The absence of Chairman C. E. Jones of the South Carolina High way Commission was felt very much yesterday but all those pres ent knew that if it had been pos sible for Mr. Jones to have been there that the brilliant and en ergetic head of the Carolina High way Commission vrould have come, and we feel that the move to elim inate the tolls will have the cordial support of Mr. Jones from the itart. The opening of the bridge, which is a magnificent structure, was attended by several hundred peo ple, with Wallace B. Pierce, attor ney for the County Commission, presiding, while the luncheon at Hotel Richmond was presided over by J. Frank Carswell, Chairman of the Highway Committee, of the Augusta Chamber of Cpmmerce. At the luncheon magnificien tributes were paid to those wh contributed toward making th bridge possible and former Chair man John N. Holder, of the State Highway Department was praised in the warmest terms by Chair man M. C. B. Holley of the County Commission, former Mayor Julian M. Smith, Mayor W. B. Bell and others. Mr. Holder was declared by the speakers to have been one or the best friends that this section of Georgia ever had and one of the best highway men in the country. In regard to the elimination of the tolls at Furey’s Ferry, the Chronicle feels that the plan will meet a responsive chord every where for it is too magnificent a structure connecting two friendly commonwealths and to have any thing mar its usefulness and the charging of tolls, however small, is certain to prove unsatisfactory and will continue so until they are eliminated, so let’s start right now and plan to eliminate the tolls on the only toll bridge among the four highway bridges entering Georgia from South Carolina. XXI NO MORE NEW COUNTIES saved annually.” When the late Congressman George D. Tillman, in the consti tutional conventign of 1895, force fully agitated the multiplication of counties a half day’s journey was required to reach a county court house from a point 15 miles dist ant. The trip is now made in 40 minutes. Nothing is accomplished by the division and multiplication of counties in this time except the provision of offices for “deserving Democrats” and the piling of ex penses on the taxpayers. When ever is a proposal to lop off a slice of one county and add it to an other the explanation is likely to be neighborhood discontent about the opening or paving of a road, and it passes in a year or two. Early census reports are that Spartanburg now has 118,000 in habitants and Greenville 117,000 and that is to say that together their population is e.bout one- eighth of the whole population of the state. Each of them has l-46th of the politicrl power re siding in the state S nate. An other way of putting it is that in senatorial representation the vot er in Calhoun or Bamberg has four or five times the weight of a voter in one of the two great Piedmont counties. Murmurs will be heard about this condition in the next three or four years, but it will never be modified unless the smaller counties consent, repre sentation in a constitutional con vention being proportioned to representation in the General As sembly. Whenever a populous county consents to the formation of a new county it is reducing its own weight in government. The state Senate is by far the most power ful of our instrumentalities of government. For an example of a state thor oughly eounty-ridden it is not necessary to go further than Georgia. There a multitude of counties exist, with a neglected county seat at least every ten miles. X DON’T GET TOO GOOD (From The Greer Tribune.) Whatever you do, brother, don’t get too good. There is a piety that is depressing, and which immed iately breeds suspicion and dis trust. Most every man has his faults and if our secret acts and thoughts, or even those things peo ple know about us, but which we think they don’t know about us, were held up to the public, we would shrink, cut to the quick, and flee to hide our moral and spiritual nakedness. Some of us get drunk, and that’s bad; some of us lie like dogs, and that’s worse; some of us peddle vile talk and that’s worse; and some of us love money more than we do truth, honor and goodness, and that’s worse; some of us cheat, steal and dodge our just debts, and that’s “worser” still, though among the elect it is some times considered a virtue. But the crowning sin of all is a hard, unloving Iieart and a soul without charity for the frailities of others, which rejoices when others are crucified and which attempts to hide its secret joy with sniffling and pious deprecation. Men dislike such people, and God despises them. No, whatever you do don’t get too good. Heaven is going to be a big surprise party to most of us. txt THE WHINES AND SQUEALS (From The News and Courier) The Spartanburg Herald says, there may or may not be more new counties _ created. There is cer tainly economic reason for their creation, but on the other hand, there are perfectly obvious rea sons why the consolidation of counties would be in the interest of the taxpayers. The Charleston News and Courier says: One observes with pleasure that at last are signs of reaction against the notion that the way to wealth and prosperity is to organize a new county. S. L. Cantley, who is com missioner of finanoe in Missouri, declares that with 114 counties his state has four times us many as are necessary raid that “if we had one-fourth the number that we now have few people would be two hours’ drive from the courthouse and millions of dollars could be In respect of the subject of sectionalism in South Carolina, some of the people of the Pied mont. not all of them, are strangely and stupidly worried lest ( they contribute to the construction of roads and bridges in the low country. It should be obvious to them that their interest is that the commonwealth develop sym metrically as a unit and they ought to be glad to assist in improving Berkeley, Darlington, Horry, Hampton, Aiken and every other county. That a good highway cross Dor chester county between Charleston and Anderson is quite as importan - ' as that the Southern Railway hav tracks in Dorchester that are . Hu 1 " connecting tho™ towns. Would any rational person i Andersen or Spartanburg cok ,vit ccmpiacence on the tearing up the tracks cf the Charleston an Western Carolina railroad in Beau fort? Yet in those up-country counties are persons who deem it a great injustice that bonds axe is sued, the principal and interest of which will be paid from gasoline taxes, for roads in Georgetown and Colleton. Their reasoning reduces itself to a conclusion that no good roads should be built with the help of their pennies beyond their county lines. Apart from these considerations, the naked truth is that the low country counties, not those of the Piedmont, are the most efficient and important contributions to road construction in South Caro lina. When a man in a mill village in Anderson or Cherokee, the own er cf a Ford, has earned $60 in a month and then purchases a hundred gallons of gasoline, he drops $6 into the treasury of the highway department, but he adds not a penny by that payment to the wealth of the state. When five millions has been earned in South Carolina in a year and has been paid in gasoline and motor license taxes the state of South Carolina has gained nc* a dollar, for the people are the state. The five million simoleons have been taken out of one pocket and put into another. Anyone should have wit enough to perceive it. When a gentleman of New York pays $200,000 for an estate near Charleston and brings two or three automobiles here for two months every winter, buying 2,000 gallons of gasoline, he pays into the highway fund $120 of New York money. • Winter visitors in Aiken pay in gasoline taxes thousands and tens of thousands of dollars and every one of those dollars is clean profit to South Carolina. In road build ing Aiken is probably a far more valuable town for South Carolina than is Greenville or Spartanburg. As much can be said, proportion ately, of Camden, Summerville and. Charleston. Again we point out that an au tomobile cannot cross South Caro lina traveling by way of Cheraw, Columbia and Aiken or by the Coastal highway without paying a gasoline tax. The driver is com pelled to fill his tank. These are the thoroughfares over which hundreds of thousands of cars north and south pass between Oc tober and May. These roads and those around the winter resorts are the principal source of tax revenues of South Carolina that in reality are gainful. When route 40 from Charleston to Georgetown and Conway, on to North Carolina and Virginia, shall be paved, as it will be in a year or two, the volume of net revenues to the state paid by out siders will be swelled. Let it be’ remembered that for every gallon of gasoline purchased in another state by a South Caro linian perhaps 50 are bought by citizens of other states from the filling stations in our middle and coastal counties. Through the northwestern corner of South Carolina the streams of tourist traffic do n©t pass and if they did the distance is so short across it that the traveler can and would buy most of his gasoline in ad joining states where the tax is lower. Yet, in spite of this, we hear whines and squeals from up- country politicians that the low country is about to get something more than its due out of their people. The road bond issue imposes no general tax on the people. The principal and interest will be paid by the motorists. They are only cne-eighth of the people, and every dollar that the foreign mo torist pays is new money, velvet to South Carolina. Besides, if the inhabitants of the flourishing Piedmont counties cannot perceive that hard roads to the open ports of the sea are of benefit to them, indispensable to them in this era of the new transportation schools and col leges are wasted upon them, their case is hopeless. Would You Know One If You Saw It? If you ever come face to face with a germ, would you recognize it? Ut course it is not likely that you cvcj. will see a germ, unless you own a tremendously powerful microscope, tor you would have to magnify one over a thousand times to make it as big aa a pin head. But you should recognize the fact that these tiny germs can get into your blood streams through the smallest cut, and give you typhoid fever, tuberculosis, lockjaw, blood poisoning, and many more aangcrou v and perhaps fatal diseases. There i* one sure safeguard against taeso- dangers — washing every cut, no matter how small, thoroughly with Liquid Borozone, the sate antisep- A,'.... o-nf- T.imiirl BorOZOUC Ut