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Thursday, March 13, 1930 McCURMICK MESSENGER, McCORMIGR, SoutM CsrtThm. r *mm- Page NumEef TEm 461 The Town Doctor DOCTOR OF TOWNS SAYS: PLAY THE GAME There are a lot of people in every community who say “Sure, I’m willing to do something to help push my town along; “but when it comes right down to brass tacks they stall with “well, I can’t do it today,” or “I’ll see about it tomor row.” And “tomorrow” never comes. There are those, too, who when asked to do some particular thing for the benefit of all, say they will do it, when, even while they are saying it they have no intention of doing it at all. When asked about it later they offer an alibi, saying “I didn’t think it amount ed to anything, so didn’t do it.” Too many people think that the only thing that counts in com munity building is something big. If it isn’t something that will get their name in the paper or grow a halo around their head it doesn’t interest them. If they cannot be the “big toad 'in the puddle” they don’t want to be in the puddle at all. But let me tell you this: Any industry that considers your town for the location of a new factory or for any of the dozen other 1 things, is more interested in what all the little frogs do all the time than they are in what one or two big ones do occasionally. A chap told me not long ago that it was no use for him to do anything for his town, because no body ever appreciated it when he did do it. When I asked him how he knew that, he said, “well, no body ever says anything about it.” There are many people like him, they want a brass band to lead a parade in their honor every time they do something for the good of the community. That always makes me think of the old, old, time-worn story of the lady at her first baseball game, who expressed surprise at all the yelling and cheering when a field er caught a fly ball, saying, “Why this excitement? I thought that was what he was supposed to do.” Citizens are supposed to do those things that will build their com munity. Each is supposed to come “to bat” and at least make an at tempt to “hit”—to play the game. They are supposed to support the community the same as they are supposed to support and furnish bread and butter for their family. A man does not expect the blare of trumpets every time he brings home a bag of groceries, but if he fails to do it his family will starve to death. And McCormick will get i all thin and gaunt, hollow-eyed j and weak-kneed, puny and sickly looking, if you and all the other people in McCormick do not fur nish the “groceries.” The sacks, bags, bottles and cans of community groceries are label ed, “pep,” “pride,” “gumption,” “co-ordination” and “common- j sense,” without which any com munity will cease to grow,—and in ! nature, business, or anything else, —to cease to grow is to perish. When a town ceases to grow it | dies on its feet, and not even the undertaker makes any money out of it; for there isn’t even enough inspiration left to have a good funeral. A dead town is a sorry sight, and the saddest part of it all is that we cannot lay our hands on the fellow who killed it. When you lie back, stall, alibi, pass the buck and refuse to “get behind and push,” fail to provide the “groceries”—your town dies— it just dies and dies and dies, and you know and I know that when a town does that it’s a dead one. (Copyright, 1930, A. D. Stone. Reproduction prohibited in whole or in part. This editorial publish ed by McCormick Messenger in co operation with the local Lions Club.) ^ 6 6 Tablets Relieves a Headache or Neuralgia in 30 minutes, checks a Cold the first day, and checks Malaria in three days. 666 also in Liquid jr Think of Your Automobile in Terms * of Tomorrow Ultimate cost is as important as first east in the purchase of an automobile AW /HEN you purchase an automobile you are mak- WW sin investment of a considerable amount of money. It is essential, therefore, that you give careful thought to the best selection and know what you are getting for your automobile dollars. The first cost is important because it may mean an immediate, satisfactory saving. Of equal impor tance is the ultimate cost after thousands of miles of service. This ultimate cost is the true measure of automobile value. The first cost of the new Ford is unusually low not only because of economies in manufacturing, but because the same principles that inspire these savings are extended to every other step that means greater service to the public. It is easy to see that economies in production would be of little value if they were sacrificed later through high charges for distribution, selling, financing and accessories. The Ford dealer, therefore, does business on the same low-profit margin as the Ford Motor Company. His discount or commission is twenty-five to fifty per cent lower than that of any other automobile dealer. You gain because he makes a small profit on many sales instead of a large profit on fewer sales. The difference in selling cost, combined with the low charges for financing and accessories, amounts to at least $50 to $75 on each car. This is as impor tant as economies in production in keeping down the price you pay for the new Ford. The low ultimate cost of the new Ford is the result of sound design, quality of material and unusual care in manufacturing. Friction and wear are reduced by the accuracy with which each part is made and assembled. These factors combine to decrease the cost of operation and add months and years to the useful life of the car. The good performance and low yearly depreciation of the new Ford are indicative of the enduring quality built into it at the factory. SERVICE charges are on the same fair, economical basis as the making and selling of the car and replace ment parts are always available at low prices through all Ford dealers. In two, three or five years, depend ing on how much you drive, the saving in operating and maintaining a new Ford will amount to even more than the saving on the first cost. Think in terms of tomorrow, therefore, when you purchase an automobile. For tomorrow will reveal its true worth. Roadster, $435 Phaeton, $440 Tudor Sedan, $500 Coupe, $500 Two-window Fordor Sedan, $600 Three-window Fordor Sedan, $625 Cabriolet, $645 Sport Coupe, $530 Town Sedan, $670 AU price* /. o. h. Detroit. Convenient time payment* arranged through the Universal Credit Company FORD MOTOR COMPANY Legion Rally To Be March 26 And 27 In Columbia COLUMBIA, Mar. 11.—(Special) —American Legion officers, includ ing post commanders, finance officers, service officers and ad jutants, will gather in Columbia Wednesday and Thursday, March 26 and 27 for the annual spring rally of the organization. Wednes day will be given over to a con ference of service officers from na tional and state headquarters and the 61 posts in the state. Wednesday evening informal parties are being arranged for National Commander O. L. Boden- hamer and Mrs. Donald Macrae, national president of the Legion Auxiliary, as well as other distin guished guests. The business session of the state department of the Legion will be held Thursday mornnig and will be concluded in time to allow the Legionnaires and guests to at tend the running race program at the State Fair grounds, where seven events will be participated in by horses now in training there. Honoring the special guests in the city, tha events have been des ignated as follows: First, National Commander’s event; second, Na tional President’s event (Auxili ary) ; third. Governor’s event; fourth, State Commander’s event; fifth, State President’s exent, (Auxiliary); sixth, Pennsylvania event; seventh, Richland Post No. 6 event. The Pennsylvania event is a courtesy to John F. Yoakum, sup erintendent of the mail and ex press departments of the Pennsyl vania railroad, who will attend the races and watch his horse, “T. A. T.” named for the Transcontin ental Air Transport line, owned by the Pennsylvania railroad system. “T. A. T.” along with “Gray Ant elope,” a son of Man-o War,” In- finitus,” and “Crack Brigade,” the last two having already been en tered in the Kentucky Derby, which will be run at Churchill Downs, Louisville, Ky., in the late spring. Governor John G. Richards, Mayor L. B. Owens and State Com mander Oscar Doyle, of Anderson, will serve as judges of the races. Reservations will be received by the local post of the American Leg ion at an early date for the races. -txx- $15,000,000 For Highway Safety (Automotive Daily News.) Public benefit and sound eco nomics are closely related. The au tomobile industry’s Highway Safety Plan which will scrap 400,000 un fit cars in a year is an example of large-scale benefaction which is solidly grounded on business fund amentals. Every one knows that the used car falls into two classifications. The first class comprises the serv iceable automobiles which are sal able by the dealer and of value to the buyer. The second class are the rattle-trap used-up cars which ! are a menace to all users of the highway and are an economic nuisance. They spell loss to the dealer and less to those who oper- ; ate them. The various companies partici pating in this program estimate that they will spend a total of $15,000,000 for sending such cars to the scrap heap. Those who are concerned with the national problem of accident prevention—and the motor execu- | tives are in the forefront of that movement—will greet enthusiasti cally this activity to clear the roads of unfit vehicles. Alvan Macauley, president of the National Automobile Chamber of Commerce, which fosters the pro ject .characterizes the effort as • perhaps the greatest single safety move in industrial history.” The fact that the Highway Safety Plan is good business sense strengthens its humanitlarian value. Economic soundness is usually essential if any move is to ] be continuous rather than spor- ! adic. The use of the automobile j constitutes a vast democratic transportation system in which the maker, the dealer and the own er have a common interest. The re moval of unfit cars will serve to ] clean up a situation prejudicial to i the industry and the trade. It will be a boon :o the nation of car- owners by removing from the highways a huge amount of un desirable rolling-stock. American industry has again proved its ability to deal with ma jor problems by methods which are comprehensive and far-vision- : ed. ■r