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Sports Wednesday, February 7, 1990 The Gamecock 7 Irish, NBC Wake the kids and call tl neighbors. College football tear are negotiating their own priva television contracts. In a move that will undoubted start the proverbial snowball rol ing, Notre Dame announced Mo; day it has reached an agreeme with NBC to have the Fighting 1 ish's home games televised excli sively on that network. Notre Dame is a member of tl 64-team College Football Associ tion. ABC and ESPN had alreac acquired rights to CFA games, b the Irish have now said they a belong to the CFA, but play t Notre Dame rules. And CNN reported Monda night that at least one other scho has already expressed interest following Notre Dame's block to multimillion dollar TV touchdowi You don't suppose that oth< school could be an independei with the nickname 'Hurricanes', c you? Hurry King, we're an indepei dent school, get on the hori There's still ABC and CBS lei Talk to the movers and Ted Shal ers. What about cable? What aboi HBO ? they're getting int sports. Excuse me, I got a little caugl up in the fervor. Why don't w look back and see how all th mess got started. In 1951, the NCAA began go^ erning television football contract Recognizing TV as a threat to gal receipts, the NCAA created a tel< vision plan designed to spread th wealth. They guaranteed television aj pearances to both large and sma CpHaaIo ACtahlichAH limifo #k ilVllVVlU) VtJUIUUJllVU XXI 111 10 UI1 ill number of games that could b broadcast, barred any team fror appearing on television more tha six times in two years, and set th price teams could receive for broadcast In 1984, the Supreme Coui ruled that these regulatory prac tiees violated the federal antitrus laws, opening the door for th CFA. The implications were obvious Beating a team on the field wasn' enough. You now had to beat then to the television revenues as well. The immediate trend was towan conferences signing on with syndi cators to carry their fall schedule: with every conference membe guaranteed their share of th< revenues. And many of those conference affiliated big-time schools joinet their big-time independent counter parts to negotiate TV deals ai members of the CFA. FED * cl Join the fastest 6rm * WE GUARANTEEJhe lowest prlo * WE GUARANTEE ydii wMtecelvi * WE GUARANTEE that all music v ' NO OBLIGATION ON WHEN YOU CALL YOUR Rl 771-6296 799-5691 - 544 ^ Si ' strike deal te pfWf J* 2 j2 JEFFNlCHOL: n't SW" PeP Talk I- ' u- But the idea of a team having it home games exclusively shown o ie one network is unprecedented. Foi a- give me for not taking an jmmed ly ate stand as to whether I agree c it Hisflcrrfv. u/ifh thic hprancp frank-It in I don't know yet. >y I'm a little biased anyway, be y cause for me, it'll be nice to se 0j fellow Northwestern High Schoc ln alumnus Jeff Burns do his thin a every time Notre Dame is at hom< .j Burris' thing, by the way, is rur ning the ball. He led Northwesten out of Rock Hill, to the state titl l0 this past season. I wish Jeff would have told mi ra~ about this last week when hi ? signed with Notre Dame (it's no often The Gamecock gets a chano to scoop CNN) because you cai at bet he knew about it. What a recruiting bonus. Poo Notre Dame needed one, didn' ^ they. I will say, though, that it's tim IS to cut the baloney, and pay Burri and the rest of these athletes nex f" season, s. Regardless of whether you thinl Notre Dame's move is right 01 ie wrong, if negotiating an exclusive contract like this and not letting )_ the athletes in on any of it, with al U the bucks we're talking about here e isn't a blatant exploitation of cole lege athletes, then I don't know n what is. Athletes get five-year scholar ships, I know. Used to be a nici argument. But, folks that's finan >t cial gravy now when you're talk ing about today's TV revenues. ;t I'm not talking about making ' these guys millionares by an; means. I'm just saying give then their fair piece of the pie ? " they've earned it. ^ And then, colleges should lool into having those wonderful, oh s< ^ helpful alumni sent on a special re cruiting assignment in Siberia i: s they think whatever amoun r deemed fair is just not quite enough. And as for USC, I'll be waiting - to hear this ... J "You won't see them on Show time. You won't see them on Cine5 max. The Fighting Gamecocks of The USC ? Only on HBO." IERAL V/Vyi. ?J lib ? O WW"*-' /ing Music & Video ?ut>! e on all your music purchases i your order within 3-5 working days vill be on original labels WST ORDER t EPRESENTATIVES IS 1-0120 544-1514 -788-3335 w I PiUlH ll I B*|l J I > WBSF 4 fa* t e Renee Meyer/The Gamecock a oein num maKes a move to tne basket in Mondays's game t against Virginia Tech. Hunt scored a career-high 37 points to lead the Lady Gamecocks in a 72-47 win. r [ i I M ST. ANDREWS I ; fgMfflS)) f J The Professional Health Club ) Racquetball Courts Whirlpool and Sauna Aerobics Tennis Courts s Nautilus Workouts Swimming Pool tr\ r I IO/* OtifW/tn^ iar!+h Thie* A ri W IUI UUl/ \J IU \Jk?I lid Willi I IIIO ?U Open 7 days a week 798-1000 508 Evelyn Drive I'Sffil H fcxTrl . ^IH 1 JzmMd rYi T1 HV^ || H H CHECK HTT OUT ! I I ARMY - NAVY STORE I l!?2^air^tree^^^^^^^^^^ 252-135o| L fTvf 'V mCJ DRUG STORES ff \lp ^ Your iT T VALENTINE HEADQUARTERS \f J\ You Can Win U A Gigantic Valentine Bear M For Your Valentine y Just Come In y T and Register. Hunt poi over Lad By DOUG AUBE Staff Writer Orange uniforms don't sit wel with USC forward Beth Hunt. Virginia Tech found that out th< nam way munuaji lll^Ill US lilt orange-clad Lady Hokies were de feated by the Lady Gamecock: 72-47 at Frank McGuire Arena. Hunt lead USC with a career high 37 points and 16 rebounds Perhaps she was motivated b> Tech's colors. "I took exception t( orange being in our gym. Maytx they will change their colors nex year," Hunt said. USC jumped out to an early 4-( lead on Schonna Banner's 6-foo jump hook. Virginia Tech re sponded by reeling off 10 straighi points to take their largest lead ol the evening. USC Head Coach Nancy Wilsor, then called a timeout, and the Lad) Gamecocks answered the challenge by going on a 6-0 run. But, Virginia Tech's Mary Beth Bergmann sank a 3-pointer to put the visitors up 13-10 with 7:14 remaining in the half. That's when Hunt decided she'd seen enough. $3? k - - IWnifcf i? :3fl1OB(?).1ia(0: iC5 : WASHINGTON D.C % ^ Wings J "Home of the IS (eat-in onl m 10 styles of wings, BBQ Rib m your favorite sandwiches W Take Out Orders Av 1 10% Disi M (with student I M Mon.-Sat. 11am-10pm \ Sun. 12 noon-6pm Rosew 01 Me: n ?4 ivesiauii "Only in F Great Me: Serving Late Open 733 Santee Ave. M MHWJUUUW |HB n J .vers USC [y Hokies She outscored the Lady Hokies 15-11 as USC closed out the half 1 up 31-24. Hunt scored 21 of USC's first-half points. 4 5 Virginia Tech was able to keep ; the deficit at seven points until . USC pulled away with a 12-3 5 spurt to take a commanding 47-31 lead at the 10:46 mark. Wilson said she was thankful to get the win and was proud of f Hunt. "Some of the shots she makes ^ with two or three people on her are ones that only about 10 players in j the country can make." USC jut nior guard Karen Middleton hit a 22-foot jumper with :09 left in the t game to give her 12 points for the f night and 1,000 for her career. Only 16 players in USC history , have accomplished that feat, and r four of them are members of this ) year's squad. The Hokies fall to 8-11 on the i season and 4-4 in the Metro while USC improves to 14-6 overall and i 7-1 in the Metro. USC travels to Cincinnatti Saturday for a battle with the Bearcats. rtS *jto?*(i<)3ott>?Bwi&3tuK: (SS'lffifS 1990*6 L< I*. i99i**m<*7>*?:0>s?r'<t ^ &J)Qlc?>fc-?T0;?S TOT. fcvwic*; t|!?K:J:oTii.*;it'i6>yTS*6 CS'l'S TOT tSffltfiHHfW <**> tB=3:*#<TAU')-ttI?-Mffl-?6t rhone:1-800-537 2186(Toll Free) *fcli 03 234 5071 ***-Ml. S.A. NY OFFICE 1Ba:;TJI|(iA<b) ) Phone:1 800 344 7241(Toll Free) *fcl1 212 986 5520(9:00-17:00) Xjltjfi-NYi 6?,B(il$< and Ribs / u if '4 wings" <? 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