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SPECIAL OCTOBER _ SALE * NEW if ADDED SPECIALS GUIMPERS LADIES AND MISSES JERSEY, VELVET, SERGE / - . ALL SIZES AND COLORS SPECIAL $4.98 -H- $6.98 Never Before IN THE HISTORY OF MERCHANDISING HAVE WE BEEN SO WELL EQUIPPED IN EACH AND EVERY DEPARTMENT OF OUR BIG STORE TO SUPPLY OUR CUSTOMERS AT PRICES ?HAT ARE APPEALING. READ CAREFULLY THE UST OF BARGAINS YOU ARE ENTITLED TO FEAST UPON DURING THIS SPECIAL SAJLE OF READY-TO-WEAR, CLOTHING, NOTIONS, DRESS GOODS, SHOES, FURNISHINGS, RUGS, HOSIERY, ETC. MEN'S ' FALL AND WINTER HATS NEW SHAPES AND COLORS SPECIAL $2.48 JSj $4 .98 JOHN B. STETSON HATS IN NOVELTY AND STAPLE SHAPES AND COLORS AT ?RIGHT PRICES? / ? Ladies Coat Suits and Dresses AT SPECIAL PRICES $75.00 Bolivia Silk Lined $59.00 $50.00 Velour Cfl coats at ?P?J f .DU Children's Plush and Velvet Coats '$3.48, $3.98, $5.98 100 Ladtes' and Misses' Embroidered and Fu** Collar coats in Tan, Brown, Copen and navy $14.50 '? $27.50 ' ,> *J 1 - ? SUITS One lot of Ladies' and Misses Serge Suits Braided and embroidered worth about dou- i QO to Cf| ble in price. Blue only, from <J)1 l?jO <plU??)U Special lot of Serge and Valours in the latest styles. Plain and Fur Trimmed in all ClQ CA CO leading colors, from .7 SALE QFmK and WOOL DRESSES SILK DRESSES One lot of beautiful silk dresses in canton crepe and satin, braided and embroidered in the most elaborate design. Colors, black, navy, brown. Worth from $39.50 to $49.50 Our prices, $21.75, $24.50, $35.00 WOOLEN DRESSES Special lot of Ladies and Misses dresses in serge and tricotine in all leading styles worth about double. Our special prices, $11.98, $14.50, $18.50 Fall Suits for Men and Boys * ' * 1,500 Mens' -and Youth's Fall and Winter Suits included in this big: Sale. 1 '? 1 11 1 $31). 00 values mens' regular and stout, mixed worsted suits 7^ sizes 34 to 44 &t, each, ? Youth's Blue Serge and Mixed Weave Worsted Suits made over latest models. Prices range from $14.50 $19.50 $25.00 BOY'S FALL AND WINTER SUITS - $12.50 Boy# Heavy Weight Serge Suits d*Q QC selling at "Scotch Weave Assorted Colors Heavy Weight $8 95 Suits, at ? < Boys- Corduroy Suits at $4.98 Boys belted effect, all wool Suits, worth $15.00. ? Two Pairs Pants? at, ' $9.95 SHOES FOR FALL AND WINTER LADIES SHOES I .a dies' brown kid* Cuban heel, Knglish; width A to O. Very special ut $9.95 Ladies' $10 brown kid English lirogue, low heel. Eflrd's price |wr pair $7.98 Ladies' brown calf skin, Cuban heel English Walking Shoe, at Bfird's price $5.98 Indies' brown kid English. Cuban heel, n $10 value; at Ef inl's price ...... $6.98 Ladies' brown calf, medium heel. English, flexible welt; at a pair $1.98 Ladies' black kid. rubber heel, English, in both low ami medium licol ; sj>eclal N $4.98 l-idies' black kid, medium heel I >ross Comfort, turn so)?\ Eflrd's prfee i>er pair .... $4.98 Toadies' mahogany calf, rubber IhiM. English, low military heels. Efird's price, $-1.98 LADIES OXFORDS Indies' brow n suede Louis hevl Oxford ; very specially priee<l at $5.98 Ladle*' tan Scotch grain calf, low heel. Brogue Oxford ; sell everywhere at $10. Efird's price per pair . $7.50 Indies' brown calf Oxfords, welt soles and rubber hwls in Cuban and low heels; a real bar sain at $6.50 MISSES SHOES Misses' mahogany calf, welt sole*, rubber heels. English : sizes 2 1-2 to 2. :it $3.50 Misses' brown i-alf English last, rubber heels; sizes 12 1-2 to 2: at . $3.50 Misses' black kid. English stvle, rul>ber heels, sizes 12 1-2 to 2 $3.50 Misses' bla<k kid, English stvle. rubber heels: s-Lzes 8 1-2 to' 12 .... $2.98 Mioses' mahogany ralf. Eng lish styles: sizes S 12 to 12, per I<iir $2.98 K. <\ Skuffer fof-4?oys and Kirls, black gunmetal. lace and button ; sizes 12 1-2 to 2. per pair $3.48 Tan calf. la?<e and button; sizes 12 1-2 to 2 at $3.48 Tan calf and kid, lace and but ton, sizes 8 1-2 to 12; at ? $2.98 (?iiTs and Boy's Brown Klk liide shoes, solid leather, sizes 0 to 2 ; special at $1.98 MEN'S SHOES A Fancy calf ball strap Brogue, Reynolds make and worth $10; :it Efird's price $8.95 Russian calf, plain English combination last. Reynolds make Special at . $8.95 Mens' Black K. id Blucher, flex ible sole, rubber heels; a real value at $6.98 Black Kid Blucher. rubber heels. speeially priced nt $4.98 Mens' t;in calf, Knglish rubber heels at Kfird's price .... $4.98 MEN'S WORK SHOES M?*n?' Tan Klk Xeout*. $2.18 Mens' Tan Blucher, solid lea ther $3.98 Mens* Tan Heavy Hlucher, ^olid leather .. $4.86 Ladies and Misses Sweaters ? Combination Sweaters, at $4.98 to $6.98 Children's Sweaters, all colors, $1.48 to $3.4 8 Ladies' and Misses wool sweaters. Special $1.98 to $9.95 Indies' outing gowns at a special price, 98c CAR LOAD TRUNKS AND BAGS Steamers, Wardrobe, Round Top and others. Suit Cases at price? that are interesting. EFIRD'S DEPARTMENT STORE Corner Main and Taylor Sis. COLUMBIA, S. C. DRUGGETS AND RUGS 500 Genuine Axministers arid Brussels Druggets and Rugs for your inspection at bargain prices.