Cheraw chronicle. (Cheraw, S.C.) 1896-2005, November 16, 1911, Image 4
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THE STCRY OF THE PIERCING ARROW ;
In the days of old the how and arrow as J
well as the lance and shield played a proini- ?
nent part in the mighty battles waged in every
land. Christopher Columbus, the undaunted
navigator, found the bow and arrow in the
hands of the wary Red Man upon his landing in
this the land of tin? free, the linme nf tin* 1 ?? !v-?
great, grand and glorious America. In later
years Piercing Arrows in the hands of these
same Rod Men, who at first joyfully greeted
the ("treat Discoverer,' left death and desolation
in the wake of these hold and hardy
pioneers who had braved the dangers of the
great unknown; and in every mighty battle
of those early times these piercing shafts play
eci a prominent part in the history that destiny
had preordained. These piping times
of peaee find the red warrior calmly dreaming
his life away upon the fertile plains of the
West and contentment reigns supreme, except
that civilization has wrought queer changes,
and, today the Modern Merchant is fighting
trade battles that for intensity of purpose
are as mighty a.s any ever waged by the warriors
of old, and learning thru the school of
HP,
^ *
tl 1
Pn
A mercant
means a su
9 A
nde^t Opportui
THE FIRST 50 PEOPLE
io t.*i11er ine uoor.s on Saturday morning at !)
J o'eloek will lie handed a sealed envelope which
j will entitle you to an opportunity to secure a
beauti 1'ul present. Free. No strings to this?
just he one of the first 50 to get in the store
when the doors open.
10 YARDS OF CALICO OR 10 SPOOLS OF t
THREAD FOR 10 CENTS. 1
With a purehase of $7.00 or over we w;!l
sell you 10 yards of best calico for 10 cents or r
it* \r/m 1A ... 1~ - P " < *" ^
l ,, v... j.n n-1 xw diujuis ol uireau ior iu cents. t
You inust got the thread or calico at the time _
you make the purchase of 7.00 or over.
I I A RE^
4:1 years ago this storoOopened for business. G
make up of this store was the .sincere desire to he r
principles rightly applied to right merchandise. R
and that price always the lowest consistent with g
all the time has been the mnin ; ? nn?
-?~ ...???? AUVWI 1U UIII OUtUCSS
this store is the best managed, the best stocked and
to "make good" in every instance?to keep faith v
p
j
he Yell
G
ttCCING A
AS THRILLING A
ile event without a parall
re saving of many dollars
51 BIG DA
? Ssitiii
nity Th^t Ever <
i i OUR CREED I I
We believe in the goods that we are selling and in the
)eople to whom we are selling the goods. We believe that
lonest goods can be sold to honest people by honest meth>ds.
We believe in working, not waiting; in laughing,
lot crying; in boosting, not knocking, and in the pleasure
hey come here for? and that'one bargain today is worth
,wo bargains tomorrow. We believe in courtesy, in landless,
in generosity, in good cheer, in friendship and hon;st
competition. We believe in increasing our business
md that the way to do-it is to reach out for it. We are
eaching out for yours with the best bargains that it has
iver been your opportunity to buy in this town.
,868 - 191,
flEW OF OUR BUSI
\
reat things were expected by us and by you. Neither have
ight both in merchandise and methndo and if
- ?..?uuv? It ?? (U9 iUC V liaiilC
( r
ight from the start this store iia.s had the confidence of the t
ood merchandise. Honest valines?courteous treatment?lo
and growth. Successes like this do not just happen, they
the best located that such an unstinted measure of patrona
rith our friends and customers, that'this confidence is stronger
J
ow Stc
RAND=
Irrow
IS THE INDIAN WAR
el in the history of
; to the many friends ;
YS BEGINNING^
rday, N<
:ame to any C
PRESENTS FROM THE CLOUDS
Promptly at 12 o'clock, noon, on the opening
day we will drop from the top of our build.*
ing a number of tiny balloons and to each one
will be attached a tag and if you get the lucky
rug you get a present iree. The balloons
fall to the street below. Come and .see the
fun?its free at noon Saturday.
A GREAT BOX SALE
This will be a great feature of the opening
day. A great lot of boxes neatly wrapped
and to he sold at 25 and 50 cents. Each one of
these boxes contains merchandise worth a
great deal more than the price asked and anyone
getting a box that is not entirely satisfied
may have their money back.
NESS 1 "1
been disappointed. Into the very fibre of the
that a great business should result from right
rading public thru its policy of "one price to all"
oking after our customers interests fir.st last and
are the result of definite causes?and it i.s because
ige has been accorded it. It is only as we continue
today than ever before.
>RFAS
Sale
S
this great store. It
ind customers of this
>v. 18tK
ommunity!
STATEMENT BY THE EVANS CO.
The announcement of a sale of this kind
right in the heighth of the season is something
very much out of the ordinary, but there are al
ways conditions in a mercantile business that
make things like these necessary. We anticipated
along with the rest of you a very successful
season, we had every reason to believe that
the price of cotton would he around 14c and
with this in mind we took advantage of many
big deals in merchandise at exceptionally low
prices, we might say at prices lower than we
ever bought the same merchandise before. The
price of cotton did not meet with our expectation?we
have the largest stock of merchandise
that the store ever had?people are backward
about buying?what was to be done? This
was the question that confronted the board of
directors of this great .store. Something had
f A rl AH n o'll. 4.1* .*4- -? 1 3
MV UUUC au ???,! vcu llic iiicrciiniuuse
must not be carried over, it was the general
census of the meeting to sell ^lie merchandise
and try in as far as it was in our power to
bring the price of cotton as near 14c as we
could thru the exceptionally low prices that
we could make on this stock of merchandise
from now until Xmas. The time was oppor- r
tune for a move of this kind?the people are
ready to buy and will buy if the price is made
"""right to them and we feel sure that #iany