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w I S^Sfer- mritm, ». e., ThorsJhiy, October It 196f m CLINTON CHRONICLE It Council Takes Important Step Clinton City Council last week took* an historic step toward planning for an orderly growth of the city. Council approved a motion to sub mit an application for federal funds for a long-range planning program. The planning study would ipclude land use survey, neighborhood analysis and the gathering of other such infor mation which would be vital in plan ning toward Clinton’s future. The land use survey, for example, would show exactly how the land with in the corporate limits is now being used—how much of it is residential property, business property, institu tional (churches, schools, etc.) and how much is undeveloped. The neigh borhood analysis would give detailed information about how many residen tial units within the neighborhoods are one-unit, two-unit, etc., and one-family, two-family or more. It also can pin point trouble areas which have high crime rates. This is only a small part of the in formation which can be gained from such studies and it is vital information in planning for the city’s future growth. It can tell where fire department sub stations should be located. Where elec trical sub-stations may be needed. Where traffic should be routed. Where future sewer lines may be needed. In other words, it puts down in black and white what the city’s leaders should be thinking about when they A Suggestion For Patrol An article in last week’s Chronicle reported that the State Highway Pa trol driver’s licensing office in Clinton had been closed. The office operated on a two-day- a-week schedule in Clinton prior to its closing. Laurens, Newberry, and Green wood are the nearest licensing offices now for Clinton area people. A Highway Patrol spokesman said Clinton was one of several offices clos ed in order for the Patrol to have a more efficient operation. He said that the office in Clinton had neither the necessary facilities or equipment. At first glance, it would appear that the new operation would be effic ient only for the Highway Patrol and might be inconvenient for Clintonians. However, more than a second glance is needed. Patrol Sgt. Rip Rad- cliffe of Greenwood explained, “When we operated an office in Clinton, if we had six people waiting to take driving exams, a few might have a two-hour wait. With the new four-lane high way ready to open between Laurens and Clinton, the Clinton area people can drive up |o Laurens without much incjonvenience. Once there, they wilt be served by a full staff which has all the necessary equipment. We believe Clinton people can be served more quickly at the Laurens office, including the time spent driving there, than they were when the office was in Clinton.” THIS sounds logical and we don’t want to be in that group of people who are always harping about more effic iency in governmental agencies but who scream bloody murder if this ef ficiency causes them any slight incon venience. However, we can’t pass up the op portunity to get in our plug for Clinton concerning the location of the new Pa trol office which is to be built. The of- fice is in the planning stages and is go ing to be bult in Laurens, but a Patrol spokesman says that a site has not been selected. WE SUGGEST that the Patrol give serious consideration to a site midway between Laurens and Clinton on the new four-lane highway. That way, both areas could be well served with a mini mum of inconvenience. CLINTON, S. €., THURSDAY, OCTOBER 12, 1967 (Elintmt (Hljrmttrlp DONNY WILDER, Editor and Publisher Established 1900 PUBLISHED EVERY THURSDAY BY THE CHRONICLE PUBLISHING COMPANY Subscription Rate (Payable in Advance) One Year, $4.00; Six Months, $2.50 Out-of-County One Year, $5.00 Second Class Postage Paid at Clinton, S. C. POSTMASTER: Send Form 3579 to Clinton Chronicle, Clinton, S. C. 29325 Member: South Carolina Press Association, National Editorial Association Rational Advertising Representative: AMERICAN PRESS ASSOCIATION New York,! Chicago, Detroit, Philadelphia I m Trying, Mac!!” are considering the future. Such planning, based on concrete information and projections, is the only way Clinton is going to enjoy a healthy, orderly growth. Clinton is going to grow. And it already has grown beyond the point where “horseback estimates” are good enough in figuring out the direction of the growth. Trying to stay ahead of the growth of the future could be extremely com plicated. However, planning studies such as those outlined by city council will help tremendously in making the growth easier for the town to take in its stride and continue to maintain its identity. Babson’s Point of View On: CHRISTMAS SALES BABSON PARK, MASS.—Sales of retail stores just chalked up a new all-time high for September. That is good news for every body . . . especially for merchants from coast to coast. For the late summer surge came hard on the heels of a sluggish per formance that had most retailers scratching their heads and wondering why Mr. and Mrs. Consumer were saving so much and spend ing so little. Now we can confidently look forward to a “best-ever” ringing of the na tion’s cash registers, come Christmastime. CONSUMERS HAVE CASH Recent months have seen personal income persistently poking into new high ground . . . to the tune of average monthly chunks of better than $4 billion each. Disposable person al income (what’s left after taxes and other payments) had been lagging total personal in come. The gap seemed to be the result of a greater disposition on the part of consumers to save more. Perhaps all the spring talk of a “mini-recession” had made people cau tious. Latest figures, however, indicate that spending is coming back into fashion. The September surge at retail stores is a most promising omen for Christmas sales. We can foresee new records without half rais ing our eyelids; and if we look real hard, it is not difficult to predict gains over Christ mas 1966 of 6 per cent, or even 8 per cent. Not everywhere, of course, because big strikes will still be pinching consumer pock- etbooks in some areas. i PLENTIFUL SUPPLIES Neither the war in Vietnam nor strikes here at home will have too serious an impact on the flow of available goods. Unless, of course, the expected upsurge in store sales should be even greater than we anticipate. In that case, some shelves could be bare for last-minute shoppers. Fact is, supplies of most goods are plen tiful. Not only are we pretty well assured of having both guns and butter; we can also count on generous amounts of quality and luxury items. Next year may be a differ ent story, but for Yuletide 1967 shelves will be well stocked and quality and variety will be more evident than ever. YOU WILL PAY MORE Most manufacturers, wholesalers, job bers, and retailers are already optimistic with regard to sales performance during the upcoming holiday season. Some, however, are more cautious—fearing perhaps that this year’s higher prices may prove to be an un favorable factor. In o>ur opinion, the balance “af factors favors optimism. Consumers, gen erally, are better off financially than they were a year ago. They are able to take high er prices in stride and 'most probably they will do just that ... in response to diligent and well-directed sales effort on the part of merchants. One word of caution for buyers, however. It will definitely pay you to shop early this year. Labor and other costs are still rising, and you’ll pay more for many a gift in mid-December than you would have had to pay in October or November. » VOLUME AND PROFITS Strong consumer buying power and a dis position to use it will be combined this year with greater availability and wider selection of merchandise than ever before. This com bination promises to add up to at least a 6 per cent boost in dollar volume of Christ mas sales over, the record trade achieved in 1966. Because of higher prices, however, the increase in physical turnover may not be toore than 3 to 4 per cent. Retailers should find their increased vol ume leading to bigger profits compared with the first three quarters of this year. But they will be hard put to improve profitability over their experience at Christmastime last year. Stores that will chalk up the best profits rec ords will be those whose managements make a wise—though not excessive—use of pro motions while at the same time keeping a sharp eye on sales personnel performance. And above everything else, hold a tight rein on costs without scrimping on customer ser vices. FARMS arid FOLKS m - i By L. C. HAMILTON ClentHon University Extension Information Specialist WAS 2 : ^UmSKUe- pailv y\eu& Stories Behind Words By William S. Pcnficld Jaunty The evolution of some English words is a pur ist’s nightmare. Take the word “jaunty” as an ex ample. It evolved from the French “gentil” (pro nounced zhan tay), meaning gentle or well-bred. English attempts to approximate the French pro- nounciation resulted in “janty” and “jantee.” The meaning of gentle or well-bred was retained. Influenced by the verb “jaunt” (to prance), “janty” became “jaunty,” which was used to de note a sprightly manner. By extension, “jaunty” acquired the meaning of affected self-satisfac tion. Troubled Conscience Worrisome Companion NOTICE OF LOST CERTIFICATE OF DEPOSIT Notice is hereby given that Time Certificate of Deposit Number 12324 dated February 11, 1966, issued by M. S. Bai ley & Son, Bankers, Clinton, South Carolina, to Mr. or Mrs. Brunson Asbill, has been lost or destroyed and that an ap plication will be made to said bank on October 12, 1967, for the issuance oi a new certifi cate in the place of the one described above. MR. AND MRS. BRUNSON ASBILL, Clinton, S. C. S28-3c-012 By L. C. HAMILTON Clemson Extension Information Specialist Planners in the Palmetto Statfe, for the longest time, have looked for industry of one kind or another. Because food processing plants serve as markets for products pro duced in the rural areas, and provide employment for peo ple in urban areas, this kind of plant has been highly on the priority list. One such plant, now well- established, is the Bordens evaporated milk plant at Chester. This plant processes a quarter of a million pounds of locally-produced milk daily, turning out for possible export to other states about 3,000 cases of non-perishable milk for babies and coffee. About 38 people are employ ed at the Chester plant. Oth ers work at receiving stations in Anderson and Newberry. But this plant and its employ ees are only one link in a production chain that reaches to many parts of S. C. at one time or another during the year. Several hundred dairymen, principally in the Piedmont, but during the peak milk sea son also in the Coastal Plains, use the Chester plant as a market for their milk. During the 1st few months, I have visited perhaps a half- dozen dairymen who are help ing sustain this industry. I have attempted to learn some thing of the milk producer’s problems, their goals, and their accomplishments. These dairymen have real problems. As W. L. Northern, Extension dairy leader ex presses it, “They need to pro duce a higher volume of milk per cow, or they need to pro duce more feed and forages more economically. They really need to do both at the same time.” This week we met one dairyman who is doing both. He is R. Cleland Manning, Anderson County, who opera tes a hundred-acre plus farm with his brother, E. Claude Manning. The Mannings man age a 12-cow herd whose out put is exclusively for manu facturer’s milk. “I figure we are averaging 8,000 pounds of milk per cow each year. We have an im mediate goal of 10,000 pounds per cow, and an eventual goal of 12,000 pounds,” Cleland told me. THIS average is fully 2,000 pounds above the state aver age, an dthe goals are com mendable. Recently, the Man nings entered the weight-a- day-a-month program under the local county Extension agent’s office. The milk pro ducers will now have reliable records to measure their pro gress. To lower production costs, the Mannings are taking a hard look at their feed and forage program, looking for ways to expand it in volume and quality. “Last year we put up some silage,” said Cleland. “Wc liked it so well that we decid ed to put up more this year.” Other features of the Mann ing’s forage program include seven acres of soybeans for hay, three acres of corn for grain, four acres of milo for grain, and permanent and temporary grazing for the cows. Practically all the feed for the herd is grown on the farm. An exception is “some soybean meal, which is pur chased.” Thus, the Mannings are increasing their milk out put while producing more and better feed on the farm. Their progress in achieving these efficiencies is important to the evaporated milk plant at Chester. Cecil Huey, the Borden’s re presentative in Anderson, be lieves the other producers can make progress comparable to that of the Mannings. “We want them to ask us how. If they do, we’ll find the answers for them.” IF YOU DON'T READ THE CHRONICLE YOU DON’T GET THE NEWS rJ I A 1 troubled conscience Is a worrisome companion. Fre quently we receive letters like the one before me now. It is from a troubld wife who was guilty of indiscretions before By DR. HERBERT SPAUGH marriage. Now it has come EVERYDAY COUNSELOR up to haunt her. Although she does not spell it out, I can read between the lines. She, like too many-young girls, yielded to a boy in order to hold him. She didn’t. She may have done the same with oth er boys. It usually will take about about ten or more years for ly the wife feels that if her husband talked her into en gaging in sexual intercourse before marriage, he is likely to do it again to some other woman. The husband reasons the same way. Hence, they are suspicious and jealous of one another. When I have a jealous or these youthful indiscretions to suspicious husband or wife in become unbearable my office for marriage coun- She wants to know whether seling I usually ask them if she should tell her husband, they engaged in sexual inter- My answer is No. Men have course together prior to their a way of being unforgiving marriage. Usually the answer about such matters. She is yes. Then I explain*Vhat should go to a minister whom this is the chief factor in their she can trust, talk the mat- suspicion of one another. I ter out, seek the Lord’s for- advise that they have a frank giveness, accept it, and then talk with one another about forgive herself. this experience kneel together It should be remembered and ask the Lord’s forgive- how Jesus dealt with such ness' accept it, forgive one cases. One is described in the another, and then resolve to seventh chapter of the gospel turn over a new page in their according to St. John. lives where they trust one an- In these days of the so-call- other, leave these sins in the ed sexual revolution young past, and never refer to them people talk very freely about again. such things and many of You may write to Everyday them indulge in pre-marital Counselor in care of this sexual intercourse, deluding newspaper for my Bulletin themselves with the idea that No. 64, “Common ,Sin” en- this simply a part of life. It closing a long self-addressed, is a part of life for the mar- stamped envelope and twenty ried, but not for the unmar- cents to cover mailing costs, ried. TOO many young women go to the marriage altar today who are pregnant, usually by the men whom they are marrying, but hot always so. Throughout my many years of marriage counseling, I have learned that men and women who indulge in sexual intercourse with one another prior to their marriage never quite trust each other after that experience. It isi one strike against the success of their marriage. Subconscious- CREDITORS’ NOTICE All persons having claims against the estate of Anna G. Kilpatrick deceased, are hereby notified to file the same, dOly verified, with the undersigned, and those in debted to said estate will please make payment like wise. LAWRENCE N. KILPATRICK, Executor, c-o Probate Court, Laurens, S. C. ? Sept 21 196’/ S2fe3„-oi2 J ■ flfS'd m % * „ M im Try to convince Eve Cartwright that she needs one place for family savings, another to keep a checking account and somewhere else to take out a loan? She’d probably laugh all the way to her Full Service bank! Our customers are money-wise people, and it’s our fond hope we’ve helped make them so. For example, the Cartwrights have financed three automobiles through our bank.They like our low rates, v prompt, confidential service and easy-to budget repayment plans. Are you planning to buy a new car? Then seefus, and discover how easy it is to fit the cost into your budget when you make arrangements for your Auto Loan through our Full Service bank. It’s the worry free way to buy. This is just one of the many services we offer the Cartwrights. May we help you withFull Service banking? FULL SERVICE BANKING SAVES YOU TIME gj? MONEY M. S. Bailey & Son, Bankers Established 1886 Member FDIC Clinton, S. C. iYz % INTEREST PAID ON ONE-YEAR SAVINGS CERTIFICATES