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I CMatoa, & Thwwtay. May t. CLINTON CHRONICLE 11 much. If an employee does a Job well, let the words of ap preciation be said. Most em ployee*, in fact, do some Jobs well. They would do more Jobs well if they were encouraged by attention and appreciation. The same is true in the area of children and the home. Here is where the need of love and appreciation is the most acute. We must be sure that we under stand what we mean by love. We do not mean indulgence, giving children their every de sire and command. Soon they will be demanding, and If they don’t get what they want, they will make a scene. It is the wise man or woman who can see or sense potential trouble caused by lack of love and attention before it strikes, and then head it off. It is very hard to quarrel with a masror woman who has Just expressed appreciation to you. True unselfish spiritual love is the most powerful forte the world. For us who live enlightened Christian countries, it is “love or perish.” Wide Open Challenge A big gap in techincal education centers is left in this area, as this map shows. Starting with the An- derson-Pickens-Oconee TEC at left, which will open Sept. 70 of this year, the centers surrounding this area are: Greenville, in operation; Spartanburg, opens June 1; York County, to open in September of 1964; Lancas ter, plans drawn but dormant at this tme; Richland County, opens Sept. 10 of this year. Other centers shown on the map are Darlington-FIorence, ground broken on Monday of this week, opening set for Janu ary of 1964; Sumter-Lee-Clarendon-Kershaw, opens Sept, of this year; Chaiieston-Dorchester-Berkeley, will open in January of 1964. Plans are in the making for a Technical Education Center to be located at Greenwood to serve a seven- county area, including Laurens, Newberry, Saluda, Greenwood, Abbeville, Edgefield and McCormock. ■* ti- From The Chronicle Files Thb Week in the Past FORTY YEARS AGO In the 1823 issue of The Chronicle for this week forty years ago, a photo on the front page showed the new Leroy Springs Gymnasium which was to be erected at Presbyterian College; “to be one of the Southeast’s most modern.” In the advertising columns: Sanitary Pressing Club, offering dry cleaning, wet cleaning, and sponge cleaning. Buchanan’s Pressing Club was also repre sented . . . announcement of the opening of The Carryteria, a grocery store with a new coo- twauty-four in a pack Ihr 1flr«— Dr. George B. Cromer of Newberry to be the guest speaker of the Commercial Club meeting for May. TWENTY YEARS AGO The commencement program of Clinton High School will be gin Sunday evening at 8:00 at the First Presbyterian Church when the annual sermon to the graduates win be preached by Dr. J. K. Roberts. Miss Annette Moorhead, daughter of Mr. and Mrs. W. A Moorhead of GoldvUle, was pre sented in a violin recital on Tuesday evening at Coker Col lege auditorium, Hartsvilie. “Wing Spread” is the name of the new weekly newspaper published by and for the 39th AAF Training Detachment at Presbyterian College, which came from the press Saturday for the first time. FIFTEEN YEARS AGO It was 1M8 and a contract had just been let for a hand some new $100,000 theatre to be built in Qmton—the Broadway. Construction was to be complet ed in seven months. The new thentre was haOe das one of the most modern in the state. Constance Burts. • of Mr. and Mrs. W. U. Burts, in vited a number of Mends to her home on Friday evening to meet her cousin, Charles Rich ey of Ware Shoals, who was a visitor here. TEN YEARS AGO On Tuesday of the past week Mrs. Hubert Todd and Mrs. E. B. Sloan entertained members of the “Odds awl Ends" Club at the Todd home. A social hour followed the ex change of books (hiring which a salad and sweet course was served with iced drinks. The colorful May Festival held annually at Lydia Mills was attended by a large crowd. Climax of the day was the crowning of the queen. Miss Carolyn Bennet, member of the seventh grade. George Cornel- son, official of the mills, per formed the ceremony. EVERYDAY COUNSELOR By Btahn The desire for attention and love are mankind’s basic needs —no matter what his age. The new-born child cries for attention. So does the adoles cent with style in dress and au tomobiles. The appeal of the teen-ager to parents is invari ably, “All the other parents let them.” • ^ The same is true in adult life. It is back of all advertising and industry. The purpose of ad vertising is to get the attention of the potential purchaser. Young girls of marriageable age and before have their own way of advertising themselves. So do young boysr There appear to be no limits to what a man or woman will do to get attention. We should recognize these facts and act upon them. It is much better to give attention than to have it forced from you. Let’s take an example: A tired husband comes home from work at night. The wife has had a hard day, too, so she is tired. Neith er have shown much attention to the other recently. All that is needed to set off a full-blown quarrel is for one to start criti cizing the other. Now, instead of this, if the wife, although she has had a hard day, fixes herself up at tractively and meets her hus band at the door with a smile and a hug, she will have it made. Put the shot on the oth er foot. Let the husband come in with a smile and a word of appreciation and both are in for a good evening. We can apply this in business where it is needed equally as Smok*y Saym What a welcome gift for afashion-wise mother! She'll thank you for wonderful walking ease, for Tilling her wardrobe with plenty of style. And fit's so fine, you can select her shoes for her! In doubt about size? Give a Natural Bridge Gift Certificate and give her the fun of choosing her own. & . u * WALDORF ifAt r v -<*■ ri .oV' ■ ~ -J ' I / ' ; j | *»»r; • •' - N .’oodaS a \ ■■Ati 12.99 SI \ / I*’. I TO BE SURE - INSURE WITH JIM WOLFE Your Headquarters For Homeowner's Insurance The Best Coverage Available at the Lowest Possible Cost. FOR EXAMPLE! $8,000 Coverage Inside City Limits—Brick Veneer Only $34.05 Annually SPECIAL RATES FOR THESE SUBURBAN DEVELOPMENTS: $10,000 H/O $52.18 Annually Smallwood, Lakewood, Woodland Acres, Sunset Bou levard, Pinewood, Miaoallle Drive and Others. Mercantile Retail Package Policies — 30% Deviation MERCANTILE, THEFT OR BURGLARY $5.00 PER $1,000.00 — 15% DEVIATION I "i You may be lucky enough to walk away from an acci dent . . but can you walk away from the damage costs? 1 We Are Specialists When It Comes To Automobile Liability Policies! Come in for a PERSONAL UNDERWRITING IN TERVIEW today. You stand to LOSE NOTHING and possibly GAIN MANY DOLLARS in SAVINGS. x & No obligation — We supply you with Auto Liability Bumper Reflector WE ARE ABLE TO WRITE HARD-TO-PLACE POLICIES AT NEW LOW RATES — $27.00 6 MOS. For Emergency Cases, We Have a Direct Telephone Line to the South Carolina Highway Department Motor Vehicle Division. * ' Companies Rated With Best, Assets of $20-$25 Million Plus. We Specialize in Immediate SR-22 Filings Issued in our office. IN CASE OF ACCIDENT, WE KNOW WHAT TO DO! WE HAVE A LICENSED ADJUSTER WITH ON-THE-SPOT DRAFT AUTHORITY ATTENTION HOMEOWNERS! We can freeze your current annual rate for a period of 3 years and will issue a new policy each year for you or your lending agency. Premiums may be financed. CHECK WITH THE JAMES E. WOLFE INSURANCE AGENCY IN CLINTON TODAY FOR THESE ^ AND OTHER FEATURES! • SMALL DOWN PAYMENTS • RATES BELOW ASSIGNED RISK PLAN - • RENEWAL DISCOUNTS — 12-Month Policies • NON ASSESSABLE COMPANIES • ANNUAL OR SEMI-ANNUAL POLICIES JAMES E. WOLFE INSURANCE AGENCY 200 North Broad Street Phone 833-1121 CLINTON, S. C. Quality f»l mm III k 11 lit News comes fast these days. To get it to people while it's hot, newspapers make sure their trucks are reliable. ' • Cj I ''' ■ TtkphoM year Chevrolet dealer far v-U ■- W. MAIN ST. ; ■ •* Y pisil ^ . BB