The Clinton chronicle. (Clinton, S.C.) 1901-current, December 01, 1927, Image 6
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PAGE SIX'.
rjE^U?frON CHRONfCLE. CLINTON. 3.C.
. w%w*wtsw 7 4 » HATV/^C —^—''
REMOVAL NOTICE
LARGER QUARTERS!
LOWER MANUFACTURING COST!
NEW MACHINERY?!
. ' ; ! '■ > I
G CO.
315 AUGUSTA ST. GRE
I
Retail Trade Situation
See Them and You Will Buy; Them—
Interwoven Sox
JT^eBest Made.
V •
The prices are 35c, 50c, 75c and $1.00.
Every pair guaranteed.
By ROGB^ W.vBABBGN
Ralston and
Nunn-Bu^k
Oxfords
The
•w
Ce Store’
rove St.
dv^S* C.
%
Nettleton
Shoes and Oxfords
$11.00 and $1240
Babson Perk, Mfuu., Nov. 30.*«—Ro
ger W. Babson today in his exclusive
interview for this paper, discusses the
retail trade situation. Hr. Babsdh ib
optimistic on the Christmas trade and
believes that it may exceed all previ
ous years. His official statement is as
followt:
Importance of Retailers
.... n Next to the farmer, the merchant
|a the most useful member of the in
dustrial organism. I make this re
striction as, of course, teachers ar\d
preachers are even more useful than
farmers. Surely .retailers are far more
important than bankers, manufactur
ers, wholesalers, or Oven wage work
ers. This is due to the fact that.it is
easier to manufacture goods than it is
to sell goods. This is proved by the
fact that it is costing more to sell
goods than to manufacture goods. It
is easy enough to increase production
as fast as sales increase, but it is of
ten difficult to sell goods as fast as
they are produced. All this means
that the retailer has his hand On the
throttle of prosperity and to a very
large extent controls the output of
factories and the employment of men
and women. I wish to especially em
phasize this statement because, so
many look upon retailers as ‘non-pro
ducers’ or ‘middle-men’ who perform
no economic service. Statistics clear
ly indicate that the retailers .of the
country perform great econymie ser
vices.
thriving, indicates the effect of instal
ment buying on retail trade. With
instalment buying continuing at a high
level, there is another good reason
why the traveling salesmen should
find so many cities offering opportu
nities. I firmly believe that there are
now great opportunities for the trav
eling salesman who knows his goods
and is willing to work hard.
Merchandising Inventions
“Although the retailer is a most
useful member of society, it neverthe
less is true, that he has been very
loath to adopt modern methods. It has
only been within the past few years
that there has been any marked im
provements in retailing. The chain
stone is a progressive step, mail or-1.<
der houses are adopting up-to-date
means; while self-service stores are
blazing the trail for new develop
ments. Personally, I feel that auto
matic vending machines have a great
future and may some day be used for
many more things than the sale of
gum, candy, etc. None of these things,
however, are comparable with great
changes which are coming in the fu
ture. Some day something revolution
ary will be devised, which will be to
distribution what steam was to loco
motion and electricity has been to
light. Because no such revolutionary
thing has yet been discovered is no
reason why it will not come. Who,
twenty years ago, would have thought
Don’t ju^t order “a ton of coal.” Send for j
our Keating expert to inspect your stove, :
grate or furnace and decide what kind of
coal will give you the best results. It will
mean more heat for les& money.
PHONE 13
Simply ask us to send our coal man.
We deliver orders of
500 lbs. and over.
Your money back if any dissatisfaction is
reported within three days.
DIXIE ICE AND FUEL PLANT.
SERVICE CO.
Clinton, S.C. . *
?
*
radio broadcasting would ever become
“Few realize the great army of re- possible? Sorm? time in the f uture t h e
tailers who are devoting their lives to i cost of distribution will be cut as rad-
supply the banks with deposits, to j ca Hy as b as the cost of prgduction in
the past.
“Any cut i/l the cost of^distribution
materially helps every one* Manufac
turers, bankers, jobbers and wage
workers, all benefit from any improve
ments in distribution.. When a news
paper increases its circulation or by
new presses, reduces the cost of ad
vertising per subscriber, it is render
ing a real service in the-field of distri
bution. As people leapi to buy in
quantities they render a service. There
keep the mills and factories operating,
and to supply employment to labo 1 ".
Moreover, these 2,000,000 retailers di
rectly employ some 8,000,000 clerks,
which means that about 10,000,000
people id this country are directly en
gaged in the distribution of goods.
When^one adds to these figures, those
that are indirectly connected with
merchandising, from the Ihrakeman on
the, freight train transporting the
goods to the compositor in the news
paper office setting up the department | are hundreds of ways, all of which
store advertisement, these figures bene f it bus iness. Speaking of business,
could be easily doubled if not tripled, g ^jjj res t s around normal, the Bab-
Hence, tlfe Retail situation is not only SO nchart now registering 1 per cent \
a barometer of business conditions, but above . We should have a good Christ-;
it has much to do with determining mas an( j j n some sections of the coun-!
business conditions. From this point ^ r y should be distinctly better than
of view, the following facts are of in- j n 1926.”
1 terest in forecasting what business
will be in 1928.
I Retail Trade Very Good At Present
“It is very encouraging to note the
large number of cities in which retail
trade is now profitable. I have been
analyzing reports on the retail situa
tion, sent me by the chambers of com
merce of ninety-seven representative
cities, and I find that of this number,
Copyright, 1927, Publishers Finan-
icial Bureau.
CAMPBELL LODGE TO
MEET TOMORROW
Campbell lodge No. 44, A. F. M.,
wil hold its regular meeting Friday
night, Dec. 2, at 7:30 -o’clock. M. M.
[degree will be conferred and refresh-
forty-six show retail trade conditioas ments served. Every member is urged
as good, forty-five register as fair and to be present. Come and bring a broth-
only six indicate the retail business as er. V. P. Adair, Sec’y.
being poor at this time—Many of these
r\
4-'
0
cities reporting conditions as being
good, also show that retail trade is on
the increase, with a promising outlook
for the future. This’in a way, is only
natural,* as any greht increase in pop
ulation will necessitate an increase in
retail trade also. It is certainly a fact,
Increase Your
The extra-wearing quali
ties of Firestone Tires, th6
result of the GUM ; DIPP-
ING process, assure ‘‘Most
Miles per Dollar.”
Come in and let us ex
plain the Gum-Dipping
process and its advantag
es. You will be convinced
that Firestone Tires are
. the best made.
FULL-SIZE
Gum-Dipped Balloons
Clinton Motor Company 1
FORD DEALER
€
Make someone supremely happy
this Christmas. GiveaBuick for1928.
Delivery will be made, if you wish,
at your
.4
Tht liberal fj. gf.
momin g-
i. araOsU, ifdetered.
CO., Laurens, S. C.
Jack D. Clark
CHIROPRACTOR
‘Where the sick get well’
10-12 A. M.
| 2-5 and 7-8 P. M.
^th%t with conditions as at present, any —
reUiler who knows the business should §££ US f 0 r odd ChaifS and
be making good money and when one • « , . .« « .
is making money is the time to save ! TOCKCrS HOt tLlC DrCHK-
mone y down, shackeled kind,
“I believe that at the present time ~
the best retail trade conditions are
.found in Rhode Island, Illinois, Geor
gia, Alabama and Oklahoma. These,
however, are not the only sections of
the country favorable to retail trade,
but I consider them to be the best dis
trict*. Spartanburg, S. C., shows up
f
r » » * v i
A Picture for the Ages! ||
f
lifer
EV$$J?ORK SAUSAGE
“Country Style”
We are glad to announce to the peoph
Clinton and wcinityithat we are now\repre-
. sented in their town, and a product thatyou
will be proud you can get when you want it.
Dreher’s Sausage is made from the whole
hog, using hams, shoulders and all the lean
meat of the hbgi ’ * ^
Drehe^s Sausage is made from hogs kill
ed fresh every morning and not from cold
storage meats/ That is why our Sausage
has that sweet, fresh flavor that country
Sausage has. .
Dreher’s Sausage is guaranteed to please
you or your money refunded. v
Mannfactared By '
J. C. Dreher, Columbia, S. C. •
' FOR SALE BY
Baldwin’s Grocery
at this time' and the outlook for
this city during the next’few months
•iis also quite promising. Austin, Tex.,
^ is now witnessing the best retail trade
but strong, comfortable
rockers at reasonable
prices.
FULLER-SIMPSON
FURNITURE CO.
With * tmi 0f
tkounndt
fttadtd by
RAMON NOVARRO
BETTY BRONSON
MAY M«AVOY
CARMEL MYERS
Francis x. bushmaN
tram l
Harper Bro*. Titlem by Katharine
HUUkea
CLINTON COTTON
OIL CO. r ''“” i
Home of Good Things Ta Eat”
Phones 99 and 100
IftBftttfttttttffttttMttRt* n which instalment buying h»4
We are showing a big
line of heaters at attrac
tive prices. See us also
for stove mats, fenders, ; |
stove pipe, collars, etc.
FULLER-SIMPSON
FURNITURE CO.
GINNING NOTICE
We are now operating
J J- conditions seen in three years, while ! OUr ginS Only Ott Friday
o conditions in Oklahoma City, Okla., „ j Satlll-HjlV rtf asipIi
^ are excellent at this time. There are ana ®aiUl QUy OI CaCO
i m also many other cities in which retail- 1 WCCk.
fc ers Are doing a thriving business and,
,on the whole, I believe this good bus
iness will last throughout the winter,
.if not for a longer period of time.
•j Opportunities for Traveling 1
,1 Salesmen ' - *
j “The traveling salesmen have op
portunities in practically every section
k j of the country at the present time. My
! study shows that, out of the entire list
!jof cities reporting on the situati9n,
^only one advises that traveling sjales-
men should nbt stop there. Of course,
this does not mean that every section
is a market for all the many lines of
l goods sold by the retailer; but it does
i indicate that practically every section
has a better market now than has been
seen for some time. Almost all sec-
j tions report that there are opportuni
ties for the traveling salesman, the
only restriction being the limitation
to certain lines. Among the most
promising cities I would mention,
Hartford, Conn., Cleveland and Cin-
* > urinnati, Wilmington, Del., Charlotte,
j j liN. C., Atlanta and Augusta, Ga. t
Chattanooga, Tenru, South Bend, Ind.,
Beaumont, Texas, Lincoln, Nebraska,
and San Francisco. Now is the *.ime
'jfor the traveling salesmen to
their sales in every section using their
[lines. With* all these cities recom
mending that salesmen stop off, there
certainly must he some market for
[jtheir goods.
“Many salesmen have undoubtedly
j witnessed a general upward tendency
PURE CANE SYRUP lfA ^ ^ .
I have just received n > Metro-Goldwyn-Mzytt PuxutJ
barrel of pure New Or- 1 ;;
leans Cane Syrup. This
syrup is not blended and
is the 'Best that money
can buy.
I also have a barrel of
home-made Dutch Fork
pZ Kraut that is very fine,|o
‘ and a full line of Fancylj;
and Staple Groceries atji;
right prices.
Phone me your orders
and they will be dehver-
f,in their sales during'the past year erf a/1 nv*/imn+lv
- two. Thi. increase, found in in.™./® 0
I. C. BOLAND
k
trtmnfd by METRO-GOLDIFYN-MAYBR
M srrengement with Abrakaa L. Erluigcr,
ChM. B. DilliaghMn and Florcnz Zi.gf.14, Jr.
Scores of battleships-
thousands of men
fighting -- a hundred
thrilling struggles!—
death dared every in- * ►
sunt - you’ll gasp-"*
you’ll < h a e r - you’ll
thrill every pecond at
these marvelous scenea
— just one of the
never-to-be-forgotten
moments in ^he great-
eat dramatic screen
production of all time.
*4*
O
CASINO THEATRE
MON.-TUES.-WED.
, DEC. 5-6-7
0 —
— ' SHOWS: 2—4—7—9 o’clock
Children 28c Adults 55c