University of South Carolina Libraries
J j i ; I 671P1 j: .- i r'Hi / >m I Xm ,o< ed ; \ \V\ fin \ x ha These fundamentals inspired investigation of a great number o good cbrset makes, each with a ji; some one or more of the clauses ii fication. The Gossard Corset, howevei only one that embodied all the s j i a ji ' quireinenis ana a iew tnai were in the a .*t of the corsetiere. We i selected it and now offer it in an ing variety of styles and sizes, v surance that it approaches the idc manufacture. You are asked to remember th sard Corset is manufactured I whose basic principle in corset d< study of the form with its conn tions, blended with which is a k< tion of the influence of the coi drape of the outer garments. The flexibility of the body itse porated in every Gossard Corset is apparent in its fashioning a absence of the little irregula might call them imperfections i that result in protuberances lier< in the hang of a garment. Their greatest claim to distin ever, is manifest in the detaile* given to the matters that affect of the body. In this respect ' O V i* r*l Q>1/1 O TIlClll tr - J A Iv^vv.*, miwaic JUOUJ/ CUHHCU l() 1 tion of b^iug-the > most hygi^ni< * tured corsets obtainable at'the pr I , ; '1 ??c' 4 ^ ?J L JONEi THE LANCASTER NEW! ~ ^ An Extrabfdkia iOSSARD Featuring the $2.00 G We were so thoroughly impre iportance of the Corset that we :ate a model that measured up . Our insistence was along sj ied by the mode in garments ippiness. a thorough ist'daijn on SPECIAL FO] a our speciWe will sell Mode] r, was the best $3.50 Gossard ( pecified re- for $2.50. Also Mod revelations iccordinglv seller, we will offer i all-embrac- \ye sure our nth the asial in corset appreciate this oppoi on such desirable me at the Gos- ? iL ill lv fit ill frnrmAntfl l\r mn Irnva 1 1111 ' 111 j uiancio " esign is the not. tless varia2en perceprset on the ilf is incorand there noticeable n design? ) e and there I S ction, howi attention the health //J they^ easily \ Y\ I CORSET TRUTHS IN WORD CAP SULES 4 The Gossard Corset fits perfectly. It is modeled on anatomical lines. r A Boned to impart the flexibility of the body. ' .Itw It is absolutely rustless. '~~ ? .+* i t ' oi " The Gossard is the Corset De Luxe. "If ( < , .:*-u . ? . | * "0 ; . ? 4* * ' s ^ i' '' v_ ? \/T1?Dr O IV1 lid 1VV "LANCASTER'! 1 ?rr S, FEBHUAUY 24, 1914. iry Showing of "mm ossards and Bh^sieres ssed with the hygienic ahd i most painstakingly proceede to the specifications we estab >ecific lines?lines arbitrarily and the attributes of health We a R ONE WEEK extrava but nioi I No. 362, one of the minatio ?orsets manufactured, whose tj el 201, our best $o.00 experin Jor one week at $3.50. or less i corset customers will We u *t unity to save money no matt rchandise. We cheer- ls a?or' , whether you buy or *n. * win tor proval. We h at man; _ howeve at $2.00 rThis i Brassie find the appreci REFLECT ON THESE CORSET CO SIDERATIONS Does your present corset afford t bodily comfort it should1? Is the drape of your garments har fully influenced by it I Is it giving you the service that a go corset should? Are you a slave to a prehistoric mod The Gossard Will Counteract Any Cor Dissatisfaction. H * \ #? * ' ? / r- - \ 9% - - - * - , A NT 11 ' .I t* T^' *' '4, . ' . * > LIVE STORED if *** -* * ? - r? . ' 3 S i i re tempted to set forttNs^ome very III gant claims for the (lossard Corset, destly forebear, leaving the detern of its superiority to those women ursuit of corset comfort has induced lents with other makes with more satisfactory results. Ill . 11 i in, nowever, unreservedly say that er what comfort your present corset I Ling you, you will find it accentuated lossard to a degree that will easily it your unbounded and life-long apave them in many styles and sizes y prices. Particularly attention, r, is limited to the special Gossard corset is without a peer at the price. IE GOSSARD BRASSIERES have an excellent assortment of res to accompany Gossard Corsets, ture and sell the nationally adverlas. R. Deberise Brassiere. You will un considerably in advance of anyffered elsewhere at the price. To ate the quality and extent of our 5, it must be seen. r V P f J eit w I rt /v4- I I ft J1 < /' I ? ^ I iE CO. ?- <-? .! v" v <!*'.:? f !j :> *