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Business , * 0 Wednesday, September 11, 1985 i i ^ _ THE GAMECOCK ^ "" I New o AT&T breal By HAL NEWELL Staff writ* USC tclcohones were amonx the first in the Columbia area to benefit from equal access last June when Southern Bell alowed customers to use any available long-distance company with equal ease. "Equal access gives the customer the opportunity to get to any long distance company serving their area on an equal basis," said Don Caughman, public relations manager of Southern Beil in the Columbia area. "By dialing the same number of digits, they can get any long-distance company." Equal access is part of deregulation that began with the breakup of American Telephone & Telegraph at the start of 1984 under the guidance of federal Judge Harold Greene. AT&T had an advantage before equal access because they were already wired into the telephone system, allowing customers to use their service by simply dialing 1 before the area code and number. Customers of other longdistance companies had to dial more digits to complete their call. "As various switching offices are converted, three months ahead of time, every customer served by a particular switching office will receive a ballot," Caughman said. "It has all of the long distance carriers that serve a particular area, and there s a little description of each company. "The customer is asked to pick one of these companies as their long-distance carrier." Customers who don't choose a long-distance company will be Writers. Tht SPEED 1! PIZZA * FREE 16 OZ. PEPSI'S only .250 inHMnnnaaHanni I I I f I I [| GOOD THROUGH 9-17 85 pportuni cup gives studen assigned one. Assignments will be R made in proportion to how the customers were chosen by other customers in that area. When equal access began in I other parts of the country, those ; who did not choose a company remained with AT&T by default, but the Federal Communications Commission thoucht this unfair to other companies and implemented the allocation process. Some South Carolina customers assumed they would remain with AT&T if they did not make a choice, and have been surprised when assigned to another company, said Joe Jones, public relations manager for the state Public Service ' Commission. "I have no feeling for the number of times this has happened, but it has happened, and it has brought some misunderstan- ? ding and hard feeling," Jones said. Those who are assigned a company will have another chance to choosc, Caughman said. "They would be arbitrarily assigned a long-distance company as their primary carrier, but then would be given the option after that of still picking a different company if they didn't like the one they were assigned to, Caughman said. ( "The purpose of the whole thing, as I see it ? and this is something that the FCC has pushed ? is to make sure that no long-distance company gets business by default; that every customer actually is pushed to make a choice, to try to put into effect the full benefits of competition in long-distance." In the Columbia area, four or five long-distance companies are Photogi i Gamecock needs you. Attend a meetin Y REEDY'S 256-0301 907 Blossom S >"s FAST; FRL TO ! DOUBLE CI A w SUNT FRI & COUPON 14" ONE-ITEM PI2 & 2 COKES? only II.OO tun ity ts long-distanc Tii iTWV warn m* % ; V"'.Tui ; . J?2^J$^^^Sri;i'!iS Mg^a/gBBL' V ' jgyga^^gysy 911 y 'v* flippy Joseph Green ef Una Om, Seuth Car JSC junior Alan Smaka the diffaranca i available, depending on the telephone exchange. Not every long-distance carrier is available throughout the state. Ease of calling, more convenience and more of an opportunity to take advantage of competition in the lone-distance business are the benefits of equal access to the consumer, Caughman said. Advantages of the longdistance carriers vary widely. raphers. g today, 5 p.m., Russell House roon PIZZA t. E? DELIVERY U.S.C. tfEESc QTflQC UnilQQ VJ I w I 1 Li VI w U I V U HUR 4:30-1:30 AM SAT 4:30-2:30 AM !ZA cl. ONE COUPON PER PIZZA e options B fail Rjf HVP*1! ' WMhk> W " v JENNIFER STEIBfTlie Gamecock olina's newest phone cewpawy, shows n ratss during Carolina Preview Weak. Some offer special pricing based on the number of calls per month, while others offer special rates at different times of the day and week. Not all companies offer operator assistance, immediate credit for misdialed numbers or other similar services, out tnis may be compensated for by lower rates. Editors. i 321. n _~r SEN: Sign up for inti with organizatior up is in the Pla Floor, H. Willi; * DEADLINE for submitting i is NOON, FRIDAY, SEPTB ! ARTH1 BANKERS LII BANK CAROLIf IDA ELECTRONIC D ERNS1 GALL \TT ' JOHNSO McLEAf SCHL1 SOUTH CAROLINA FE cn I WEST WE fPILI 111 All Ten Can Ever; WE 1 \\ Alt# Ta#i J jjwM Abbott j ? 97! I Usc ! # InBHHHnMMBMBHBBii Will clothin wear well i By KATHY LEWIS Staff writer Clothes Encounter, the new clothin] Kncinpcc nf npnrl vjI may nui auvvi iuv uujmvja v? iiv??> and students say. "The mall could take business away McDaniel, the manager of the Happj McDaniel said she is opposed to t campus. "I think the university is in tl retail business," she said. Clothes Encounter manager Gary ! business for everyone. "The mall is for convenience to a don't think it will make a big diffei downtown stores that serve Carolina Louisa Neher, manager of Five P don't think it will affect our business mter fo different tastes." The small size and high price of spa a problem for the new clothing stor< owner of Reflex on Assembly Street. "If they have what students want, he said. "But it is hard to conceive square footage because there i: merchandise." Mosely thinks the new store will ha "We do vei y well with Carolina stud and growing. I don't see how anythi Clothes Encounter may or may n< students. "1 don't know how good ii Sarah Martin saia. "its ciosea ever; "I don't think they will do so well, "They have some good Carolina me shop at a mall with more variety." Location is the main reason for o according to merchants. "We're cor of^Gamecock Travel. "We providi travelers, and we do research for th The travel agency sells airline and tals and hotel reservations and org trips. "We want to find out what the stu "We are here to help faculty and stu The "great location" is why Scl opened in the mall, according to mai "It's a very lucrative place for a rec Eye carc is also a needed service, Contact Lens Clinic. "Many studen ? i alt; away 11 uui iiuiiiu, lit aaiu. i iiv tacts or glasses." The clinic offers eye examination; tacts and glasses, McClay said. Another convenient service for s Having a store based on campus is ai ding to branch manager Ann Fitzpa Services include regular and sa: "fluff and fold laundry, starching alterations, she said. iors! erviews this week* \s listed below. Sign icement Office, 6th am Close Building. esumes to pre-screening companies \ABER 13. UR YOUNG :E and CASUALTY prq trtiqt Lil\C A A sIA EASTMAN VISON'S ATA SYSTEMS (EDS) [ ' WHINNEY O WINERY IBM TELECOM N CONTROLS TRUCKING (JMBERGER j DERAL SAVINGS and LOAN UARE D INGHOUSE STVACO rVxVwT Bat Spaghetti Dinner. DNESMY MIGHT. lity Bights u< Saturday. ? s4.## gj*" !h? *?ny 5 Knox Abbott Dr Not vjlul with olhrr ditcou 794-5469 Mon.-Sat. 10 am g store at USC? I store in Carolina Mall, may by clothing stores, merchants > from all of us," said Debbie j ' Dashery on Harden Street. i he idea of having a mall on le education business, not the Stiffel thinks there is enough certain extent," he said. "I ence to Five Points and the students." oints' Bcnetones, agrees. "I 5 too much," she said. "We ^ ce in the Carolina Mall will be according to Tom Moscly, > they will do good business," good business in such small : r*n!v limitpfl <;nncp for I j v/...; * "* ve little effect on his business. ents. Our business is growing ng so small could affect us." 3t be successful, according to :s business will be," freshman ? y time I go by." " freshman Tricia Howe said. rchandise, but 1 would rather pening a business in the mall, ivenient," said Sheryl Redfern c every service for university e lowest fares." Amtrak tickcts, makes car rcn[anizes cruises and group bus idents' interests are," she said. idents with their travel plans." ioo! Kids Records and Tapes lager Catherine Stuart-Bowen. :ora store, sne saia. said Dr. Mike McClay of the ts have no transportation and jy may lose or break their con> and sells all varieties of contudents is Sunshine Cleaners? a i advantage to students, accor* trick. me-day service dry cleaning, for shirts and jeans and minor How to live with someone ? who's living with cancer. When one person gets cancer, everyone in the family suffers. Nobody knows better than we do how much help and understanding is needed. That's why our service and rehabilitation programs emphasize the whole A family, not just the cancer patient. ^ Among uui leguiai services we provide information and guidance to patients and families, transport patients to and from treatment, supply home care items and assist patients in their return to everyday life Life is what concerns us. The life of cancer patients. The lives of their families So you can see we are even more than the research organization we are so well known to be. No one faces cancer alone. J? AMERICAN CANCER vwirrv' j) BEFORE \\ TJ-IC r* A A AC I \\ 11 ilu \^jr\iv?L:, h CHECK ti | TONY'S 'g| TAILGATE H J SPECIALS. nt? or tpfdjlt i-lO pm