The watchman and southron. (Sumter, S.C.) 1881-1930, January 20, 1915, Image 6

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A Great Exposition of White Wear and Fabrics, With Rich Savings For Every Buyer = <J For this great White Sale which we begin tomorrow immense quantities of sheer white goods, do? mestics, muslinwear, etc.. have been purchased. We have the pleasure of presenting for your selection the broadest stock of white goods ever shown in this store, with the added pleasure of quoting the low? est prices for which equal qualities have ever been sold at retail. 4 Unfortunate conditions were responsible for the most fortunate purchases of white wear and white fabrics we ever made. Cotton in the raw state has been selling for less than it has brought in many years. This has had its effect on made-up goods, the prices of which are correspondingly low. Q There are three features of this sale that make it most unusual. The first is the immense, fresh as? sortments presented; the second is the superior quality of every muslin undergarment and every yard of fabrics; and the third is the never-before-known lowness of prices. To-Morrow is the Opening' Day! Should Like Every Woman in Town and Nearfa Most Remarkabe Display and Sale of WHITE Muslinwear it One of the Big Features of This Great Sale. Piles and piles of snowy white undergar? ments are here?all fine qualities, new styles and fresh assortments. At these prices you should buy your entire season's supply. Corset Covers and Brassiers - - 19c and 39c Underskirts - - - 39c. 58c. 79c and $1.15 Gowns ... 39c. 58c. 79c and fl. 15 I General Savings on Sheer White Fabrics. All of the staple white goods are here, and many novelties, too. All are of standard qual? ities, and all are marked at surprisingly low prices. Plain Voiles. Splashed Voiles, Marquisettes, Striped Crepes. Checked Crepes, Plain Crepes, Fancy Checks and Stripes. India Linons. Persian Lawns, Mercerized Batiste and Lingeries. O'DONNELL'S BIG WHITE SALE A CHANCE TO SAVE YOUR MONEY Sheets and Pillow Cases Economically Priced. Yes, these are exactly the same good qual? ities you are accustomed to buying here. You would hardly think so from the following low prices, would you? Pillow Cases Sheets - 9c 12c & 16c - 39c 55c & 79c Exquisite Lac** and Em broideries at money Saving Prices. The beauty of these trimmings is equaled only by the extreme lowness of prices. The stock presents exceptional varieties. Table Damask, That every housewife de? lights in. From the cheapest to as good as you want at 2lc, 39c, 55c, 87c and $1.10 per yard. O DONNELL ? CO. SUMTER. SOUTH CAROLINA