The sun. [volume] (Newberry, S.C.) 1937-1972, January 18, 1952, Image 5
>AY, JANUARY 18, 1862
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THE NEWBERRY BUN
—
I'X
int Showing
’52 Chevy
Slated Saturday
A brilliant array of smart, new
colors, a richness in passenger
compartments never before achiev
ed in the low-price field, an easier
ride and readier power response
headline an impressive list of
advances in the 1952 Chevrolet.
Distinguished in styling and
performance, the new Chevrolet
meet in every respect the exact
ing standards that have won the
company its dominating position
in the automobile industry. In
1951 Chevrolet sold more cars
than any other make for the
twelfth consecutive peacetime
year.
The models to be shown here
Saturday are representative of
eleven body types comprising the
Chevrolet passenger car line for
1952. Again this year, the com
pany will produce two series, the
Special land De Luxe. Ranging
from the ultra-practical business
coupe to the swank Bel Air, the
line affords an unusually complete
assortment in bodies, appoint
ments and accessories.
In eye-appeal the latest Chevro-
lets .present a balanced beauty
of desifen. A new radiator grille,
fresh ornamentation ad bright
metalwork impart a lower, longer
appearance.
Bodies by Fisher retain the
same spaciousness of a year ago,
but more than ever before in
teriors possess an atmosphere of
custom coachwork. In the “har
monic interiors” of De Luxe se
dans, forv instance, two-tone up
holstery is furnished in gray,
blue or green. Instrument panel
colors correspond to upholstery
material.
Chevrolet announces its body
colors “the most varied ever of
fered in the low-price automotive
field.” As an example of the
range, exterior options include
Onyx Black, Birch and Dusk Gray,
Emerald and Spring Green,
Admiral and Twilight Blue,
Sahara Beige, Regal Maroon,
Honey Dew, Beach White, Bitter
sweet and Cherry Red.
Some of the most glamorous
new colors are offered on the Bel
Air. Two-tone interiors of blue,
green, brown, -maroon and gray;
black and gray; or coral and
Smart, new styling and improved performance add
further distinction to the 1952 Chevrolet Bel Air. In
appearance, the latest models are marked by vivid
two-tone color combinations and laxnrioos interiors
that make use of fine fabrics and
leather trim. Increased comfort through new engine
mounts and modified shock absorbers and more re
sponsive operation through carburetor changes are
advances incorporated in all new Chevroletsi* Op
tional Powergfide wiH carry an eatomartr choke.
*
On Display at Kempei* Chevrolet Co. Saturday, Jan. 19
white harmonize with the choice
of exterior color. In exteriors
such exclusive and dxotic com
binations as Bittersweet and
Beach White, Sahara Beige and
Saddle Brown, and Birch Gray
and Twilight Blue are among the
options.
Convertibles as well benefit by
the new “Royal Tone Styling.”
Ten colors will be available, in
cluding Honey Dew, Saddle Brown
and the strikingly new Cherry.
Top fabric options have been in
creased to five—black, blue, gray,
green and tan—to complement the
new body colors. Two-tone pass
enger compartments make use of
genuine leather and leather fab
ric.
To the passenger, the added
riding comfort of the newest
Chevrolets will be noteworthy. As
a means of eliminating vibration
in the passenger compartment,
engineers devised a new method
for engine mounts. Known as
“Centerpoise Power,” this has in
volved the substitution of three-
point mountings for the previous
mounting at five points in the
frame.
The new mountings include
softer rubber members with great
er vibration damping charactt&r-
istics so that less vibratior/ is
transmitted from the engine to
the car, giving a softer feel. In
creased stability in the driving
controls is another advantage.
Additionally as an aid to the
comfort in the new cars, the com
pany claims a smoother ride on
rugged highways due to new
shock absorber action. Greater
resistance to the “pitch” some
times induced by rough roads is
also credited to the improve
ment.
Several modifications in the
idle and the accelerator pump
systems and the fuel bowl of the
carburetor are responsible for
greater efficiency in carburetion.
Chevrolet’s popular automatic
transmission, the Powerglide,
which over the last two years
has proved its value in the hands
of more than a half million own
ers, again is listed as optional
equipment on De Luxe models.
The performance of the Power-
glide models will be even further
enhanced by an automatic choke
in 1952. This device assures top
power efficiency by automatically
controlling the carburetor choke
in ^pcordance with engine load
and weather conditions.
MIMEOGRAPH PAPER
CARBON PAPER
ADDING MACHINE ROLLS
(2 Sizes)
The Sim Office
For Expert Repair Bring
Your Radio and Television
—To—
GEO. N. MARTIN
Radio and Television
Service
SALES and SERVICE
BOYCE STREET
Opposite County Library
24 HOUR SERVICE
Telephone 311
ON DISPLAY SATURDAY
FARMS AND FOLKS
By J. M. ELEAZER
Clemson Extension Information Specialist
MAKING A HALTER
V #
We have a tradition with row
crops. And we know how to
handle and manage them.
But with livestock it is dif
ferent. We are getting into that
out' it entails many a detail about
which we know little or nothing.
The simple livestock chore of
making a halter would baffle'
most of us. Yet the experienced
livestock man, the man who was
raised with it as we have been
with row crops, can take a piece
of strong Manilla rope and in a
few minutes fashion a halter out
of It that really works.
This job of making a halter has
been taught to many of our 4-H
groups by the county agents and
livestock specialists. During the
month of November Assistant^
County Agent Cousins of Rich
land county tells me ho demon
strated halter making to the 281
boys in his 13 4-H clubs over the
county.
And thus we learn the rudi
ments of a new branch of diversi
fied farming.
KILLING ROOT KNOT
■
Root knot in many a garden
and field often gets the soil to
where it will make but puny
crops at best. County Agent
McCord of Georgetown reports
excellent Results from the use of
DD on a badly infested tobacco
field there the past year. Mont
gomery Williams treated his 6.8
field with this material previous
to planting. Root knot had held
him down to a half crop there be
fore. In 1951 he made a fine
crop of tobacco there, averag
ing 1,698 pounds of leaf per
acre.
Full particulars for applying
this material to field or gar
den can be secured from your
local county agent.
ORDERLY MARKETING
In Marion county they conduct
ed an Orderly Marketing Pro
gram for cotton last fall, ac
cording to County Agent King.
That meant that much went into
storage, and was not dumped on
the market! at one time. Hd
states: “Some of this cotton has
already been sold at a profit of
$60 per bale above the market
price at the time of storage.”
When I was down there a
couple of years ago King was
busy helping push a local pro
ject for a cotton warehouse at
Marlon. They were hampered
then by not being able to take
advantage of the government loan
due to lack of suitable storage.
That was remedied then, and it
has been serving them well since.
LOOKING AHEAD
All counties have agricultural
committees. They have been
meeting of late, checking on ac
complishments of 1951, and set
ting their stakes for 1952 in their
long time program for farm
growth arid development.
County Agent' Jackson of Wil
liamsburg reports that their com
mittee set three major goals for
1952. They were—organize an
artificial breeding program, get
rural telephones, and continue
stres of the “Blanket of Green”
program.
Such planning by local farm
folks was started in most count
ies about 20 years ago.* I can
well remember our first meeting
then in Sumter county, where I
was agent. Most of the goals
set down then, after long and de
liberate discussion, and after di
gesting many figures on the agri
culture of the county, as worked
up by Clemson, have been largely
attained.
One was more corn with which
to build a livestock and poultry
income. But that corn was to be
gotten by higher yields rather
than more acres. In fact our
plan really called for slightly
fewer acres. During the inter
vening years corn acreage has
remained about steady, but pro
duction has been greatly ex
panded by practically doubling
yields. And from very little com
mercial livestock, the county now
shares abundantly in the livestock
awakening that has come to our
state.
And with cotton, the leaders
there t&en called for less acreage
and higher yield per acre. That
too has come to pass, and last
year. County Agent Brown tells
me, they averaged very close
to a bale per acre average.
Pastures and pine trees too
were to take a lot of cotton’s
lost acres in those early plans.
That too has been rapidly coming
to pass. And so It hap worked
out in many counties.
It is good to see local farm
people get together with their
agency workers and plan and
work towards a better future.
For experience shows that this is
the road to progress.
NOTICE FOR BIOS
Office of Newberry County
Board of Commissioners, Newber
ry, S. C. will receive sealed bids
by 10:00 o'clock a.m. Friday,
January 19th, 1952 for the follow
ing items.
Ltunber, nails, tires, clothing,
concrete pipe, groceries, repair
parts, equipment etc.
Specifications of special forms
may be obtained at the Super
visor's office in the Court Hoqse.
Bids must be submitted on forms
furnished. *
The right being reserved to re*
ject any and all bids.
38-ltc.
W. S. Shealy, Supervisor
MARION RINGER RECEIVING
BASIC TRAINING IN CALIF.
Marion E. Ringer, who went
into tfie Naval Service in Decem
ber of 1951, is now stationed at
the Naval Tr^ning Center, ;;* San
Diego, Calif., where he is receiv
ing his basic training.
Marion was a member of the
1961 graduating class of the New
berry High school, and prior to
volunteering for the service in
December, he was employed by
the McSwain Funeral Home. His
address is SR. Marion E. Ringer,
Co. 51-236, Naval Training Center,
San Diego 33, California.
;n\ -
LOWEST PRICED IN ITS FIELD! "
Style)in* De Luxe 4-Door Sedan IMs for lew
tqvipnmnt and trim Uk)ttrat»d k
comparable modal In Its fleldl
on availability at matarialJ
■
###
Come, see the finest of all Chevrolets ... bril
liantly new for *52 in all these exciting ways:
Vivid New Royal-Tope Styling . . . with Bodies
by Fisher that set the standard for beauty.
Gate-
PRICED SO LOW!
Radiant New Exterior Colors . . . widest and
most wonderful array of colofs in its field.
Alluring New Interior Colors ... with two-tone
upholstery and trim harmonizing with body
colors, in all De Luxe sedan and coupe models.
New Centerpoise Power... engine is cushioned
in rubber to bring amazing new smoothness of
operation and freedom from vibration to low-
cost motoring.
New, smoother, softer ride for all passengers.
All these and many other advantages are yours
in the ’52 Chevrolets at lowest prices and with
outstanding economy of operation. They’re
the only fine cars priced so low. See them now!
■xtra-Smooth POWER 47£ut*
with New Automatic Choke, gives finest no-shift driv
ing at lowest cost (Combination of Powerglide Auto
matic Transmission and 105-h.p. Engine optional on
De Luxe models at extra cost)
V
THE NEWBERRY
FEDERAL SAVINGS
MORI PiOPLE BUY CHEVROLETS THAN ANY OTHER CARS
KEMPER CHEVROLET
Telephone 982
1515-17 Main St.
■
AND LOAN
* /
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ASSOCIATION
will be dosed
SATURDAY, JAN. 19tL
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