McCormick messenger. (McCormick, S.C.) 1902-current, January 30, 1947, Image 4
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BELK’S STORE-WIDE
1-2 PRICE VALUE SALE
/ •
Friday and Saturday Open 9:30 A. M.
In this Yz Price Sale Every Department is featuring numerous items in every line at one-half price which will
mean thousands of dollars in savings for the people of Augusta and vicinity. You are sure to find your needs
in this $500,000.00' stock of new merchandise in this V2 Price sale. Be among the many, many people Friday
morning who have learned that Belk’s has set the pace in Augusta for establishing new low prices on quality
merchandise. Everything as advertised ^4 price.
UNHEARD OF VALUES IN HOUSEHOLD ESSENTIALS
$7.98 Ready Made * - $10.00 Chenille
DRAPES, y 2 PRICE .NOW $3.99 SPREADS, y 2 PRICE NOW $5.00
Entire Stock 100% All Wool $15.00 Rayon and Cotton
BLANKETS - l / 2 PRICE SPREADS, y 2 PRICE NOW $7.50
Reg. $1.98
BATH MAT SETS, y 2
PRICE NOW
99c
$2.00 Panel
CURTAINS, y 2
PRICE __ __ NOW $1.00
$19.75 Chenille
SPREADS, y 2 PRICE NOW $9.88
$3,98 Table
DAMASK, 1/4 PRICE NOW $1.98
$9.90 Luncheon
SETS, 14 PMCE NOW $4.95
$5.00 Part Wool Double
BLANKETS, %
PRICE I- J NOW $2.50
WOMEN'S WEAR REDUCED
FOR QUICK SELLING
Women’s $5.00 All Wool
SWEATERS, y 2
PRICE NOW $2.50
i
Women’s $3.98
UNIFORMS, V 2
PRICE NOW $1.99
Women’s $3.98
BLOUSES, y 2 PRICE NOW $1.99
Women’s $7.98
SWEATERS, y 2
PRICE NOW $3.99
Women’s $5.00 1
J6KIRTS, y 2 PRICE _NOW $2.50
Women’s $7.98
SKIRTS, y 2 PRICE NOW $3.99
Women’s $2.98 ✓
HOUSE SHOES, y 2
PRICE NOW $1.49
Women’s $1.00 Rayon
PANTIES, y 2 PRICE NOW 50c
Rayon & Cotton Tuck Stitch $1.98
SNUGGLES & VESTS, l / 2
PRICE ANOW 99c
Women’s Rayon & Silk $7.98
PAJAMAS, y 2
PRICE NOW $3.99
Women’s $3.98 Cotton
PAJAMAS, y 2
PRICE NOW $1.99
Women’s $2.98 Outing
GOWNS, y 2 PRICE NOW $1.49
Women’s $2.98 Glove Silk
PANTIES, y 2 'PRICE NOW $1.49
Women’s $3.98 All Wool
SWEATERS, y 2
PRICE NOW] $1.99
Ladies’ $1.00
HATS, y 2 PRICE —NOW 50c
Women’s $1.98
HANDBAGS, y 2
PRICE NOW 99c
Women’s $3.98
SHOES, y 2 PRICE —NOW $1.99
EXTRA SPECIAL
Cannon 10c
DISH CLOTHS, y 2
CHILDREN’S CLOTHES CUT
#
TO COST AND BELOW
Children’s $2.98
SHOES, y 2 PRICE ..NOW $1.49
Girl’s $1.00
PANTIES, »4PRICE -NOW 50c
Girl’s $2.98
DRESSES, y 2 PRICE NOW $1.49
Girl’s 50c Knit
PANTIES, 14 PRICE NOW 25c
Girl’s $2.00
JODPHURS, y 2
PRICE NOW $1.00
Girl’s $2.98 Corduroy
OVERALLS, y 2
PRICE NOW $1.49
Girl’s $4.00 Fall Coats &
SNOW SUITS, 1/4
PRICE NOW $2.00
Boy’s $2.00
SWEATERS, 1/4
PRICE NOW $1.00
Boy’s $2.98 Dress & Sport
SHIRTS, 1/4 PRICE —NOW $1.49
Boy’s $5.98 Dress
PANTS, 1/4 PRICE —NOW $2.99
* /
Boy’s $7.98
JACKETS, y 2
PRICE NOW $3.99
Boy’s $2.98 Khaki
PANTS, y 2 PRICE NOW $1.49
Girl’s $2.00
SWEATERS, y 2
PRICE NOW $1.00
All Girl’s 19c"' to 39c
ANKLETS y 2 PRICE
Infant’s & Toddlers’ $4.98, . ‘
Gabardine
SUITS, y 2 PRICE NOW $2.49
PIECE GOODS AT y 2 PRICE
$2.98 White Rayon and
FLANNEL SERGE y 2
PRICE — NOW $1.49
Reg. $1.49
BROADCLOTH, y 2
PRICE NOW 74c>
$
39c Feather
TICKING, y 2 PRICE NOW 19c
Reg. $1.49
SEERSUCKER, y 2
PRICE NOW 75c
Reg. 98c
CHAMBRAY, y 2
PRICE NOW yd. 49c
$2.00 Butchers
LINEN, y 2
PRICE NOW yd. $1.00
$1.00 Crash Curtain
MATERIAL, y 2
PRICE NOW
50c
Reg. 50c
SHEETING, y 2 PRICE NOW 25c
*2500 Yds. 98c Printed
SHANTUNG, y 2
PRICE NOW
49c
Reg. $4.00
woolens, y 2
PRICE NOW yd. $2.00
98c Rayon
PRINTS, y 2 PRICE NOW yd. 49c
50c Lace Curtain
MATERIAL, y 2
PRICE NOW yd.
25c
$2.00 Slip Covering & Drapery
MATERIAL y 2
PRICE yd. $100
$1.00 Pastel
BURLAP DRAPERY, y 2
PRICE NOW 50c
Reg. $1.00
CRETONNE, y 2
PRICE NOW 50c
PRICE
. NOW
5c
Cannon 25c
•
WASH CLOTHS, 1/
2
PRICE — -
NOW
15c
$10.00 Cotton Jacquard
SPREADS, y 2
PRICE NOW $5.00
ATTENTION MEN! YOU CAN HAVE A NEW OUTFIT AT y 2 PRICE
Men’s $2.98 Khaki
WORK PANTS, y 2
PRICE NOW $1.49
Men’s $2.98 Khaki
WORK SHIRTS, l / 2
PRICE NOW $1.49
Men’s $2.00
SWEAT SHIRTS, %
PRICE NOW $1.00
Men’s $1.00
SHORTS, y 2 PRICE _NOW
Men’s 79c Athletic
SHIRTS, y 2 PRICE _NOW
Men’s $5.98 Outing
PAJAMAS, y 2
PRICE NOW $2.99
50c
39c
Men’s $3.98
SPORT SHIRTS, y 2
PRICE NOW $1.99
Men’s $7.98
SWEATERS, y 2
PRICE NOW $3.99
Men’s $7.98 Dress
PANTS, i/ 2 PRICE —NOW $3.99
Men’s $2.00
HATS, y 2 PRICE NOW $1.00
Men’s 50c
HOSE, y 2 PRICE
NOW 25c
Men’s $19.75 Leather
JACKETS NOW $10.00
BELK-LUKE CO.
845 BROAD ST.
AUGUSTA, GA.
T.
Success bu
aren
BY
MRS. CATHERINE CONRAD EDWARD* K
Associate Editor, retrofits' Magazino
THE FIRST JOB IS IMPORTANT
W HY Is it •parent* sometimes have
a high and mighty attitude to
ward their son’s or daughter^ first
Job? Perhaps it is because the im
mediate returns are so small in com-
— ■■■ =; parisen to the ef-
fort and money it
has taken to edu
cate their child. Yet
many a hard-work
ing parent will al
low a young person
to remain idle rath
er than take a Job
which is below the
parents’ dreams ot
what their child should have.
■ Fleet jobs are at best ooty tsm-
porasy. Either the beginner is good
enough to be advanced shortly, at
so lacking in ability that the em
ployer wont spend ttac training
him. For a first employer is in a
very practical sense another teacher,
since even the most thorough school
course is incomplete without experi
ence under actual Working condi
tions. In co-operation with local
employers, many schools are. in fact,
combining Instruction In th» ehu
room and on the Job.
Sometimes this beUitUag of a
; first job, especially If it is one'
which decent utilise al of a
young person’s schooling, is done
by parents in order to keep a
son or daughter from becoming
loo easily satisfltd. It is true
• that many young people need
prodding in order to realise thotr
full possibilities. But a more
ithod is to keep
of eventual aoeem-
pUshment high, while at the
same time helping the young
get every ounce of oc-
out of present employ
ment. And he can’t do this by
being disdainful about his job.
On the other hand, it is Just as
much a mistake to encourage a
youngster to drift along in a first
job if it obviously isn’t getting him
any place. I recently talked with a
successful young radio script editor
whose experience Illustrates this
point. On leaving college he took
a job as page boy at one of the larg
er radio stations. Although his
training and aptitudes were for in
tellectual work he was glad to ac
cept this "glamour boy” role as a
means of acquainting, himself with
radio life, and as a step-up to the
work he wanted. But after a year
he began to realise that so long ss
he was content to wear a handsome
uniform make a business of
good manners he would remain a
page, for not a single opportunity
to advance had boon grunted him
despite his many requtaU. He had
the good sense to rcslgfi and take a
position with a much lorn kaportant
station, but one where he could act
ually work in radio production. Hot
long ago the station which saw in
him only a window rtmUflng for its
own swank was bidding for Bis serv
ices.
Here is some sound advice from
an employer who says, "If parents
want their boy or girl to succeed,
they themielyes must study his
chanoes, his field of choice, and
value every step he takes, pno by
one. Even then they cannot expect
miracles. A young man who wants
a better job than the one he has in
the beginning must do two things
to get it: h* must do the present job;
well enough to merit praise, and he
must train himself at home or in
voluntary work after hours, to be
ready for promotion when it comes.
mow TO-CflM***NOB
INTEREST INCREASED SALE
T HIS column has always believed in telling exactly How .
someone has accomplished something instead of writing .
an essay about the subject. So here is a story of how a jewelry >
j salesman in St. Louis made a $90 sale to a customer. He did !
this by applying one important rule in the art >
of handling people. \
That salesman is C. E. Lilburn, who tells the •
story in his own words: )
“I am a jewelry salesman in St. Louis, and if »
you know St. Louis, you’ll realize it is the hard- J
est place in the country to ‘sell/ One day a man
(whom I will call Mr. Blank) came into ouf [
store. Without even glancing at me he grunted >
that he wanted to look at the rings on sale at !
$8.95. I displayed the rings, but he wasn’t in a j
buying mood. He admitted that he had been to several other ,
Dale Carnegie
jewelry stores but couldn’t find what he wanted.
He was both irritated and discouraged. I asked him
to describe the kind of ring he wanted; and told him if we
didn’t have it in stock, we would get it for him. Of course
he had heard such a line before, but what I said did show
interest, and a willingness to help him. He became less
gruff, and drawing a piece of paper from his pocket,
sketched a design. It so happened that we had a ring of
that description in stock, but it was priced at $90. Natur
ally I made a comparison and went into the qualities of the f
workmanship. I saw that the price was, at the time, out of j
the question.
"As I talked to him, I sensed that he was an unusual per
son, and I felt that I would like him. I wanted to know more
about him. I noticed an emblem charm suspended to a watch
chain. I asked what the little charm meant. He began telling i
me about Diesel motors.
“As he was talking I placed the ring in his hand, and finally
got him to put it on his finger. Now and then as he talked
about Diesel motors, he glanced approvingly at the ring. Pre- ,
sently he asked if a deposit of $10 would hold the ring for a
few days. Two days later he returned and gave me the balance 1
in ten dollar bills, eight of them. I had raised an $8.95 sale, ,
to a $90 sale, and I did it by taking a genuine interest in what
the customer was interested in.”
RAIN
UDGET
1. —The national assembly of China recently approved a new con
stitution. How many constitutions has she had? (a) 1, (b) 3, (c) 5,
(d) 7.
2. —What is the ration of full-time college students to the popula
tion of U. S.? (a) 25, (b) 50, (c) 100, (d) 200.
3. —When will the centennial of Thomas Edison’s birthday be
celebrated? (a) Feb. 11, 1947, (b) Feb. 22, 1947, (c) Feb. 11, 1948, (d)
Feb. 22, 1948.
4. —Where did the first U. S. congress meet? (a) Washington, (b)
Boston, (c) Philadelphia, (d) New York City.
5. —There are 630 million acres of forest land in U. S. How many
are in public ownership? (a) 96 million, (b) 196 million, (c) 296 mil
lion, (d) 396 million. ■
ThU h a
2.——<«) I «• 100.
*.—(•) F«k.
4.—(4) N«w
5_(b) 194
answers
CUm faM
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