McCormick messenger. (McCormick, S.C.) 1902-current, April 23, 1931, Image 2
Thursday, April 23, 1931
McCORMICK MESSENGER, McCORMlCK, SOUTH CAROLINA
PAGE NUMBER TWO
Garden Week And
Better Homes Week
During this month two weeks in
succession are being celebrated
nationally—the first April 19th to;
25th being National Garden Week,
and immediately following, from
April 26th to May 2nd, being Bet
ter Homes Week.
These two events should be of in
terest to every woman in South
Carolina, for what woman is* there
who doesn’t love a garden, or who
isn’t interested in a Better, More
Convenient or More Attractive
Home? And to the extent of her
interest, every woman is being
asked to observe these two weeks.
Garden beauty, like charity, should
begin at home, but neither should
stop there. The influence of beau
tiful home gardens cannot be
gauged, but would be difficult to
overestimate. Home gardens are
merely the neuclei from which this
garden beauty grows. National
Garden Week should act as a fresh
impetus to beautify homes, cities,
roads, schools, churches, and pub
lic institutions. During this week
let our aim be to spread beauty all
over the neighborhood.
Attractive gardens, either in
town or country, usually mean
neat and well kept grounds and
buildings, a family that is enjoying
life, and a place where people
couldn’t help being home loving.
The surroundings of the country
larm or home might be teimed
three outdoor rooms. The front
yard, the living room, where on a
hot Sunday afternoon or in the
evening after the work is done, one
rests on the porch or under the
trees. The vegetable garden is the
dining room—for one leads up to
the other, and the farm yard is the
kitchen—the scene of a deal of
one’s work.
Without extravagant landscaping
and with the use of many of our
lovely native evergreens from the
nearby woods, any farm home can
be made “a thing of beauty and a
joy forever” at practically no cost
except time and labor.
May this be a plea to the far
mers, as well as their wives, to be
gin today to plan to beautify, and
make attractive their outdoor
rooms.
And with attractive surround
ings soon will follow Better Homes.
^Whitewash is cheap and easily
made. A good coat of whitewash
on fences, bams, and outhouses
will put new “pep” in any com
munity, and do away with that
dejected appearance that looks as
if/spring fever had every home in
its grip. An era of whitewashing
throughout the state, coupled with
a clean-up and paint-up campaign,
wherever . possible, and a little
transplanting of native shrubbery
to the “outdoor rooms,” would
mean a new and encouraged rural
South Carolina.
Let us also extend our efforts be
yond the city limits to the high
ways. Schools also have no excuse
to be without some planting.. With
proper care and understanding a
school may become a very paradise
of welcome. National Garden
Week is a great success if it en
riches the countryside so as to
bring back the original beauty of
our land.
Better Homes Week offers an ex
cellent time to stage a “Clean-up
and Paint-up Campaign.” There
are this year in South Carolina 105
Better Homes Chairmen for whites
and 38 for colored people, working
on programs of bettering home
conditions in their respective com
munities.
The Better Homes Movement is
not intended to encourage the
building of expensive homes or thei
purchasing of expensive furnish
ings or equipment. Quite the con
trary, it is to encourage modest,
well-kept homes and to inspire
worthy home life.
Remember the dates, April 19th-
25th—National Garden Week, and
April 26th-May 2nd, Better Homes
Week.
Street Taxes
Due May 1st
Street taxes are due and payable
on May 1, 1931, at the office of
the town clerk and treasurer or
may be paid to Chief of Police, C.
H. Crawford. Penalty will be add
ed on June 1st to all not paid,
without exception. Pay promptly
and save penalty.
C. K. EPTING,
Mayor.
J. O. PATTERSON,
Clerk and Treasurer.
McCormick, S. C.
April 20, 1931.—3j.
Legion And Auxili
ary Meet In Charles
ton July 27 and 28
CHARLESTON, April 14 —Prelim
inary arrangements for the annual
convention of the American Legion
and Legion Auxiliary of South
Carolina, to be held here July 27-
28, have been completed by the
convention committee of the legion
headed by J. J. Altman of Char
leston as general chairman.
A. Stanley Llewellyn of Camden,
department commander, estimates
that 100 legionaires and members
of the auxiliary will attend the
convention in Charleston repre
senting 75 posts of the legion in
' South Carolina. Each post has ap-
i pointed an “On to Charleston”
committee the members of which
are working actively to the ends of
having the greatest attendance of
any legion convention yet held.
The convention hosts in Char
leston are jointly Post No. 10, of
which A. E. Davis is commander,
and Palmetto Post 112 of which
George E. Barton is commander.
The general committee arranging
the convention consists of seven
from each post.
The preliminary program as an
nounced by Mr. Altman and his
committee calls for the first day,
Monday, July 27, to begin wtih reg
istration followed by a great par
ade in which will be reviewed all
of the colors of all legion posts in
the state. Several bands will par
ticipate and furnish music as the
parade swings down the designated
line of march through gaily decor
ated streets.
The speaking program for the
convention is to be of national
significance and the speakers,
whose names will be announced
later, are men whose names and
utterances draw international at
tention.
A feature of the first day’s pro
gram will be the selection of the
Legion Queen, a contest which will
be determined in the evening at
the Isle of Palms, adjacent sea
shore resort where the good fel
lowship and merriment of the pro
gram will be centered. Beginning
in the afternoon and continuing
until the early hours of Tuesday
the program of entertainment at
the Isle of Palms will include var
ious forms of entertainment,
among which will be aquatic sports,
surf bathing, novelty entertain
ment and the Legion Ball in the
great open dance pavillion.
Tuesday will be devoted primar
ily to business sessions when the
election of officers will be held and
the next meeting place selected.
On this day also will be sightsee
ing trips about the historic city and
vicinity and fishing trips for those
anglers among the legionnaires.
Mr. Altman in announcing the
preliminary plans also announced
that all members of the legion
must have their 1931 membership
cards to participate in the con
vention program.
ixt
The Conceited Driver
f
Conceit, which often finds ex
pression in thoughtlessness, rude
ness and selfishness, is considered
of prime importance as a cause of
automobile accidents, by Dr. Paul
Schroeder, Illinois State Criminol
ogist.
“An appreciation of the rights of
others on the highways appears to
be a more important qualification
of a driver than even normal in
telligence,” he says.
Dr. Schroeder’s opinion is back
ed up by statistics. He recently
made a study in Detroit of 100
prisoners convicted of manslaught
er with an automobile. Only three
had serious physical defects, one
was subject to epilepsy and one
was insane. The old idea that
anyone in good health and with
reasonable mental qualifications
can drive an automobile safely no
longer holds water. The ego-cen
tric driver, disregarding all but
himself, taking chance after
chance, whether he be mentally
a genius or a moron, Is a constant
menace to life and property.
A little old-fashioned courtesy,
which amounts to regard for the
rights of others, is the individual
j cure for the conceited driver. He
presents a problem that must be
solved as he is responsible for a
large part of motor accidents.
The year 1931 opened with a
record-breaking motor fatality toll
—2,410 deaths in January, an in
crease of 30 per cent over January,
1930. Here is grisly proof of the!
need for thorough-going investi
gation into every phase of the ac-
J cident situation. . ,
S. C. WEEKLY
INDUSTRIAL
REVIEW
Dillon — L. Kornblut’s store op
ened.
Newberry — Road from this city
to Whitmire may be paved soon.
Beaufort — C. E. Blume filling
station, Boundary Street, opened.
Andrews — Andrews Veneer
Corporation, establishing hard
wood plant here.
Greer — New equipment install
ed in Dixie Shoe Shop.
Columbia — Bids received for
construction of eight bridges at ap
proximate cost of $150,000.
Hilton Head—Roy Rainey Hunt
ing preserve here sold to L. K.
Thorne and Alfred Loomis for
sum approximating $250,000.
Bluffton — Hodge road near here
to be improved for distance of
three and one-tenth miles.
Winnsboro — Community build
ing completed and opened for use.
Camden — Midway Farms, Inc.,
with capital stock of $12,000,
chartered t° d° general farming
and livestock business.
Anderson —. Contracts totaling
approximately $175,000 let for im
provements and repairs to Apple-
ton Mills.
Union — Barnes’ studio opened
for business.
Wilkins — Messrs. T. E. Hodges
and S. L. Oakes leased local ware
house for use as tobacco warehpuse
this season.
txt
AND IF THIS HAPPENS?
(The Dillon Herald.)
In his demands for a reduction
in the tax levy and more economy
in the administration of public
affairs Editor Woodward of The
Conway Herald does not paint a
very bright picture of the future.
Editor Woodward says we are go
ing backward in two ways: Ex
penditures are exceeding revenues
and the people are not paying their
taxes.
“Ask the county treasurers all
over the state and see if they will
not confirm it,” says Mr. Wood
ward. “In every county in the
state the obligations of the county
cannot be met as usual and the
reason is that the taxes are not
being paid as usual. They will not
be paid this year,” continues Mr.
Woodward. “The reasons are not
hard to find. The people are with
out the money. The farms did not
produce it. It is not there.”
Mr. Woodward is right in what
he says. If a state or county or
municipality continues to spend
more money than it earns the in
evitable result is bankruptcy. The
individual himself is responsible
to a large extent for present con
ditions. Too many individuals are
spending more than they are earn
ing, and in cases of this kind some
body loses. Too many people lack
the strength of character to lower
their standard of living. They can
not adjust themselves to changed
conditions.
If the trend continues downward
says Mr. Woodward, the state will
be forced to the necessity of buy
ing in the lands, but the state can
not farm or sharecrop these lands
and they will be a burden on its
hands.
The Herald hopes this will not
happen, but it has happened in
other coUhtri$s. About 50 years
ago agriculture in Denmark col
lapsed and the abandoned lands
were taken over by the govern
ment. The government rehabilit
ated agriculture by subdividing the
lands into tracts of from 5 to 50
acres and sold the subdivisions to.
ambitious and thrifty farmers on
easy payments. The scheme suc
ceeded and Denmark became the
world’s leading agricultural nation.
But in the meantime the people
of Denmark had passed through a
gruelling process of readjustment.
They paid ’a high price for the
prosperity that came to them in
later years, but out of this period
of adversity was born a spirit
which will perhaps endure for
many generations. The United
States may have to pass through
the same fire before the dross is
removed from the gold, but let us
hope not.
X —
Advertising Pays
One of the reasons why the local
newspaper editor believes that ad
vertising pays is that the ad
vertiser who always insists that
he wants “good” position so that
his advertisement will be read was
in the office the other day when
an irate subscriber protested
against the publication of a three
line article, which appeared on an
inside page, and had his name
spelled wrong.—Orangeburg Times
and Democrat.
Any merchant who alleges ad
vertising does not pay and that
people do not read ads never hau
the experience of an error occur
ring in one of his ads, such as the
dropping out of a cipher, whereby
he was made to offer for $1.00 an
article whose sale price was really
$10.00. Anderson Independent.
The Children Of
The Confederacy
The C. of C.’s under the leader
ship of Miss Reid reorganized in
February with ten :nembers. Since
that time another one !ias ioined
making a total of eleven members
enrolled. The following officers
were elected to serve one year:
President—Betty Workman.
Vice-president—Eva Coleman.
Secretary-Treas. — Kajheryne
Brown.
Registrar—Mabel Lyon.
Chairman of Program Commit
tee—Elizabeth McAlister.
We have held three meetings
since organizing.
The C. of C.’s held their regu
lar monthly meeting at ihe home
of Katheryn Brown Wednesday af
ternoon. The meeting was called
to order by president. The min
utes were read by secretary. 3ach
member answered the roll call with
the name and date of a battle
fought during the war Between the
States. After the business the fol
lowing program was rendered:
Voice of Spring—Henry Timrod—
Mabel Lyon.
Life of Wade Hampton—Allene
Arrington.
Music—Eva Coleman.
The Sword of Lee—^Elizabeth Mc
Alister.
After the program a delicious
salad course was served by the
hostess. We adjourned to meet
the second Wednesday in May.
MABEL LYON, Reporter.
txt
How Advrtising Aids
Return Of Prosperity
Advertising pays. That has been
uttered so frequently it is almost a
platitude. From it has come the
erroneous belief that only the ad
vertiser benefits. It is far from
the truth. It doesn’t take into
consideration that advertising as a
whole is overwhelmingly honest.
You have a mill in the area in
which you live, let us say. It em
ploys 1,000 in normal times. Now
only 700 are working. Why? Be
cause there is not the demand for
its products. That demand can be
increased by advertising, and men
will go back to work. The entire
community, as well as the employ
er, will benefit. Producers will be
come buyers, and the welfare of
the whole people, from millionaire
to laborer, will be affected.
In 1929, $60,000,000 was spent to
sell 5,358,000 cars, a cost for ad
vertising of $11 a car. Without ad
vertising it is reasonable to assume
many less cars would have been
sold.* Thousands, perhaps mill
ions, employed in the automobile
industry wouldn’t have had a job.
Steel workers, tire manufacturers,
paint producers—all would have
been affected.
The analogy can be applied to
department stores, other types of
stores—to industry as a whole.
We save our teeth because we
read of benefits of using a tooth
brush. We play healthful sports
because we see sporting equipment
advertised and recommended. We,
furnish our homes attractively be
cause we see attractive furniture
advertised. We are educated how
to live more fully by advertising.
And creating demands means chat
more men and women have jobs.
Just now, in a period of depres
sion, there is buying caution. Peo
ple are saving their money, in
some cases because they aren’t
working and earning more, in oth
ers because of the fear of losing
their jobs, in still others because
they do not understand.
It would seem, regarding the
matter from an unbiased view
point, that, since the average
citizen reaps the greatest benefits,
he should buy from the concerns
which advertise. He should un
derstand that it is one way he can.
help prosperity to return.
And wise executives, realizing
that advertising does pay in more
ways than one, should insist on
volume advertising. It means busi-
nes for them. It means more work
for employes. It means they are
contributing something to aid re
turn of prosperity.—Gastonia Gaz
ette.
X
In making chicken salad let the
diced chicken stand several hours
in a French dressing. This is call
ed “marinating” it. If you like to
make the most of the chicken flav
or, use chicken fat instead of oil for
this dressing and give it a sugges
tion of onion flavor by soaking a
few slices of onion in the vinegar
before mixing with the fat. Use
equal parts of chicken fat and
vinegar. Part of the acid used may
be lemon juice if you prefer.
in a Series appearing in this newspaper
I HAVE a good supply of Chilean Nitrate;
for your side dressing needs in the new*
100 lb. bag. They call it “the bag without a^
backache,” and jcu sure can handle it easily*.
The new bags are good and sturdy. They don’t:
rip. No waste. The price is also good new^It’a
lower than I can ever remember.
T HE new 100 lb. bags are good news to*
thousands of farmers. These sturdy bags
reach you in good shape. The contents, too*
keep in better condition in the new bag and
won’t sift out. Be sure you specify “Chilean**
when you order your fertilizer. Then you’ll
get the real natural nitrate—the super-nitrate^
This time-proved nitrate is now sold at thei
lowest price in years. Order now to have
plenty for side dressing your crop. Remember
the two kinds—Original Chilean (Crystalline^
and Champion Brand (Granulated) both:
natural nitrate.
1 LOWEST PRICE
in years
• ^
NEW 100-lb. BAG
The bag without a backache
_ Chilean
rntrateolSotia
EDUCATIONAL BUREAU
810 Carolina Life Bldg^ Columbia, S.C.
Jn writing for literature or information, please refer to Ad lYo. 6?
MEAT MARKET.
SIRE IN NEW STAND
I have opened my meat market in the building on
Augusta Street formerly occupied by City Market,
and am ready to serve old and new customers with
the chociest Beef, Veal, Pork, Sausage, Cured Meats
of all kinds and a full line of the best staple and
Fancy Groceries and various kinds of Canned Goods.
Have varied selection of best Fish every Thursday,
Friday and Saturday. Am stocking South Carolina
Products mainly.
Highest market price paid for Beef Cattle, Veal,
Hogs, Hides and Country Produce.
Leaving old stand on Gold Street and now located
in new quarters on Augusta Street. ’Phone 19 and
have your order delivered or shop in person.
T. HOWARD SMITH’S
MEAT MARKET
Augusta Street McCormick, S. C.
You Can Afford New Furniture
So often you think of new furniture, or replacing the old
or adding to what you have, you dismiss the idea with the
thought that you can’t afford it. We want to impress up
on you that you can afford it at the prices we are now of
fering you. Quality furniture has never been so low In
price as now, or so charming.
We can soon prove to you that we are right if you will
pay our store a visit. We want to show you
beautiful new things we have to offer you and acqur 7 ’*
with the astounding low prices that prevail.
You will be under no obligation, whatsoever, if you do
not wish to buy. Be sure to come.
J. S. STROM'S Furniture Store
Main Street - McCORMICK, S. C.