The ledger. [volume] (Gaffney City, S.C.) 1896-1907, June 24, 1904, Image 7
|THE COLLEGE
OF JOURNALISM
ihSEPH PULITZER In North American
I T^rvienu For May.
/ The editor of the North Americau
'Review has asked me to reply to an
artrecently printed in its pages
triti<^iug the college of Journalism
irhich it has been my pleasure to found
and permanently to endow in Columbia
university.
Some of my critics have called my
icheme “Visionary.” If it be so I can
at least plead that it is a vision I have
cherished long, thought upon deeply
and followed persistently. Twelve
years ago I submitted the idea to l‘res- '
ideut Low of Columbia, when it was
declined. I have ever since continued
to perfect and organize the scheme in
my mind until it is now accepted. In
examining the criticisms and misgiv
ings I have endeavored to do so with
out prejudice, anxious only to find the
truth. I admit that the difficulties are
many, but after weighing them all im
partially I am more firmly convinced
than ever of the ultimate success of
the idea. P.efore the century closes
schools of journalism will be generally
accepted as a feature of specialized
higher education, like schools of law or
of medicine.
The school of journalism is to be, in
my conception, not only not commer
cial, but anticommercial. It is to exalt
JOSEPH PULITZEK.
princ^e, knowledge, culture at the ex
pense of business if need lie. It is to
set up ideals, to keep the counting room
in its proper place and to make the
soul of the editor the soul of the paper.
Incidentally I may say that I have
never spent an hour in any publication
oihee, either of the St. Louis Post-Dis
patch or the World, though 1 managed
to establish both these journals and
still own them.
In the proposed course of study,
drawn up with admirable quickness by
President^ Eliot and widely discussed
as if it had been definitely adopted.
Dr. Eliot included instruction In the
business administration of a newspa
per. He mentioned specifically circu
lation, advertising, manufacture and
finance.
My own ideas upon many parts of
the course of study are still uncer
tain, but upon this one point they are
very decided. I am sure that, if my
wishes are to be considered, business
instruction of any sort should not,
would not and must not form any part
of the work of the college of journal
ism.
The course of instruction will be de
cided by the advisory board, which is
not yet appointed, acting in conjunc
tion with the authorities of the univer
sity.
What'is a college of journalism? It
Is an institution to train Journalists.
What is a journalist? Not any business
manager or publisher or even propri
etor. A journalist is the lookout on the
bridge of the ship of state. He notes the
passing sail, the little things of interest
that dot the horizon in line weather.
He reports the drifting castaway
whom the ship can save. He peers
through fog and storm to give warn
ing of dangers ahead. He is not think
ing of his wages or of the profits of
his owners. He is there to watch over
the safety and the welfare of the peo
ple who trust him.
Few men in the business office of a
newspaper know anything about the
principles of journalism. The propri
etor himself is not necessarily a Jour
nalist. He may Is; if he is capable
of understanding public questions, of
weighing public interests, of carrying
out public tasks; if he is in touch with
public feeling, realizes public duties, is
in sympathy with thei public welfare
and is capable of presenting his ideas
to the people either by his own pen
or by the pens of others. But it is
quite conceivable that some proprie
tors are deficient in these points.
My hope is that this college of Jour
nalism will raise the standard of the
edi^ria! profession, but to do this It
must mark the distinction between real
Journalists and men who do a kind of
newspaper work that requires neither
culture nor conviction, but merely busi
ness training. I wish to begin a move
ment that will raise Journalism to the
rank of a learned profession, growing
in the respect of the community as oth
er professions far less important to the
public Interests have grown.
There is an obvious difference be
tween a business and a profession. An
editor, an editorial writer or a cor
respondent is not in business. Nor is
even a capable reporter. These men
are already in a profession, though
tbe.v^iay admit it or even realise
It, as many of them unhappily do not.
Ill or well, they represent authorship,
ami authorship Is a profession.
The man in the counting room of a
newspaper Is in the newspaper busi
ness. He concentrates his brain, quite
legitimately, upon the commercial
a (.peels of things, upon the margin of
profit, upon the reduction of expenses,
upon buying white paper and selling it
printed, and that is business. But a
man who has the advantage, honor and
pleasure of addressing the public every
day as a writer or thinker is a pro
fessional man. So, of course, is he who
directs these writers and reporters,
who tells them what to say and how to
say it, who shows them how to think,
who Inspires them, though he may
never write a line himself, and decides
what the principles of the paper shall
be. For example, the greatest editor
in the whole history of European jour
nalism, John Delane, never wrote any
articles of his own, although for thirty-
six years he was the head, the heart,
the brain of the London Times. But
he directed every writer; he furnished
the thought, the policy, the initiative;
he bore the responsibility, and he cor
rected both manuscript and proofs.
Nothing less than the highest ideals,
the most scrupulous anxiety to do right,
the most accurate knowledge of the
problems it has to meet and a sincere
sense of its moral responsibility will
save journalism from subservience to
business interests, seeking selfish ends,
antagonistic to the public welfare.
Commercialism has a legitimate
place in a newspaper—namely, in the
business office. The more successful
a newspaper is commercially the bet
ter for its moral side. The more pros
perous it is the more independent it
can afford to be, the higher salaries it
can pay to editors and reporters, the
less subject it will be to temptation,
the better it can stand losses for the
sake of principle and conviction. But
commercialism, which is proper and
necessary in the business office, be
comes a degradation and a danger
when it invades the editorial rooms.
Once let the public come to regard the
press as exclusively a commercial busi
ness and there is an end of its moral
power. Influence cannot exist without
public confidence, and that confidence
must have a human basis. It must
rest in the end on the character of the
Journalist. The editor, the real "Jour
nalist'' of the future, must be a man of
such known integrity that he will be
above the suspicion of writing or edit
ing against his convictions. He must
be known as one who would resign
rather than sacrifice his principles to
any business interest. It would be
well if the editor of every newspaper
were also its proprietor, but every edi
tor can be at least the proprietor of
himself. If he cannot keep the paper
from degrading itself, he can refuse
to be a party to the degradation.
By far the larger part of the Ameri
can press is honest, although partisan.
It means to do - right; it would like .)
know how. To strengthen its resolu
tion and give to its wisdom the indis
pensable basis of knowledge and in
dependence is the object of training in
Journalism.
We are embarked, whether we like
it or not, upon a revolution in thought
and life. ITogress is sweeping for
ward with accelerating force, outstrip
ping in decades the advance of formei
centuries and millenniums. All pro
fessions, all occupations but one, art
keeping step with that majestic march.
Its Inspiration has fired all ranks ol
the marching army, or must we except
the standard bearers? The self con
stituted leaders and enlighteners of the
people—what are they doing? Stand
ing still, lost in self admiration, while
the hosts march by? Are they even
doing as well as that? Is it not a fad
that the editors of seventy years ago
were, as a rule, better informed in
law, politics, government and history
than those of today? The statesmen
and lawyers and political students who
used to do editorial work for ambi
tion or intellectual pleasure have
ceased to frequent the newspaper
offices. There is no trade so humble
that it is not developing a stattdard of
competence based on thorough train
ing. For the more intellectual pro
fessions—law, medicine, art, archi
tecture, music, engineering in all its
varied branches—the years of prepara
tion are stretching over ever lengthen
ing periods.
Is the most exacting profession of
all, the one that requires the widest
and the deepest knowledge and the
firmest foundations of character, to be
left entirely to the chances of self edu
cation? Is the man who is everybody’s
critic and teacher the only one who
does not need to be taught himself?
It has been said by some that my ob
ject in founding the College of Jour
nalism was to help young men who
wish to make this their vocation. Oth
ers have commended it as an effort to
raise journalism to its real rank as
one of the learned professions. This
is true. But, while it is a great pleas
ure to feel that a large number of
young men will be helped to a better
start in life by means of this college,
this is not my primary object. Neither
is the elevation of the profession
which I love so much and regard so
highly. In all my planning the chief
end I had in view was the welfare of
the Republic. It will be the object
of the college to make better Journah
hits, who will make better newspapers,
which will better serve the public. It
will Impart knowledge—not for its own
sake, but to be used for the public
service. It will try to develop char
acter, but even that will be only a
means to the one supreme end—the
public good. We are facing that hith
erto unheard of portent, an innumera
ble, world wide, educated and self con
scious democracy. The little revolu
tions of the past have been effected by
a few leaders working upon an ignor
ant populace, conscious only of vague
feelings of discontent. Now the masses
read. They know tli^ir grievances and
their power. They discuss In New
York the position of labor in Berlin
and in Sydney. Capital, too, Is devel
oping a world wide class feeling. It
likewise has learned the power of co
operation.
What will be the state of society and
of politics in this republic seventy years
hence, when some of the children now
in school will be still living? Shall
we preserve the government of the
constitution, the equality of all citizens
before the law and the purity of jus
tice, or shall we have the government
of either money or the mob?
The answers to these questions will
depend largely upon tln^Aind of in
struction the people of tlntT day draw
from their newspapers, the text books,
the orators, the preachers of the
masses.
It is not too much to say that the
press is the only great organized force
which is actively and as a body uphold
ing the standard of civic righteousness.
There are many political reformers
among the clergy, but the pulpit as an
institution is concerned with the king
dom of heaven,'not with the republic
of America. There are many public
spirited lawyers, but the bar as a pro
fession works for its retainers, and no
law defying trust ever came to grief
from a dearth of legal talent to serve
it. Physicians work for their patients
and architects for their patrons. The
press alone makes the public interests
its own. “What is everybody’s busi
ness is nobody's business." except the
journalist’s. It is ins by adoption. But
for his care almost every reform would
fall stillborn. He holds officials to
their duty. He exposes secret schemes
of plunder. He promotes every hope
ful plan of progress. Without him
public opinion would be shapeless and
dumb. He brings all classes, all pro
fessions together and teaches them to
act in concert on the basis of their
common citizenship.
The Greeks thought that no republic
could be successfully governed if it
were too large for all the citizens to
t come together in one place. The
| Athenian democracy could all meet in
! the popular assembly. There public
opinion was made, and according as
the people listened to a Pericles or to
a Cleon the state nourished or declined.
The orator that reaches the American
democracy is the newspaper. It alone
makes it possible to keep the political
blood in healthful circulation in the
: veins of a continental republic.
Virtue, said Montesquieu, is the priu-
ciple of a republic, and therefore a re
public, which in its purity is the most
i desirable of all forms of government, is
the hardest of all to preserve, for there
is nothing more subject to decay than
i virtue.
Our republic and its press will rise or
fall together. An able, disinterested,
public spirited press, with trained intel
ligence to know the right and courage
to do it, can preserve that public vir
tue* without which popular government
is a sham and a mockery. A cynical,
mercenary, demagogic press will pro
duce in time a people as base as itself.
The power to mold the future of the
republic will be in the hands of the
journalists of future generations. This
is why I urge my colleagues to aid the
important experiment which I have
| ventured to endow. Upon their gen
erous aid and co-operation the ultimate
success of the project must depend.
FLOWER SHOW IN PARIS.
DetnllH of a Window Sill ('onlt-Ht at
«
tli*• l-'roneli Capital.
A “flowered window sill contest,” ar
ranged by artists, has been approved
by the authorities in Paris, says the
London Telegraph. Cabinet ministers
ami the prefect of the Seine department
have given effectual support by each
offering prizes to be awarded to the
prettiest shows. The idea of the con
test was first suggested during Kinp
Edward’s visit to Paris, when, on the
occasion of the fetes, a well known
Paris and London dressmaker created
a sensation by decorating the entire
front of his bouse in the Rue de la
Paix with masses of flowers.
An architect. M. Frantz Jourdain; a
panorama painter. M. Poilpot; the cele
brated poster artist. M. Cheret; a lady
artist. Mile. Dufau, and others clubbed
together to arrange the contest. Poor
and rich alike are Invited to join. Sev
eral big horticulturists have agreed to
supply seeds, bulbs, cuttings and'even
pots of rich soil free to competitors
who cannot afford to buy them, and the
president, M. Poilpot, is receiving
scores of letters from work girls anx
ious to obtain the wherewithal to grow
flowers on their seventh floor window
sills.
On a date to be fixed the committee
will travel all over Paris in a proces
sion of cabs, noting all the shows, from
the handsomest to the humblest, and
will then award prizes proportionately
to the taste displayed by the com
petitors and to the means they had al
their disposal.
Sued by His Doctor.
“A doctor here has sued me for
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says R. White, of Coachella, Cal. “At
the trial he praised his medical skill
and medicine. I asked him if It was
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