Historical Newspapers of South Carolina

Below is the OCR text representation for this newspapers page. It is also available as plain text as well as XML.

THE CAMDEN CHRONICLE h!" p. NtLgg, Editor and Proprtttoi Published overy Friday at " ar^S^CK) ? *N<^#ub^rlpMOp? taken K than 81* Months. *u Hi: %b\?slWc" p*aii u,sasips?RBs? can Pi??a Association aud eUewhere by ill reliable Adverthdnir A??BCJf^11, TL. accept no advertising of a doubtful na. tur* and tr/>o protect our P*/ron. from ntlerepi eeenllSTon by Advertisers. No Liquor Advertisements accepted at any price. v Friday. May 6, 1939 . -VTHE C08T OF ADVERTISING Many retail merchants do not advertlrto In tholr local newspapers, and many others advertise In a very limited way. Those merchants explain tholr non-advertlslng by saylug "that the cost Is too great." As a' matter of fact, the local morchant. using a fair amount of space, telling his patrons what ho has to sell, and spending, say *25 and upwards per month, for his advortlslng In the local newspaper, If called upon ' to do so. could hardly accurately llguru the cost of advertising per unit of sales, and If he could llguro the exact advertising cost per unit, ho would be so surprised at the smallnoss of his advertising costs per unit sale, ho would hardly be willing to believe thut IHn own figure* - arereef Hut large advertisers, both retail and wholesale, and especially the manufacturers of nationally advertised articles, do have the facilities and tho experts to exactly figure out io tractions of a cent, Just what tholr advertising costs are per unit sale. From the Anderson Independent we take the following, which The Intelligencer reprints In part from Tho Commentator, nationally circulated magazine, which glveB figures ou advertising costs that are Interesting and enlightening: "The advertising expenditure on a nationally advertised sheet that retails for $1.75 is 1 cent. "On a shirt costing $195 tho advertising expense is 54-1'tO of a cent. "A company selling a nationally known breakfast food spends fi-10 of a cent per 15-cent package for advertising. "Out of 10 cents that the consumer pays for a package of a well known brand of crackers, the advertising oxexpense is less than 1-10 of a cent. When the consumer buys a 5-cent gla-;-; of what is probably the best known of all soft drinks, tho sum ol 1.570-1 on.ooo of a cent goes for adver t Islng." So local buyers of goods from Yorkvilli* merchants, nood not think that the cost of the article they aro buying is materially advanced by the advertising costs of the merchants they patronize. Given all the figures, the buyers would find It very difficult tc figure the added cost of a pair ol shoes, a suit of clothes, a dress, or any article sold by their grocers, due to advertising costs.?Yorkvllle Enquirer. Pecan Shells For "National Defense" On Friday of last week the news staff made a goodwill visit to our beautiful little neighboring city of Cameron and mado the acquaintance or - vrral of Its friemllv citizen". One of the most interesting plant* thai we visited while in Cameron wa> tin- Cio -1>'. Kernel i'e a:. .-oinpany wh. re through the courtesy of th< general manager. 1> K Summers, \v< were personally conducted througl the entire large plant whlct whet running full force gives ctnplt.ymen io -n-veral hundred peopl". Over a preoid of many y-ears thi; company has supplied pecans to i ,-lientage of over three hundred con ,erns to be used in the inanufactun ,.f candles and other confections, ai well as many bakeries to be used it jleMr products One of the most Interesting sight >h,.wn to us was a veritable mountali o uitainiug over six hundred thousant pounds of pecan hulls, which Mr. Sum M1. rs stands ready to turn over to th< Failed States government to be uset ,n the manufacturer of gun powder ii < this country should be force< war We were Informed that pe .an hulls form one of the beat bast: 'o- black gun powder, but since the; cannot be made into "smokeless' powder they are not used to a ver; great extent In peacetime. We were also shown a somewba ^ n.tiler mountain of older hulls tha have deteriorated to such an exten that they aro unfit for guu powde; and these h\iUfl are now being give, a treatment of certain acids to con vert them Into what Is said to be i vary fine quality of fertilizer. Passing from the pecan section w< were n^rt conducted through ttii '7rcandt>* department whichof rath er recent origin and was starter merely as a side line, but has no* developed.into business of gtgantK magnitude In Its own name ?Calhoun Time*. _ _ CAMDEN HIGHS SEEKING i REVENGE THIS AFTERNOON r The Camdeu high school baseball tuuin meets the Blahopvllle team at t the city ball park this afternoon at | 3:45 o'clock, ' This will be the second meeting be. tweou these teams. In the flrat game ' Camdeu was given a coating of whlte wash, due to the brilliant mound work | of the Blahopvllle pitcher, while Taylor of Camdeh was hit hard enough for the Hlshopvllle team to put ten runs over the pan. Camdeu next tackled Darlington and won a beautifully played game, only to go Into a relapse agalust Columbia a few days later. The Newberry game was rained out last Friday but the locals won their game against Itethune last Tuesday, so they are striding along at a 500 clip. The game this afternoou should be Interesting. Lynch is to pitch and ^s It is about time for the Bulldogs to come out of their butting slump, tho Blshopville hurler may draw a surprise, packugo. Darlington defeated Blshopvllle Wednesday by a 11 to 2 count. It is hoped there will be a big turnout of fans at the game today. The boys have received very little encouragement from the fans of the city so fur this season. There wore but a dozen people |u the park at the Bethune game. TENANT CHILDREN A study of white schools in ten South Carolina rural school districts shows these facts: Two-thirds of tho pupils In the first grades are from tenant farmer families. One-half the pupils In the seventh grades are from tenant farmer families. In high schools 7 per cent of tho pupils are from tenant families. But the number of pupils from too owning families does not Increase after the first grade. In fact, as any one could guess, the number decreases. Yet the children of the farm owners, a one-third minority In the first grades, become a majority of 93 per cent in high school. What has happened? The tenant children have dropped out, that's what has happened. They abandon school, and are abandoned by schools. Yet they are the children who ure in greatest need of education. They come as a rule, of relatively uneducated parents. Their home lives are not inspiring Hut Dr. Henry L. Fulmor of Clemson college, who made the study of the white schools In the ten ' South Carolina districts, says he knows of no reason to assume that ' the children of tenant farmers are In teileclually inferior to the children of 'owning farmers, or to tho children of any group, rural or urban. South Carolina cannot afford to per1 petuate rural poverty by allowing ru' nil Ignorance to continue unabated. South Carolina, when It is saved economically, will be saved from the bot* 1 torn. That's where the work must be ' done. That's where tho public money is needed. Investment in rural education of the right kind?the practical kind?probably would yield enormous , dividends to this generation, and to Its successors. Soil acidity is a result of Ignorant 1 farming methods. Soil erosion is a " result of Ignorant use of the land. Dependence on one or two crops is a 5 result of ignorance?we have not known how to use our soils for other ' crops, how to grow them, or how to | 3 market them, study this rural prob-1 lent as long as you like, and Thej - State's guess Is that you will como 3 up with this conclusion. Ignorance Is 3 the most power!ul factor In rural tail1 urns. And with this one: Ignorance 1 is not conllncd to the negro race. South Carolina's fundamental need 3 i.-. for improvement of its people of 1 both races. Other needs are relative" 1> superficlal.?The State. H Money To Burn i At Hat tie Creek. Mich., one day the past week nearly half a million dol3 lars in cash and securities, officials of l the Battle Creek sanitarium said, were i found concealed in the room of a - Toledo. Ohio, woman who died in the 3 sanitarium Tuesday. 1 Ffed/JE Fulldr. of Toledo, attorney l forHS#'aanitarluin, said cash totaling! i approximately $100,000 and securities - with ia face value of about $400,000] s were found in tho effects of Mrs. Fth/ ?U K Kaufman, widow of Charle9 " Kaufman, former Toledo wholesale y liquor dealer. Officials said the cash and securities! t were found about Mrs. Kaufman's t person, in the bedclothes and other] t hiding places In the room sho had r occupied for tbreo weeks. 1 ?-? The London foreign office haa an-; ^ nouneed the approval by King George] VI. of Lord I?thfan as British ambassador to the United States. He sue3 coeds Sir Ronald Lindsay. ? Great Britain, It la announced, has ofTered Rumania a loan of "gun money." which"will relieve them of the r necessity of bartering wealth for Ger5 man arms, 1 There is no friend so affable as a politician on a campaign tour. j Man Sought In Big Murder Plot Philadelphia, May 1,?Norrls Bolber, called "Louie the Rabbi/" a witchcraft practitioner toy persons under arrest lit the Investigation of the Koa^tern Seaboard insurance-mUrder^ 'poison ring, surrendered to detectives today. Ou a warrant charging murder, Holber had been sought for days In the long Investigation of a plot that detectives say may have taken 100 lives in Pennsylvania, New York, New Jor-, sey and' ware In the past ten years. He walked up Into city detective headquarters with au attorney. Nichols Woman Is Fatally Injured Chester, May 1.?Mrs. J. R'Battles, 50, of Nichols, wus fatally liflured In au automobile collision near here yesterday. Highway Patrolman O, C. Merchant, Jr., said the driver of the o^her car was Mrs. Robert Roberts, of Cheater, and that she waa booked on a charge of reckleaa homicide. Mra. Roberts was not Injured, but Mrs. W. M. Grantham, of Nichols, riding In Mra. Rattles' car, Buffered bruises and shock. FORMER BETHUNE CtTtZEN DIED AT GEORGIA HOME A message has been received In Re thune telling of the death of J. K. McCasklll, 69, at the home of his daugh tqr. Mrs. W. C. Allen In Camilla. Oa., which occurred on April 10. Mr. McCasklll had been 111 for sev eral days suffering from pneumonia He was born and reared In Kershaw county, but had been residing In Raker county, Georgia, for the pas' twenty-five years. He Is survived by his widow and Ave children?Mrs. W. C. Allen, Mrs. James Cook, of Camilla; Miss Jessie Fae McCasklll, W. K McCaBkill and Calvin McCasklll, of Raker county. He Is also survived by two sisters, Mrs. Lois McGougan and Mrs. Kennie Stpgner, of Bethune. Attending the funeral from Bethune were John E. McCaskill. Baron McGougan, Mrs. Bessie Huckabee and son, John Nell Huckabee. News Of Interest In And Near Bethune Bethune, May 3.?Church school day exercises were observed at the Methodist church last Sunday evening. The program, which consisted chiefly of songs and scripture readings, was under the supervision of Miss Mary Arthur, supervisor of the children's clvlsio'n of the Sunday school. Those taking part acquitted themselves very creditably. The Z. P. Gordons have recently visited relatives in North Carolina. Friends of the Rev. and Mrs F. M. Lindler will be glad to learn that Mrs. Lindler has returned from the Baptist hospital in Columbia, where she has been a patient for mord than a week. While her condition is somewhat Improved, she is still confined to her bed. Mr. and Mrs. Dargan Clyburn and children returned from Easley Saturday where they went to attend the funeral of Mrs. Clyburn's father, Mr. Coker, who was buried Friday ' Mrs. Clvburn has the sympathy ?|f her many friends In the town andj community. ; Miss Alma Pitts, of Columbia was the week end guest of Mrs. pessie Seegars. Mrs. Fannie Norris, of the Lucknow school faculty spent the week end with, her sister, Mrs. W. E. Davis. Ernest Beard of Florence visited re| latives here during llie 'week ettflV The Rev. F. M. Lindler tilled the pulpit in Bamberg Sunday for the i Rev James Wesbury, pastor of the | Baptist church there. The numerous relatives and trlends I of Mrs. D J. Clyburn and family are sorry to know that Mrs. Clvhurn Is I uite ill at a Hartsville hospital where j she was taken last week end. All Join I in wishing for her an early recovery. Mrs W. P. Moore of Wadeshoro, N. C is the guest of her brother and sister-in-law, Dr. and Mrs C. K BrasI well. I Members of circle two of the Methj odist woman's missionary society en| tertalned last Wednesday evening with a "taekey" party at Mrs. D. M. Mays.' Decorations and features of entertalnineiit were in .keeping with the spirit of the occasion. The ladles prize for "tackiest" costume went to Mrs C E. Braswell, while the Rev. C. S Floyd won the prize for being the "downiest" man. Refreshments consisted of hot dogs and lemonade. Strsanna Galnoy, whom her relatives claim was one hundred and five years old, and judging from appearance and her own statement, was part Indian, died near here last Thursday night and was burled at Sandy Level colored cemetery Friday. She practiced the art of fortune-telling up until a short time before her death, when she destroyed her conjuration and magic equipments and sought spiritual help , The house occupied by Mr. and Mrs. Clifford Catoe and family caught fire about nine o'clock Tuesday night, but due to the prompt action of the fire department the blaze was extinguished before It had made very much headway. Miss Eunice McCaskill. who Is at school in Columbia, was at home for the week end. ' Mexicans hare 80 public holidays daring the course df the yeAr; Mohammedans have 62, while England has only seven. Drive For Hospital Closes Mother's Day The Rev. B. H. Laughridge, of lauicaster, dtreolbr of the Debt-Paying and improvement Program now being conducted for the Baptist hospital at Columbia, bus urged workers in the program to luru in reports on the pro-j gross of the drive as rapidly as poasible, pointing out that May 1, deadline for completing the organization of the church congregations of the state, had passed. Citing the example set by the Gray Court church of the Laurons association, which reported a total fund subscribed amounting to 11.00 per member, tiie program director urged that all the Baptist churches in Bouth Carolina complete work ou the drive and turn in reports without delay. The drive, whioh is being carried out by ull Baptists of South Carolina has a throe-fold purpose, to pay off tho total operating iudubtodness of the Institution, amounting to approximately $50,001); pay $8,600 on tho hospital's bonded debt; and carry out a' program of Improvement and enlargement to tho hospital plant on Marion' street in Columbia. Tho effort, bearing the endorsement of leaders In the Baptist churches, as well as medical Bervlces In all Baptist churches on Mother's Day May 14. At this time Program Load ers and Baptist officials hope the appeal will be brought to a triumphant close, Kach Baptist church In the state was to have divided Its congregation into groups of ten, each group charged with collecting $7.50 for the drive. In this way, the key-note of the program, "75c from each Baptist In South Carolina," Is being emphasized. The deadline for completion of the congregation organization was May 1. leading the effort is a committee composed of Rev. Laughridge, Dr. W. M. Whiteside, superintendent of the hospital board of trustees. All Hot Up Denver.?Legislative debate got so exciting Representative Lambert Alden swallowed his cigar. "I think It was lighted because I got pretty warm inside," Aldon said. He also got pretty sick inside. General Hugh S. Johnson advised! the senate foreign relations committee that the neutrality act should be repealed and an act substituted, under which Americans entering war zones would do so at their own risk. Installed in yqur home as low M Hi $4.00 per window, complete witkHI Facia board to hide mechanU^H I JENKINS SHOP I North Broad St. v j Camden, ' ! 1 " * ' . Father Of Former Governor Is Dead u Anderspn, May 1.?Edward Andrew Johnatou, 63, father of former Governor Olin D. Johnston, died yesterday after an Illness of {.wo weeks. Johnston was in! the turnltnre business here many years. FINAL DISCHARGE Notice Is hereby given that one month from this date, on June 5, 1939, I will make to the Probate Court of Kershaw Cohnty my final return as Administratrix c. t. a. of the estate of B. G. Team, deceased, and on the same date I will apply to the said Court for a final discharge *as said Administratrix c. t. a. M. A. TEAM I Administratrix c. t. a j Camden, S. C.,~Way 4, 1939 I Wants?For Sale WANTED?Three or fpur roopi apartment. completely furnished. See Manger Rose's Five and Ten Cent Store. Camden, S. C. 6-8pd FURNISHED BEDROOM?'For rent. Private bath, private entrance, garage. Fouts Inn, DeKalb Street, Camden, S. C. HOUSE DECORATING SERVICE? Freshen your home with new draperies, curtains and slip covers. Coker's Decorating Service, under the direction of Luclle Kupfer, New York trained expert, offers Individual designing and custom made work for homes anywhere in the1 Pee Dee section. Large range of fabrics and newest color combinations. Mail inquiries on problems of furniture and furnishings invited. Personal calls can be arranged. Address J. L. Coker & Company, Department Store, Hartsville, S. C. 4-7sb FURNISHED APARTMENT?Of three rooms for rent during summer months. Apply Mrs. M. H. Deal, Camden, S. C. 7-9 sb. FOR RENT?On May 1, small three room house. Inquire Mrs. R. A.! Carpenter, Camden, S. C. 5-7pd L08T?On April 2 a whitenuuj terrier, black ears, short bUckB Answers to name of fouud telephone 281 and reward J be glvtm JL3 BABY CHICKS 8PECIAL-Kor M Barred, White and Buff Koch ?H dottes, New Hampahlres, K. \JM $5.96 per 100. EngllBh Whit, 13 horns and heavy assorted, iku3 100. Black and White (iiauu tfl per 100. Chloks on hand, 1q3 late delivery, bargain prices. 0r3 Hatchery, Pageland, 3. C., pfl FOR 8ALE AT JENKINS 8H J Vacuum Cleaner Olrls Bloy.ole, good shapo. $3 Winchester 10-shot 22 rifle 3 Smith & Wesson Target, 22 .. 3 Bargain prices on Venetian uS Uwn Mowers sharpened 3 CURTAINS 8TRETCHED?At f*fl I able price, all work guar&nteii3 dress 904 Campbell street, &i3 g Q? ? ' QA8 FOR COOKING and vfl heating, available everywhere Essotano gas service. Pbon?9 H. E. Beshrd, Standard Oil CoqmS Camden, S. C. 44jj3 SHOES?For snoe reoullding andS pairing call at the Red Root ttS noxt door Express Office, 619^H ledge street, Abr&m M. Jonei, pfl pitetor, Camden, S. C. |fl FOR RENT?Two apartments, t?S lsliod or unfurnished. Apply uB Fair street, Camden, S. C. 4(3 ; INVESTIGATE?Duo-Therm 0U htB ers. No ashes, no soot, no flrejB build on cold mornings. Mafcfl sizes tor one or six rooms. H Beard, Camden, S. C. jjH Garlic-Parsley an AH W HIGH BLOOD PRESSNll Medical reports My tbat Garlio-Psrslqr ?? oeotrate hu a double action in reducUilfaJ blood preeaure. Mrat. it tend# W relax tigUad^H arteries. Second, it checks or inhibiUdeceflSiH eitlon of waste matter in the bowck,a?caaaS toy cause of high blood pressure. T?|fH ooncentrated gariio and partlor fa odofiH t&atalcM form, Mk for ALLIMUf# tablets, used at regular 1 nterrak ail hfefl duoing blood preeaure and rwisTtas hssetM and dtsiinoea caused by eioessmJjr Ugt&.a ings. To learn what raises your blood MifH I Large box. 6Qo._ BpeolM yg^jbjJjl^ Sold In Camden by D^Ktib JPZutratB A CORRECTION I We find that a majority of the people believe qB that when a garment is to be dyed, some extreme- fl ly dark color or black is all that can be had. This fl is far from correct, so we have arranged a display fl in one of our windows to demonstrate that in many cases a garment can be dyed a much lighter shade, or leveled and re-dyed the original shade. _9 In this display you will see a dark brown dress iH that has been cut in half and one-half is dyed a fl bright blue. Another dress shows a deep purple qH with one-half a bright yellow, still another shows a bright green that was originally a deep thistle. <H A deep pink that teas badly faded and streaked H has been dyed a lovely color. *? Stop by and see this display, it is very interesting to see just what can be done with a garment fl to renew its beauty. / Call telephone 17 and talk over your dyeing problems with our master dyer. Camden Dry Cleaners m AND*-- ; y-" City Laundry a