The Camden chronicle. (Camden, S.C.) 1888-1981, November 16, 1923, Image 3
Lake Lure To Be Built
In "Land of The Sky"
?
AsheVUl?. N. C., Nov. 10. - Plans |
entailing the expenditure of an ulti
mate $1,000,000 in the creation of a
vast mountain lake and pleasure ?'o
jjfort of extraordinary magnitude at
Chimney Rock, 2(?. mi lea southeast of
AsheVille in the heart of the Blue
Kidge Mountains, have just been an
nounced by Colonel Joseph Hyde
Pratt, President of Western North
Caolina, Inc., this disinterested body
going on refttd as wholeheartedly en
dorsing a project of such signal pro*
portions and destined to have such a
telling effect upon the entire future
growth and prosperity of the Land of
the Sky.
Hacking Chimney Rock Mountains,
Inc., as the project is to be. known,
are some of the most prominent and
influential business and professional
nun of the section. They are as
follows: Dr. Lucius B. Morse, Presi
dent of the Chimney Hock Company,
Kenneth S. Tanner, Spindale, N. C?
owner and operator of extensive cot
ton mill interests in Rutherford
county: S. E. Elmore, also of Sp}n
dale, head of the Elmore Company,
one of America's leading mercerizing
and dyeing concerns; B. B. Doggett,
connected with large cotton mill and
lumber interests and president of the
Farmers Bank and Trust Company of
Forest City; J. H. Thomas, Vice Pres
ident and Executive Officer of this
bank at Forest City; Dr. M. H. Biggs,
prominent surgeon of the Rutherford
Hospital at Rutherfordton, N. C.
These men form thfc nucleus of the
Hoard of Directors which will be ex
tended to include many outstanding
men throughout the south.
Lake Lure, as this projected body
of water has already been appropri
ately named, \0ill cover an area of
1,500 acres, and will present a wind
ing, ever-entrancing shore line of 2"?
miles around which will be found in
well-pjanned and artistic manner two
large hotels with golf links, club
house and other sports essentials;
bathing beach and general resort
amusements; drives, walks and land
scape gardens; colonies of homes with
shady, spreading lawns from which
enchanting vistas of the big lake will
be had. All this and more is in course
of preparation in the comprehensive
developmenf^to be launched immedi
ately by the Chimney Rock Moun
tains, Inc.
Already under option, the "bound
ary embraced in the proposed devel
opment covers 6,600 acres the equiv
alent of 10*4 square miles, surround
ing? the famous Chimney Rock itself
to which more than 43,000 tourists
journeyed during the summer and
fall of 1923, and takes in the great
er portion of the Hickory Nut Gorge
at its most' precipitous stages.
Through the construction of a 100
foot concrete dam upon the Rocky
Broad River at a point below the pres
ent bridge crossing to the winding
Chimney Rock Road, it will be possi
ble to form this big lake. Its forma
tion will submerge some three and
one-half miles of the Wilmington
Charlotte-Asheville Highway, this
portion of which forms an officially
charted side trip from tho famoua
I>ixie Highway. Permission has al
ready been granted by the State
, Highway Commission, without a dis
senting voice, to take over this part
of the state system with the provision
that an equally good highway skirt
ing Lake Lure be constructed by the
??orporation. The building of such a
highway, six miles in length, together
with fhe building of the dam, will
therefore constitute one of the very
first procedures of Chimney Rock
Mountains, Inc.
Not only will Lake Lure be stocked
with game fish upon its creation, but
will also be maintained as a sports
man's paradise through the establish
ment of fish hatcheries by the com
pany, so that lake and adjacent moun
tain streams will always tempt wield
er of rod and reel.
A feature of decided interest is the j
proposed construction of a precipice j
elevator to corney passengers from I
the base of the Chimney at what is ?
now the paking p. ace, all the way to ;
the top of the piec:pice that towers!
far above the famed sentinel of stone. !
l'lans likewise call for incline rail
ways and other developments adapted :
to such a precip tous terrain.
There will bo some 4,000 acres of !
!and that will be laid out along high- ,
class residentia. paik lines, as a great j
subdivision. In connection with the
full beautification of these grounds, j
it is proposed to establish nurseries
for the propagation of ornamental
trees and shrubs.
With the dual purpose of making
itself suitable for both cdnventions j
outing pmtic a,- there-writ be crrrt- t
structed a large auditorium upon a |
site of special vantage. A business
civic center will constitute a part of
the project, the architecture being
carefully planned to secure the most
pleasing effects,
Water power, which will bo devel
o|Kh! in large quantity by the building
of the dam, wil be utilized for local
consumption, and the surplusage mar
keted. Abundant illumination, how
ever, is planned to lend increased at
tractiveness to the festive night life
at this new and larger Chimney Rock
playground*
Water sports of all descriptions are
to be fostered upon the lake which
will be fully equipped with pleasure
boats of varying Rapacity, together
with motor taxi boat service, row
boats, sail boats, and other craft.
To lover's of a spot already abund
antly blessed of Nature, it will bring
distinct pleasure to learn that all the
scenic advantages of that spot are to
be retained unharmed, among them
the Hottomlesa Pools, the surround
ings of which will, however, become
greatly improved.
;i MORK TOILKKS NKBDEI).
The White Collar llriuadc llecomes
* More and More NumvrQUli
A popular educator said to me only
the other day: "It's a pity that our!
bright young men find it necessary to :
go to other towns and cities for em- ?
ployment."
It iH. Positions art* becoming more
and more difficult to secure. Jobs
there are a-plenty. Positions rarely
pay more than $25 a week. A brick
layer nowadays gets half that amount
in eight hours' time.
Do you know the richest man in the
world started us a mechanic? That
most geniuses first learned how to
work with their hands ?
There are few boys or young men
of todhy who are. willing to take the
ti;me or trouble to learn a trade. The
white collar brigade becomes more
and more numerous and it would seem
marly, it not ?|uite all, :u 0 wtll.ng tO
work for tho other fallow,
It is regrettable that the young
man who goes to college will not
deign to soil his hands. Manual labor
is beneath his dignity no matter the
necessity for him to do sO.
But you ask, "What can a young
man 1 i 1 1 < 1 tn ? rtrr?" There has been
the greatest amount of vegetables
gone to waste right here in Union
county tluv past season. A canning
factory eould have saved this product.
If only our boys and girls would takv
tho trouble to learn how to save veg
etables. i
A thousand families in Monroe buy
on an average of four or five tons of
coal each winter at a cost of $10 to
$12 per ton ? fifty thousand dollars'
worth. There are unharnessed streams
running right by our door which, if
they were only used, could boat our
honuvs and cook our food.
Are any of our young men learning
row) construction ? Tlmt in the future
will ho ono-of (he country V greatest
urobilins.
flow about studying funning, dai
rying or s.lock raising as a profes
sion '! Wc also need tint farmers who
will work riot only with their hands,
hut with their heads.
Any young mii.n who is honest, in
telligent, ambitious and industrious
will And a way and means to further
his 'project. Mure avenues ale open
today for successful careers than ever
hefdre. If we could only see them!
Hut ofttimes it takes years of patient
toil and economy to become a suc
cess. A few, very few, are willing
to pay the price, Monroe (N, C. )
KnquirCr.
The province of Albertu. t'anada,
on Monday voted overwhelmingly for
the sale of intoxicating liquors by the
government and the sale of beer on
lieensed premises.
1 1 1 . 1 ? . ? - ' 11
Couldn't lit* Done.
Tlw lawyer turned in his. swivel
ehuir and solemnly asked Mrs, Volvor
toi\: "1V> you sign this deed of your
own tree will?"
"What do you mean by that?'' de-*
roandod t ho largo, llorid laVly, fixing
a look *?/ menacing suspicion on tin?
legal luminary.
"I moan there has been no ninipul- ?
sioU on I he part of your husband, hu?
thejv?"
"Him?" she ejaculated, turning to
took a ( t he little, meek, man sitting1
ho hind her. "Henry? I'd like to see
him compulse mo,"
!. '
Mis. Uodmatt Wiumamaker, w i f e of
Kodmaii Wannamaker, prominent
merchant of Now York and l'hiladel
phiu, a son of the late John Wanna
maker. has been granted a divorcer
from her husband on tin* ground of
desertion. The diyoree was granted
by a Paris court.
Miller
Rhoads
Why you will find such a splendid
spirit among our salespeople
You com depend upon o
Miller & R ho ads salesperson
for sound judgment and good
taste. In- the jelection of
merchandise their intelligent
guidance is a valuable help to
the shopper.
W* do not believe that a
tired, overworked salesperson
cam give you the attention your
confidence in us deserves. We
have, therefore , provided am
employees' roof^ garden, with
rest rooms, and a hospital
room in charge of a trained
murse and maid. Here the
employee may relax and rest.
Lunch is served to employees
at cost,
A SHOPPER came to us one day fairly bubbling over
with enthusiasm. It was her first visit to Miller Ac
Rhoads Store.
"I have never before received such splendid treatment on
a shopping trip," she said. "Your salespeople were so at
tentive andr p'olitp, and so anxious to please. They seemed to
know just what I wanted, and were willing to go to any
trouble for me. They really made my shopping a pleasure."
We are proud of our salespeople. They fully deserve the
compliment. It is through just such willing service that we
have won the confidence and good-will of our customers.
We realize that you will judge our store by our sales
people. For that reason we have built up a sales force which
will reflect credit on Miller & Rhoads Store. You will find
those who wait on you pleasant, agreeable and willing to
serve.
Every salesperson, whether experienced or not, must go
through a thorough course of training. Were you to attend
a session of our beginners' class, you would be amazed at the
things these young salespeople are taught.
Service to the customer is the keynote of their training.
They are taught that willing, court coys and intelligent at
tention to the customer is the best servicc they can perform
for their employers. This store is for the customer. It is
only through the customers' good-will and patronage that it
will grow.
For thirty-eight years Miller & Rhoads Store has grown
steadily from a small shop of ten employees to a great
department store employing nearly a thousand persons.
Thousands of pleased and loyal customers throughout the
Virginias and Carolinas have made this tremendous ex
pansion possible.
A trip to Richmond should certainly include a visit to
Miller & Rhoads Store. You will be cordially welcome
whether you come to shop or just look around. You will
find our salespeople anxious to make you feel glad that you
came. Make use of our free checking service to relieve your
self of parcels and grips while you shop. There are pleasant,
comfortable rest rooms, too, and you are welcome to use
them to rest or wait for a friend. At lunch time you can
have delicious food at reasonable prices in one of three de
lightful tea rooms on the fifth floor. You can spend a whole
shopping day profitably in Miller & Rhoads Store.
Visit our embroidery de
partment, Your heart wili
throb with delight over thm
lovely bits of hand-made fancy
work . If you want to do somm
of it yourself, buy the mate
rials and take a few lessons im
our art needlework school.
There is no charge fir,
teaching.
If you arrive in Richmond
at Broad Street Station, paus0
a moment to enjoy the beaut y
of that splendid structure. It
is an imposing and monumen
tal building of limestone and
marble. Miller & H hoads Store
it only ten minutes' car ride
from there.
RICHMOND, VA.