Cheraw chronicle. (Cheraw, S.C.) 1896-2005, November 16, 1911, Image 5
^lugrfiunyiTm^nTvirrhiTscTmfi^^
and modern to respond to his call and lias
turned the Piercing Arrows to his advantage
and here today in Cheraw it is not only easting
death and desolation upon high prices hut is
doing yeoman service in Dollar Saving for the
| people.
I EVANS 5 10 AND 25 OENT STORE
A great store in itself-?;i popular trading
? place for the people of this vicinity. Als
chock full of little things that sell from o to
i ,
i ways a money saver?one great department
j 2"i cents. You'll find this a very attractive
i spot during thi.s sale. j
| " 1
Jj
C/othing
This great Clothing Sale will lie without
question the greatest value-giving .sale ever
held in this store. The clothes question in
itlus store is a big one ami to attempt to do it
justice in this small spaee would la' impossible.
The .stock is the largest we have ever bad?this
r makes a selection that you will not lind in
other stores. The big business in 1 lii.s department
speaks volumes for our Clothing and now
with the opening of the great Piercing Arrow
sale there are going to be values never before
seen in Cberaw, and we doubt their equal anywhere
in the State. If you are going to buy
clothe.s this winter?if you need clothes any
time within the next year?this is your opportunity
ami you won't have another ehanee
like it. The entire stock is here for your choosing.
10 very garment, including Overcoats,
Raincoats ami Clothing for the hoys, will he included
in this sale ami if its real values that
you are looking for, the host elotho.s that your
money will huy?"TIIE YELLOW STOKE"
urges you to come here during this sale. Your
satisfaction always conies lirst with i:s
_ ; [
MILLINERY
Beautiful line of hat.s ready to wear and a
will be a temptation. If you have bought y<
will want another one or may be two when
prices on the little yellow tickets. The assist
courteous salesladies is always gladly given,
to please you and we insi.st at all times that j
the best of service.
LC*T
" X ELLOW
STORE
PEOPLE"
t
YOUR MONEY'S WORTH OR YOUR MONEY BACK
Wo \v;int satisfied customers?we never want your
money ;i1 tin* expense of your good will. Merchandise sold
in this store is the kind that we can honestly recommend
to you?no matter what the price?HONEST VALUES?
that's the policy upon which we ask for your business. If
ior iiiiv reason whatsoever you are not perrecuy sansncu
with any purchr.se you make here?ami it is not up to
your expectation in every way?just return it and the
amount of the purchase will he refunded to you without
a word. This will he done willingly and cheerfully.
BUY YOUR XMAS PRESENTS WITH MONEY SAVED
In order that all of our customers may share in the
bargains we have decided to run sale till Christinas eve
night. We couldn't possibly serve the crowd if sale was
tor a shorter period.
SHOES. WE WANT YOUR SHOE B1
asking for this we know that we are I
1<> hike care of your shoe wants than evci
V stock is complete?we are showing better vj
^ can possibly find elsewhere. Shoes for older
for young people and shoes for the bet wee
FJ3i yellow price ticket will tell you a wonderfr
jlyf] story of the most unusual bargains that yoi
<?' li' you have a large number to provide for tl
ejt time for you?you cannot afford to ignore t
prices?it i.s something that you must take
Hi are placing this opportunity before you j
when you need the shoes and when you have
^ YOU IN JUSTICE TO YOURSELF TURN
IT? WE ASK YOU CANDIDLY?CAN Y
m You money cheerfully refunded
I LADIES FURNISHINGS
You can always find it at "THE YELL
fllow often have you gone to a store for jus
and have the clerk say, "Sorry, but we a
that'"?provoking isn't it? "We know you
experience. There's a remedy for this. 1
YELLOW STOKE, where there are never i
incuts. The thing you want is always here
prices "you want to pay. EVERYTIIIN
t prices, that The end has come all too soon. Titer
anr hat you that this ad has interested yon enough t
you see the the most elaborate displays of good mer
anee of our will look for you?come, expecting bigg*
Our aim is 0(h There is never a disappointment a
rou be given I sometimes just a little better just for good
I ill big days?closing Xmas eve.
CHE
A WORD T<
Pesent conditions arc known to you
what it was last year at this time. The
long as six months ago?we are forced to
and we bought heavy anticipating 14 cei
time? We neiver dreamed such a thin;
affecting business at every point. Thes
must be sold and to do this we must 111a
of cotton. it is our loss?certainly?bi
same. You bought fertilizer and planted
cents?we bought for the heavy trade 1
We must create this business by makii
can really save money by spending it wi
lish?you understand it. Now don't y<
great Piercing Arrow Sale that will begi
November 18th.
JSINESS LADIES
.otter prepared This is g?ing to h<
r before ""The i 8ale' The new &armenl
I the styles so enticing 01
lines than you . .. ... .
an opportunity like this
people shoes J seas0n. Ladies Coat
ns. The little t Dresses and a coin pie
illy interesting J Ready-to-Wear Appari
n ever bought. away ffrom this sale?3
[lis is a helpful ly reading about it, you
lie call of low . in the department and
notice of. We tags. Visitors to this
ust at a time welcome?don't think ;
to buy. CAN we will see that you h
AWAY FROM merchandise will be sh
OU 1 j look.
I if for any | reason your pui
MEN
jOW STORE." A grand opportun
t a little thing derwear, Hosiery, Ne<
re just out of lars, Odd Trousers, Ov
have had that ? out we have it. The i
frade at TI1E a difference?there is
iny disappoint- $1.00?all merchants i
and just at the the good.s bought at tl
fG?that's the "THE YELLOW STC
you will realize this.
A LAST WORD
e are many things that we would like to li
o bring you to the sale?that's all we ask
ehar cii.se at prices that will please you. P
ir things tl.au you ever saw at this store b
t "THE YELLOW STORE." Things ar
measure. Now don't forget the opening da
' m v m 11 n
: VAIN i
:Riiw, s.
i
~ I
3 THE FARMERS "
all. The price of cotton is low and the trade is not
merchandise was bought early in the season?as
buy in advance to get the selections that we want
it cotton. Who could foresee 8 cent cotton at this
g?hut that is the price today and that price is
;e conditions must he met and overcome. Our stock
ike the price of our goods to meet the present price
it it is your gain. Your position and ours is the
I 1-t (unit nnttmi m.d now von face a market of 8
4 cent cotton would bring and that trade is not here,
ng you .such low prices that you will find that you
th us. These are the conditions told in plain Engou
think it will be to your advantage to come to this
n at this store next Saturday morning at 9 o'clock,
READY-TO-WEAR
; a popular department during this
s are wonderful, never before were
r the prices so low. You never had
s before right in the heighth of the
Suits, Coats, Street and Evening
ite line of Misses and Children's ^
;1. Don't let anything keep you
rou can't half appreciate it in mere- Eg
must come and spend a few minutes Hj
note the prices on the little yellow JE
sale will always receive a hearty gE
you have to buy when you come? g?
ave the very best attention and the Eg
own to you as long as you want to ?
chase is not satisfactory H
'S FURNISHINGS H '
it.y for the men. Shirt.s, Hats, Unekwcar,
Suspenders, Sweaters, Col- K|
eralls, etc. If there is anything left |M
>opular priced furnishings?oh, what
no copyright on the price?50c, 75e,
can use it?but when you compare
hese prices?that "s the real test?try
>RE" for your furnishings and then
lave toliT you about, but we hope That'sth
. "We will be ready with one of . , ,
, ? be he or she
lain prices all over the store. \\ e
ofnrfl vnn will i>nt liu rliu?nnAi?t. tllC HU'lta foi
V. ? \?1 V. J Vlt V W A A A 11VI> wv Vt Itlll ? '|/V1U V
e always just what we say and know that tl
,y?Saturday, Nov. 18th, and then ment here.
4?_?
CO.,
. C.
1
ciate this very unusual offering just
time. Without question it is going to nyjan
more to you than anything ever attempted
in a business way since this store opened tor
business nearly a half centuary ago?50 years
from now people will be talking about this
store's wonderful achievements in 1911. We
want to take this opportunity to thank you
one and all for your generous patronage and
the confidence that you have shown ia this
store during this long period of successful mer
chandising and we ask you one and all to consider
tlii.s a personal invitation to come to this
great sale. Come whether you want to buy
or not?there's a hearty welcome for you in
either case, Respectfully yours,
(Signed) The Evans Company
. . . *Dry Soods . . .
The big dry goods section shows all the
newest things that are in vogue thi.s season.
There is not one thing missing?every shelf
and every counter is loaded with some of the
choisest merchandise this store has ever seen.
Dress Goods, Silks, Linens, Domestics, etc., will
be found in endless variety. We particularly
call your attention to EVANS' GREAT DOMESTIC
DEPARTMENT. You never before
bought such values in Bleaching, (Sheeting,
1? n:?i n
1 ITl'ttlCS, VJUIIgllclIllS, vailt'US, V/Uiriugo, vuaiubrays,
etc. We were very fortunate in our
buying this season. We were at market just
at the right time and with the ready cash we
were able to get this merchandise at a very
low price. LISTEN! do you know what this
means? IT MEANS THAT TI1IS SAVING
GOES DIRECT TO YOU. When this store
buys a bargain it sells a bargain, and during
this Great Piercing Arrow sale there will be
many extra special bargains from day to day
that will be of interest to every woman that
comes to this store.
ABSOLUTELY ONE PRICE ~T"
e policy of this store. Everyone treated alike,
rich or poor. "THE YELLOW STORE" is
r the one in moderate circumstances for they
ley will never lie the victim ot untair treatWe
want your business and we want your
itli it.
"The Store
That Saves
tar
Y ou Money