Historical Newspapers of South Carolina

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TfaE CUNTON CHBONICUC, CUNTQN, SOUTH CAROLINA THURSDAY mmmmmmmmmmmmmmmu ✓ ' C Tv 9 •» * If Yoi Wait Your Patrons to Do M \ Merchants, and the wisest of the readers of store advertising, realize the val ue to all concerned of early shopping for all seasons. \ Merchants who expect to bring about this ideal state of affairs in this city must do their parts—they must DO THEIR SPRING AND SUMMER ADVER TISING EARLY. r . Store ads in every issue of this newspaper should always contain valuable and interesting information for shoppers—in fact should be just as complete and informing one day as another. The majority of shoppers are influenced in their buying by the buying oppor- tunities offered to them in the store advertising. Let all of our merchants who expect to have any share of trade start aggres sive advertising campaigns NOWL For the people will buy NOW if the in ducement is real and compelling. . ... " * . . N Advertising is twice as useful to a store just now as it was a year ago—and the merchant who is going to win is going to advertise twice as much as he did a year ago! . , ■— «» .. ■>/ >\ It Should Contain Your “Store News’ 7 Even Thursday