The Abbeville press and banner. (Abbeville, S.C.) 1869-1924, April 27, 1921, Page PAGE FOUR, Image 4
Established 1844.
r THE PRESS AND BANNER
ABBEVILLE, S. C.
The Press and Banner Company
Published Tri-Weekly
Monday, Wednesday and Friday.
Entered as second-~iass matter at
tost office in Aobeville, S. C.
T?nu of Subscription i
One Year - $2.0#
Biz months . $1.00
{Three months .50
Foreign Advertisng Representative |
AMERICAN PRESS ASSOCIATION
WEDNESDAY, APRIL 27, 1921
WOMAN HITS STRAIGHT
FROM SHOULDER AT NON
ADVERTISING MERCHANTS
"What's the use of me advertis
ing? Everybody in this town knows
me and my store."
The Pine Bluff (Ark.) Advertising
Club offered a pize of $25 for the
best essay on "Why I Buy Ogtside of
Pine Bluff." A woman, Mrs. Rob
ert Rogers, won the $25. Notice how
she gives it to the local merchants,
straight from the shoulder. She
wrote:
"One reason why I buy outside of
Pine Bluff is the lack of advertising
among the merchants.
.'True people 01 toaay Duy inrougn
advertising, in Pine Bluff and out.
We have catalogues sent with des
' criptons of goods, and while there
may be just the same in Pine Bluff,
we don't know where it is or who has
it. The merchants say: 'Why don't
you look for it. Here we are, at your
T service.'
"True enough, but we all follow
the advertisement columns, and a
good many times are led out of town
by papers and catalogues of other
\ cities. |
' 'Take tht working girls and there
are many of them, who have not the!
time to go from place to place hunt
ing certain articles. We have the
catalogues and papers before us and
know just where we can get the arti
cles wanted. So we sit down and or
. der certain things sent on approval,
and one satisfactory purchase makes
another.
'Ths is very much easier than
spending time and energy hunting
from store to store for articles that
are neither displayed or advertised.
"Another reason is incompetent
clerks. No merchant would think
of having an untraned bookkeeper
or stenographer, and yet we have
to put up wiwi uutrouieu Daicopcv
ple, some even lacking courtesy, oth
ers in knowledge of good. Why not
have meetings where the salespeople
coald hear good lectures on selling
methods. Every customer is differ
ent. One slrould learn how to ap
, proach prospective customers.
"Courtesy sells as much goods as
advertising. Another thing, so few
know how to show their stock. For
instance, in a place like Pine Bluff I
should say nine-tenths of the custom
ers are known to the salespeople. Yet
. we go in and are misled instead of
being shown what is within our
means. We are shown some very
handsome, high-priced articles or
else something too cheap, and we
i, come away dissatisfied.
* ."We then pick up a paper or cata
logue from another town and see just
what we want and order it. The
mail order houses try to please and
" thereby catch a ,ood deal of the
trade that migh, be kept in Pine
Bluff."
Another thing this essay proves:
There's no good in saying. "There's
no use in adverting to women;
they'll shop around anyway." This
woman didn't, and the fair presump
tion is that hundreds and thousands
of her sisters in Pine Bluff and other
towns are followng her example.
It's the advertiser who gets the
business, locally as well as national
ly.
SAVINGS.
Savinars built the railroads?hired
the men who made the tools, paid the I
wages of the men who cleared the j
light of way, cut through the forests,
made transportation and travel pos
sible.
Savings built ships?bought the
cargoes which ships carry?sent the
ship on its long voyages and allowed
of surpluses in necessary commode
ties to be brought to market.
Savings set the grocer up in busi
ness and put the plow in 4he farm
er's hands?Savings did it all. All!
that we call civilization was planted
and watered by savings.
Until men learned to save, they
were like the Eskimo, clad in skins
and living on what they could kill?
or they were savages wearing fig
leaves and living on fruit in the top
ics. It was only when they began to
have something ahead, to store up
surpluses, that men started to be bet
ter than savages.
Savings brought the fruits from
the tropics to the markets of the
North. Savings took the manufacture
of the North to the vinelands of the.
South.
When you turn on the electric light
or pick up the tlephone or start a
new record on the phonograph it is
not only somebody's work of yester- ,
d$y or last year that you are using?
it is last year's work, built on the
work of thev preceding generation
built on the work of a hundred years
ago, built on the work and savings of ,
men who lived before America was ,
discovered, before Rome and Egypt ,
and Babylon.
Por the.man who made the electric
rlf; 1
light could not have done it without
the steam engine, and the man who
made the steam engine could not have
done it without the forge and the
man who first forged iron was living
on food raised with the help of ]
wooden plows. j
But, in evety case, the accumula- 1
tion of wealth began with somebody's ]
savings?getting a little ahead as a )
start for going further ahead. And ]
the only way anyone can get ahead, I
any of us, or all of us together is by '
saving. If we spend all we earn?put i
nothing by?sooner or later adversity <
will come and we find ourselves de- 1
pendent upon others?charity for our <
everyday needs. <
When we save, we do something '
besides get ahead in the world on our
own account. We help others. What- '
ever we save in one way or another 1
is mingled with the general prosper- '
ity fund by which the world advances '
The deeper the necessity for sav- [
ings idea- be implanted the more se
cure will be our American institu
tions.
Red flags are never found in the
hands of savers.
*'* * f i . \
Measured in money, the contribu
tions we made to winning the war
would be approximately 20,000 mil
lions?for this amount of money is
really the net war debt of the nation.
The more quickly we can pay off
this war debt the better it will be for
all of us.
Work and Save. Let us not forget
that this debt must be paid off with
productive work?honest sweat?
wasteful expenditure is criminal in a
time like the present.
The big problem facing all of us
is for each of us as individuals to
realize our responsibility.
Produce?Yes, Produce?but Save,
Save, Save.?Exchange.
MINIMUM WAGE FOR WOMEN
%The Ohio legislature has up for
consideration a bill to create a mini
mum wage commission and to set up
machinery for investigating wages
and working conditions of women and
children in gainful occupations. It
authorizes inquires either on the ini
tiative of the commission or on that I ,
of twenty-five or more persons em-j
ployed in a particular, trade who may
file-with the commission requests for
an investigation.
In either event it becomes the duty
of the commission to set up a wage
board for the occupation in question
On each such board employers, em
ployes and the public have equal rep
resentation. After a thorough inquiry
it is the duty of the board to report
its findings to the commission which
then has power to act. If in the com
mission's opinion the findings and ]
testimony taken by the board indi- i
cate that the welfare of the women
and children are endangered or im
paired, the commission then establish
es a minimum rate of remuneration
below which the wage scale for able
bodied workers in that trade shall not
fall. '
The principle here involved is not
new. Already thirteen states and the
District of Columbia have such legis
lation, as have several Canadian prov
inces. Its constitutionality has been)
upheld by the courts of half a dozen
states and by the supreme court in
the famous Oregon case.
Those who see the wage issue in
the proper light and who attempt to
adjust scales of remuneration to ac
cord with earning capacities have
I been little affected by minimum wage
laws. In fact the minimum restriction
has served as a source of protection
against less scrupulous competitors
who have little regard for their em
ployers' welfare.
Conditions affecting the employ
* ovn nnidlv pVlOTlOnnC
UlCIlt VI V UiJUVil Mi V v.-w..e 0.
Fewer and fewer work for "pin mon
ey," while an increasing proportion
now bear family responsibilities.
Their disinclination to organize which
relates itself to exception of marriage
opens the door to abuses that cannct.
be imposed on male employes. The
obligation of the state to protect
these workers by assuring them ade
quate wages and reasonable working
conditions is accordingly greater.
The principle of a minimum wage
for women and minors is sound. The
general assembly, with the co-opera
tion of labor experts and the welfare
organizations that have given the
subject extensive study, should b<!
able to work out an effective meas
ure for protecting the health and
maintaining a proper stadnard of liv
ing in occupations where they maj'
now be denied.?Cleveland Plan
Dealer, (Ind. Dem.)
"LAST OF THE MOHICANS"
NOW A LIVING HISTORY
Critics have placed Maurice Tour
neur's new picture "The Last of th<?
Mohican's," by J. Feinmore Cooper,
[n a new category of film produc
tions. It is called a permanent photo -
?1?" mpsnc if will
^/I?jr WiWOCiVj n?*V44 VMWV ?."
live when the ordinary entertain
ment film has passed on. This is for
several reasons, the first being that
Tourner proved he could make an
iborbing entertainment out of Coop
er's famous story, and at the same
time preserve the historical and
educational value. The Opera House
>ffers this extravagant production
Friday.
"The Last of the Mohicans" is a
?tory too well known to need repeti
tion, but the sweet love tale, with
the humor and- pathos thrill's and ex
siting moments, is one that wiiil
:ause every beholder to gasp?then
laughs then gulp?or it is intensely
human, intensely real, and replete
with historical events that thrill.
All the ability and knowledge of
the great Tourneur has gone into
this production, which comes as his
first through the new Associated,
Producers of which he is a member
with Thos. H. Ince, Allan Dwan,
Marshall Neilan, Mack Sennett,
George Loane Tucker and J. Parker
Read, Jr.
An all-lead cast, especially select
ed by Tourneur, appears in this
story. The scenic backgrounds are
exquisite in their rugged beauty. ,
ONE OF THE TROUBLES
(From the Christian Advocate)
We recently ran across an article
which gave some very practical and
homely reasons why America was in
>uch a disturbed and restless state
jf mind. It is said that a prize was
offered for the one who would give
the,best solution to the query, 'What
is the matter with America these
iays?' and the prize was awarded to
rhe Illinois Bankers' Association
Bulletin, which reported as follows:
"Too many diamonds, not enough J
ilarm clocks.
"Too many silk shirts, not enough
sf blue flannel.
"Too many pointed-toed shoes, ard
lot enough square-toed.
"Too many serge suits^ and not
jnough overalls.
"Too many decollette, and not
snough aprons.
'"Too many satin-upholstered li- j
mousines, and not enough cows.
"Too many consumers and not
snough producers.
"Too much oil stock, and not en
ough savings accounts.
"Tnn tmiipVi onvu n-f tVio'-recults ,if
hard work, and too little desire to,
emulate it.
"Too much desiring short cuts to j
wealth, and too few willing to pay
the pricc.
"Too much of the spirit to 'get
while the getting is good,' and not
enough of old-fashion Christianity.
Rev. Busshardt Attends Funeral
Rev. J. W. Busshardt went to
Greenvale church, near Donalds,
Sunday to attend the funeral of the
r\? \fr? TT.nffonc
jvsuj's oua- vx iui
Mr. Busshardt made an extended
trip going through Due West and
Donalds and returning to Abbeville
in time to preach in the afternoon
at the County Farm. Hereafter he
will preach at the farm every first
and third Sunday in the month.
ENGLAND HAS INTENTION
TO PAY INTEREST
London, April 26.?Great Britain
is planning to pay this year interest
on loans from the United States
amounting to m are than $160,000,000
j ..This announcement was made in
the House of Ccmmons this afternoon
by Chancellor of the Exechequer
l,namDenam woeu ue muvuuv.cu ?&
new budget.
During the last fiscal year Great
Britain reduced her indebtedness to
America by $300,000,000. England
still owes foreign countries, chiefly
America, 14,645,000,000, .calculating
the exchange at $4 to the pound.
Taking the gloomy view of the
country's financial prospects for the
coming year, the government has re
frained from mitigating the crushing,
direct taxation. By drastic cuts in the
national expenditures the chancellor
has brought th$ estimated budget
figure down to 974,000,000 pounds.
Great Britain's deadweight debt is
now 7,578,000,000 pounds. An inter.
listing experiment in after the war
financing, which the goveitiment is
attempting this year, ie the immediate
flotation of a conversion loan at 3%
per cent iin orcler to reduce the dan
l?erously heavy floating debt. The of
fer applies to all 5 per cent war bonds
maturing betw??n now and 1925. This
'indicates the view of British financial
experts that the State no longer nfeds
offer hteh interest on national se
I curities.
"We have ceased to borrow. We
have begun to repay our debts,' said
the chancellor. "We have restored
our internatioral credit and make it
-clear to those who doubted that we
Bhall still maintain this country as
the premier financial center of the
world."
4
A WI
BEn
/
T
w
EST11V
chur
75'ft
a gr<
givmg as nev
tjhe church h<
figures show
cipating have
' Scriptures sa]
more than is
A church m<
willingness to
paign has brc
9
The Rec
Since -Novembe
the
t?
lviemuersiiijj n
Sunday Congr
Sunday School
Prayermeeting
"As there ws
formaince als
COST DROP ONLY WILL
START BUILDING?HOOVER
Washington, April 26.?Both la
bor and material cost must drop be
fore America's shortage of 1,000,
000 homes can le overcome Herbert
Hoover secretary of commerce, said
today.
"'Thisre must be a recession from
the war level of costs," ftaid Hoover
"Readjustments in this as well as
other industries are necessary to
a revival in construction work to re
lfcve the congestion felt over the en
tire country."
Reports to the Commerce Depart
ment reflect a gradual decline in
building matrial prices.
You are cordially
????d
F ree Dem
*
= === O
lorara
Given at our 3toi
son next Friday
, April 29th
We urge every one U
stratiloru We can rec
MILLER a]
They Prayed
They Pledged
They Prospered
-IOLE LO
fTER TH
^ HALF...
IONY is almost univ
ches which heartily 1
Million Campaign hav<
;at quickening. Not
er in the pa^t, but ev<
is been stirred. On th
that churches which
not prospered propor
^ "There is that whic
meet, but it tendeth
IV lCU-A^ auvjjllj wwv^w
? rise to its opportunity
night a te3t which is i
:ord of Abbeville
3r, 1919, when the Chui
i 75 Million Campaig
icreased
egations Increased
, average attendance....
_ j_X 1
, average attendance ....
as a readiness to will so may th<
so out of that which ye have."?
See the Spinsters Conven
tion at the Opera House, Mon
day night, May 9th. Laugh and
grow fat. Under auspices of
ihe Abbeville Chapter U. D. C.
W. A. HARRIS
FUNERAL SUPPLIES
EMBALMING
and
Auto Hearse Service
PHONES
Day 395 Night 134
?
invited to attend
[ * . .
on^tration
e by Miss Peter
and Saturday,
and 30th
> attend this demon
ommend this coffee.
nd EVANS
AF IS
IAN
ersal that the
went into the
s experienced
only are they
ery adtivity of
ie other hand,
are not parti
tionately. The
h withholdeth
no poverty".
use of its un
y. The cam
illuminating....
I j
jLyg|ju3Lo
ch pledged to
n:
.... 30 per cent
.... 50 per cent.
68 per cent.
.. 300 per cent.
ere be a per
il Cor. 8:11.