Clinton Mills clothmaker. [volume] ([Clinton, South Carolina]) 1984-198?, December 15, 1986, Image 5
Clinton Mills
MANUFACTURERS OF SUPERIOR QUALITY FABRICS
P. O. DRAWER 1215
CLINTON, SOUTH CAROLINA 29325-1215
GEORGE H. CORNELSON
PRESIDENT
TELEPHONE
833-5500
AREA CODE 803
Christmas 1986
To All Associates:
As we are on the threshold of another yuletide season, let us renew
our faith in mankind and rededicate ourselves to that great task of
making this world a better place in which to live ... a world reflecting
the true spirit of Christmas.
We pause at this time to enjoy the activities of the season and to
reflect on the many blessing that have come our way during the past
year. We are grateful to you, our employees, for your loyalty, service, and
dedication in 1986.
It is our Christmas wish that this Holiday Season be filled with joyous
times and that the New Year will bring Peace, Happiness and Prosperity
to us all.
George H. Cornelson
President
Pages
New Stars Join
Made-in-USA
Campaign
The names of the celebrities who will
appear in the Crafted with Pride in U.S.A.
Council’s 1987 television commercials were
announced recently. The ads, part of the
council’s three-year, $40 million advertis
ing campaign, will continue the “It Matters”
theme. New stars — including Ted Danson,
Christie Brinkley, Billy Dee Williams, Loret
ta Swit and Robert Stack — will join Bob
Hope in telling Americans why buying USA-
made apparel and home fashions is impor
tant to them.
Produced by Warwick Advertising in New
York the commercials were designed to con
vince Americans to buy Made-in-USA
apparel and home fashion products. Com
pelling new music has been created exclu
sively for the new campaign. The overall
message is to encourage Americans not only
to look for items that contain the Made-in-
USA label, but to buy them.
According to Robert Swift, executive
director of the Crafted wth Pride in U.S.A.
Council, diversity was an important factor in
the selection of the celebrity panel. “We
chose a versatile cross section of talented
entertainers,” he said. "Each one has some
thing very personal to say about why Amer
ican textile products are important to him or
her.”
According to a national survey of 1,000
consumers by the research firm of Elrick and
Lavidge, advertising messages on TV urging
consumers to look for the Made-in-USA
labels were highly effective and convincing.
The research study revealed that of the 53
percent who could recall the council’s TV
commercial, 81 percent found Made-in-
USA clothing, and 93 percent of those
bought it. Survey results also showed that
80 percent reported they had seen the com
mercials and that 50 percent of those could
accurately recall a specific sales message.
Textiles Rank First in Safety
Finally, the U.S. textile industry is first in
safety among 42 industries ranked by the
National Safety Council.
The council, headquartered in Chicago, is
a non-profit organization chartered by Con
gress to promote safety. It bases its findings
on reports voluntarily sent in by its members
regarding missed work cases of accidents
and fatalities.
According to the report, for every 100
workers, the textile industry in 1985 re
ported 0.46 cases of missed days due to
job-related accidents, sickness or deaths.
Chemicals was second with a rating of 0.52.
The average of all industries was 1.98 cases.
“A major reason for our success is the
hieghtened awareness of safety stemming
from the ATM I First in Safety contest, which
has recognized outstanding achievements in
textile safety since 1981,” said Dewey Trog-
don, president of the American Textile
Manufacturers Institute.
**★★★★★★
“Textiles has been among the top five
safest industries for the past five years, and
we have improved our record every year.”
The ATM I contest, which was started in
1981 by ATMI President Robert E. Cole
man, tracks safety reports by companies to
the Department of Labor.
The purpose of the contest was to focus
attention on safety, provide companies with
a means to measure their performances
against other companies of similar size, rec
ognize companies with superior perform
ances, and insure that the American textile
industry becomes “First in Safety.”
“The challenge now,” Trogdon declared,
“is to stay No. 1.” Everyone of the more than
700,000 textile employes — more than
automobileand steel combined—should be
proud of the first in safety ranking.
“You have to have a commitment from
management in order to insure that a safety
program will work,” said Mack Parsons who
directs Clinton Mills Workers' Compensation
programs. “That’s exactly what we have at
Clinton Mills.”
In 1987, Clinton Mills will put forth an
extraordinary effort to reduce its medical
injuries by 20 percent.
The company's safety program for the fol
lowing year calls for a renewal commitment
among supervisors to correct unsafe condi
tions and unsafe acts.
“At the present time, we are studying the
causes of our major accidents and working
on methods to improve our experiences,”
noted Parsons.
TEXTILE 0.46
CHEMICAL 0.52
AGRICULTURAL CHEMICALS 0.65
PETROLEUM & COAL PRODUCTS 0.76
ELECTRIC, ELECTRONIC EQUIP 0.88
MOTOR VEHICLES 0.89
COMMUNICATION 0.90
AIRCRAFT 0.94
PIPELINE TRANSPORTATION 0.99
OIL & GAS EXTRACTION 1.05
NONMETALLIC MINERALS 1.26
STEEL 1.34
ELECTRIC SERVICE 1.40
NONFERROUS ROLLING, DRAWING 1.43
MACHINERY, EXC. ELECTRICAL 1.59
IRON & STEEL FOUNDRIES 1.63
BITUMINOUS COAL 1.68
PRIMARY NONFERROUS METALS 1.80
WHOLESALE & RETAIL TRADE 1.86
PAPER 1 87
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ALL INDUSTRIES 1.98