The gamecock. (Columbia, S.C.) 1908-2006, August 23, 1993, REGISTRATION ISSUE, Page 29, Image 29
New general
By WILLIAM GETTYS
Staff Writer
Jim Powell's crisp, clear voice dances across
the radio waves, carrying with it the drama being
witnessed by thousands of fans at Capital City
Stadium.
Powell, the voice of the Bombers, does the
play-by-play.
"Belle steps up to the plate with two outs in
tKn KntlAm rvf tKn nintK " Dr\nm 11 entro "TKn Laonn
uiVs lA/iium ui uic iiiiiui, i uwtn says. 1 ut uadtd
are empty, and the score is tied at two. Wendell
has already struck-out Belle three times tonight.
"Wendell with the wind-up, and the pitch. Bell
takes a tremendous cut. It's a well-hit ball. It's
way back! It might be, it could be, it is! A home
run! Holy Cow! The Bombers win! The crowd is
going crazy!"
The excitement of America's favorite pastime
is displayed each day on baseball diamonds
throughout the world, but it has never been more
popular in the Capital City.
In 1991, the Columbia Mets, the local minor
league baseball team, were struggling to draw
fans to the park. The Mets ranked second to last
in South Atlantic League attendance.
A change was definitely in order. That change
occurred in 1992 when William Shanahan took
over as general manager.
Shanahan had been named the California
League Executive of the Year when he was general
manager of the San Bemadino Spirit.
Therefore, he took the reins with high expectations
and delivered outstanding results.
The Columbia Mets drew a record 130,246
fans to Capital City Stadium in 1992, which
ranked third in the league. The South Atlantic
League named Shanahan the General Manager of
the Year.
The Columbia Mets are now the Capital City
Bombers, but that hasn't hurt attendance. The
increase in fans has continued this summer, and
the Bombers are on pace to draw over 150,000
fans.
Shanahan said he came along at the right time
to get into the baseball business. He was working
in radio, marketing, sales and production when
minor league baseball was gaining popularity.
Much of Shanahan's success can be attributed to
his background in marketing and promotions.
Shanahan said he emDhasizes familv fun at the
ballpark in order to draw fans. He has also made
many changes at the stadium.
Shanahan has added a concert sound system,
closed circuit TV at the concession stands, a
cafe, Diamond girl usherettes, box seats with
waitresses and a children's playground.
lill
HI inp%/\Ai- f/?
runrust: iv.
THE U.S. NAV
GOOD STAR1
SCHOLARSHI
-/
-F
, v?
manager spa
Recently renovated Capital City Stadium in
Shanahan also incorporates giveaways into the
ballgames. In an effort to raise money for the
hearing impaired, Shanahan got actor Mark
Harmon to participate in a celebrity baseball
game.
Not only has the stadium changed, but the
team also has a new identity. Along with the new
name, the Bombers have new team colors and
new uniforms.
A mascot was also added to the team.
"Bomber the Mouse" helps entertain the children,
making it fun for the whole family.
Bomber the Mouse won the South Atlantic
League Mascot Competition in 1992.
Shanahan has continued a successful intern
program in cooperation with USC. Students are
interviewed by the Bombers organization and
tKan numrt r*aft timn irvkn <<iWK nlnL T not
1111*11 givt/ll ^aii-illliw JUU5 W1U1 lilt tlUU. LdM
year, three of the students were hired to stay on
as full-timers.
Shanahan said there are two reasons Columbia
was unable to attain a Class A A team.
"The primary reason was the Bombers were
the only team trying to get into the Southern
League," he said. "A move up is usually only
successful when two teams are attempting to
make the jump."
This was the case in the Eastern League^
where both Portland, Maine, and New Haven,
Conn., made bids. Shanahan said the owner of
the Portland team has a great deal of political
power, which helped that team's efforts.
Shanahan is still very optimistic that Columbia
will have a AA team in the near future. When the
tVY/r
IT JdD
5RAM
) PRODUCE WELL-TR
Y OR MARINE CORP:
'ING SALARY.
IPS AVAILABLE, PAY:
\Ll TUITION ?A
>LUS $ 100.00 A M
1
rks Bombers
C.E. Holman/The Gamecock
between Bombers' home games.
Bombers are able to attract 200,000 fans to the
park in one season, he thinks the dream will be
realized. At the current rate of improved attendance,
the figure won't take long to accomplish. '
While the Bombers are improving under
Shanahan, the parent club, the New York Mets,
is struggling with the second-worst record in
baseball. The Mets provide the Bombers with
players, leaving the Capital City staff out of the
decision. The organization has many problems,
and Shanahan said the ills start in the roots and
work up to the top.
"In recent years, the Mets have tried to buy a
winner, which cannot be done," Shanahan said.
"It has to come from the farm system."
According to Shanahan, the Mets have lost
sight of that and are paying free agents millions
of dollars to lose. The players are stars of the
past.
"They have big egos and big salaries,"
Shanahan said.
There is no chemistry on the team, which is
one of the most important ingredients to winning.
The Mets have recently rehired Joe
Mcllvaine, the general manager who led them to
prominence in the mid-80s. Shanahan said this is
a step in the right direction.
Although he has had offers to move up to the
major league level, Shanahan is happy where he
is. He loves minor league baseball because he
works With young players, many of whom are
right out of high school. Shanahan helps them
develop as both players and people.
\/lARi
1^9
lAINED^EDUCATED 01
5. GUARANTEED EXCI
S:
!L BOOKS ?ALI
ONTH SUBSISTENC
& CONTACT:
P) LT. McKINf
) 203 FLINN
' 777-4124
Intramurals provide
recreational outlet
By JOHN MacMILLAN "It helps them to learn how to
Staff Writer work with others that you normalAs
fall semester creeps from the fy w?uldn t associate with," Camp
depths of summer vacation, some sa'd- "The games also keep the
USC students participate in intra- students active, instead of hitting
mural games as a form of fun and bars*
relaxation that takes them away Acuviues range irom oasic
from the trials and tribulations of sports such as softball, basketball
college life. tennis to lesser known sports
"I would guess about 25 percent such as whiffleball, innertube
of all the student body participates water polo and a bench press
in intramurals," said Herbert meelCamp,
director of intramurals. Students such as Caiy Shealy, a
"The games serve as an outlet recent business administration
away from the stress of class and, graduate, appreciate the variety,
for some, being in a new atmos- "When I initially heard about
phere." the program, I believed it was
According to Camp, the partici- Soin? t0 be the usual sports that
pants range from the four academ- y?u think of when you hear the
ic levels and faculty members. word intramurals," Shealy said. "I
"Freshman are not the only was very impressed with the variones
who get involved with the ely that was offered to the stu*
games," he said. "The games dents."
involve anyone and anybody who Intramural registration for the
is wanting to have a good time begins Aug. 30. Registration
and meet new people while deal- f?r some sports continues into
ing with college life and a new September, October and
atmosphere." November.
Brian Borden, a
softball enthusiast, Intramural Sports I
the compe- Fall Schedule
o^ZunUymS Entries Entries
and blow off some ^port Open Close
steam," Borden said. . Football 8 30 9 2
"It is good to elear ^and Voileyball 8 30
your mind from cer- ?.ag ?2. . !, 9/9
tain aspects of StnglesTennts. 9 3 9 6
school life to keep Team Tenths 9/13 9/16
yourself from getting Racquetball 9/13 9/16
burned out toward Outdoor Soccer 9/13 9/16
the end of the semes- 5?^ 9/20 9/23
ter Team Golf 9/20 9/23
Besides offering 9/23
students an opportu- wrutlleball 9/2/ 9/30
nity to meet new J on * Basketball 9/27 9/30
people and relax WaterP?l0 4 0/7
from the rigors of J'abis Tennis
college life" Camp 3 on 3 Basketball 10/25 10/28
rprno?ni7P? nthpr Bench Press Meet 10/25 10/28
benefits from the [Basketball 11/22 12/10
intramural program.
INES I
I'" jfl
:FICERS TO SERVE IN
TING JOBS WITH A
i*
. fees i
:e pay
%
vlEY
HALL
i