The gamecock. (Columbia, S.C.) 1908-2006, September 21, 1979, Page Page 8, Image 8
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University
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By Cindy Dean
Gam?cock Staff Writer
The USC Press was organized as
a department of USC in 1944 for the
purpose of publishing scholarly
and regional books on a non-profit
basis. Capitalized partly by
donations, partly by income from
the sale of books and partly by
university appropriations, the
press is now among the oldest
continuously-operating publishing
houses in the Southeast and has
been a member of the Association
of American University Presses
since 1948.
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wneiner 11 s pornograpnic or
not pornographic, if it's something
that some people are going to say
is pornographic there are usually
other publishers who are going to
publish it. Our business is not to
publish what other people will
publish. Our business is to pulish
the things that other people won t
publish," says Bob King, the
Director of the University Press
since 1966.
A graduate from Cambridge who
has worked with the New York
University Press and the New
York branch of Oxford University
Press, King exhibits his "I
love books" attitude with his
"who publishes them before
they're famous?" sentiments.
If anyone thinks that he has a hot
manuscript that the world is
missing out on and would like to
see his works roll off the presses,
don't expect to see the pages of
heartache hotel poetry or painstaking
prose printed at the
University Press. There are no
printing machines.
Says King. "We have nothing to
do with university printing. We are
a book publishing house. I would
say to people who don't understand
the difference between printing
and publishing that the publisher
pays the bills."
Although the publisher pays the
bills, the Univesity Press is not a
profit-making organization. It has
been in operation since 1944 for the
purpose of publishing scholarly
and regional books.
"The essential difference between
us and commercial
publishers is that we don't have to
make a profit. I have nothing
against profit in people who
manufacture automobiles or
refrigerators, but when it comes to
publishing serious books there is a
great social need for more
university presses.''
King is possibly a zealot on the
subject of "serious books," not to
the point of being fanatical, yet to
the degree that anyone lugging a
arsenal of abstruse books can
appreciate. If you've been
mistaken for beast of burden instead
of a student, he understands
just how you feel.
King says, "I'm very unhappy
with certain tendencies in the book
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business. I am particularly
disturbed by American textbookscollege
textbooks."
American textbook publishers
tend to go in for massive books that
are supposed to cover every aspect
of the subject, and very often the
result is a book that's too big and
too bulky.
"So many college textbooks are
also badly written - by badly
written I mean unnecessarily
obscure. How many college textbooks
have you ever read were
written where the writer or editor
had gone to some trouble to make
the style pleasant? Shouldn't
textbooks be written in civilized
prose or should they all be written
in this awful computer gobbledygook?"
King is not suggesting that there
should be a "see-Dick-see-Jane"
metamorphosis but believes that
"a great many people, once they
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nave giauuaieu, never waul lU Uliy
any more books because in college
they've had the experience of
dealing with great big, heavy,
ugly, dull, over-priced books."
King is also sympathetic
towards the beginning novelist.
Although the University Press
specializes in certain scholarly
areas like political science and
international relations, marine
biology and behavioral theory,
there is also room for fiction.
King explains the novels*
dilemma."If you have written your
first novel and you have no name,
no reputation, it is much more
difficult to get it published today
than it was 30 years ago.
"I think that university presses
are going to be publishing more
fiction because fiction is having
trouble getting published by the
commercial publisher unless it's
terribly sensational, terribly
sexy."
The University Press is also an
outlet for another type of writer.
Says King, "There is a need in the
world for other publishers who are
going to bring out a book that is
only going to sell 100 copies
because some of the most important
ideas in the world start
that way. Look at Einstein's early
work on relativitv. It was
published in a tiny, obscure
scholarly journal, but look what
came from it."
Another aspect that King focuses
on is the southern style of
presenting a view. "Most commercial
publishers are in New
York. One of the functions of
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represent a different point of view
on what's important. There are
books about South Carolina that we
will publish that no big commercial
publisher would take
interested in."
The University Press publishes
about 15 titles a year and is one of
about 60 university presses.
Compared to presses like Oxford
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s regional
iblishing
which publishes around 500 titles a
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other university presses in the
Southeast it is medium in size.
Fred Woodward, the marketing
director responsible for sales and
promotion since 1970, explains the
process of getting a book
published. "If we think we can sell
enough copies so that we won't lose
our shirts ? we expect to lose a
sleeve or two ? then we'll write the
project up and take it before a
press committee, which is a group
of faculty members appointed by
the president.
"They pass judgment ort
everything we publish. If they give
us the go-ahead then it goes
through the editorial process. It's
copy-edited and sent back to the
author for his approval. When it
comes back to us, the manuscript
goes to the design and production
department, where we have a book
designer.
"It's then put out on bids to
printers-we usually get 3 bids. The
book is printed by an outside
source. We use Kingsport Press in
i eiiucsstT, neriuige primers 111
Charlotte and Thomson-Shore in
Michigan.
"The book is printed over five to
sometimes as long as 12 months on
the production schedule. They are
delivered to our warehouses and
then, supposedly, I'll have the
marketing underway. We handle
all the order fulfillment here."
Music libi
music, no
By Date Smoak
Gamecock Staff Wrttsr
Tho ITCr? Muoi/. I ik.om. ,??
a iiv uuv 1i11u1v LilUl dl lias 9U1U
everyone interested in music. Its c
any USC student or faculty membe
equipment for listening and texts foi
The library is self-contained; al
except periodicals, are stored in <
atmosphere is less formal thai
libraries, due in part to its sp<
Thomas Parkman, librarian for n<
gets to know most of the clientele
library ; his background in music is
writer has had many stimulating c<
him on various aspects of music.
Although the material in the 1
toward the music major, non-mt
much of interest here. The librar
records, tapes, cassettes, score
Parkman says, "We have everyth
Alice Cooper." There is a small an
folk music, and some jazz, which th
to enlarge. But the main emphasis <
what Parkman terms "the traditic
music"; or what is sometimes in
"classical" music.
Parkman's doctrine is one of "ft
that the library should be available
give everyone what they need, whi
he says. "There am always.roco
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Madonna Gauthreaux de
rary has servi
n-music majo
other materials needed t
reason, a suggestion box
library. "All suggestions ar
ething to offer to says, "though it is imp<
loors are open to materials suggested.'*
r, and it features The music library is bud
research. There are problems with i
I of its material, scores have skyrocketed r<
me location. The library is a growing one.
1 other campus library has nearly quadrup
ecialized nature, years. This past spring, n
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eariy iour years, acquired from the defunct
that frequent the station, including some re
excellent and this tually hopes to tape the libr
onversations with order to preserve it.
All students and faculty I
ibrary is geared library. Books and scores c
isicians will find items are non-circulating,
y contains books, because they are b<
s and reserves, musicologically valuable a
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mg irum oacn 10 print. Kecords do not <
nount of rock and equipment is available for u
e library is trying Although a temporary sh
of the collection is study applicants has necces
>n of Western Art at 5 p.m. on Wednesdays a
correctly termed days, Parkman expects the
to normal soon. The music
lir use." He feels through Thursday from 8 ai
to all; "We try to am to 5 prn, Saturday from
ch is impossible,' The library is located on tl
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signing cover
ices for
rs alike
>y someone." For this
has hwn nlnrpd in the
e considered," Parkman
)ssible to purchase all
tgeted by the university.
*ising prices; books and
icently. Nonetheless, the
Parkman said that the
led in size in the last ten
early 1100 albums were
campus classical radio
1_ n 1
a* luiut*. rarxman eveiiary's
record collection in
lave access to the music
an be checked out; some
such as collected works,
oth monetarily and
nd in some cases out of
circulate, but listening
se in the library.
ortage of qualified worksitated
closing the library
nd not opening on Saturt
library hours to be back
: library is open Monday
n to 10 pm, Friday from 8
1-5 and Sunday from 6-10.
he basement floor of Mc