The gamecock. (Columbia, S.C.) 1908-2006, October 18, 1978, Page Page 3, Image 3
MM
WmBMM
Discnui
By Paul Osmundson
Oamacock Stall Writer
The national organization
marketing the Student Buying
Power Card, distributed last year
at Carolina, has apparently gone
out of business. However, a
spokesman for Student Government,
SG, said Friday that
students should be able to use the
card through its expiration date
this December.
Cheryl Holstad, SG staff
assistant, said the cards, which
give students discounts at participating
stores, were distributed
oy ai me request ot LAH
Marketing of Bayside, New York.
SG agreed to distribute the cards
because "they seemed like a good
service for students/' she said.
HOWEVER, THE September
issue of the National On-Campus
"Eccentricities of a Nightingale
premier performance for the USC I
The play will open Oct. 19 and run thi
at the Longstreet Theatre. Tickets a
USC faculty and staff, and $1 for USC
An educational film lecture on "1
Marijuana: A History of Marijuana
p.m. in the Russell House Ballroor
Highlights from the 1930 s propaj
the 1955 program "Marijuana: As
lecture will be presented by Wayne
man of the board of directors and i
"Kom men sle rait
WADE HAMPTON D4
HOCK & ROLL I
with VALHALLA and 201
Friday, Oct. 2t
in Elephant Room of (
$2.00 ADM
STAGE
A Gourmet's Del
Happy Hour 4:30 - 7:00 Mon.-Sat.
Gourmet Sandwiches Served Till 1
Great Drinks - Nightly Entertainr
/\ ?? ? - '
jupen Mon. -Kri. 11-2 a.m., Sat. 11-12
it cards
n valid
Reoort. a nrnnthlv nmranflrwr na<H
that students at' other^campuses
who have questions about the plan
have been unable to contact the
company. The newspaper also said
L&B's phone has been disconnected.
Holstad said SG has not been
notified that the plan is no longer in
operation. And even if the company
has gone out of business, she
believes local stores will still honor
the card.
Bobby Orr, manager of the
Saluda Avenue Wine and Liquor
Store, said he plans to continue
honoring the cards. He said the
cards are "good for us . . . because
they're one way of getting people in
the store."
The Athletic Attic in Columbia
Mall also plans to continue
honoring the card, according to the
store's manager, Larry Hubard.
Around(
will be the season's Showcase
Apartment of Theatre and Speech,
rough the 21st. Shows start at 8 p.m.
are $3 for the general public, $2 for
? students.
'ha Prnnarianrlo Ontvinnl??
v A * u|/Mgmiu? vanipoigii ngamai
i" will be presented tomorrow at 8
11.
ganda film "Reefer Madness" and
sasin of Youth" will be shown. A
; Brooks and Bob Chapman, chairtreasurer,
respectively, of the USC
unsundfeiern!" j
9RM PRESENTS A |
MTOBEftftST
KEGS of FREE BEER [
97:30-12:30
Coliseum (Park St.)
1ISSION
v i? i
VII. IV
DAVID
JL HUNTINGTON
fer OCT. 20 & 21
Rob Crosby &
$tAVA WkltA
wwww ?f IIIIV
ight
Open 11 a.m. for Lunch I
Disco open at 4:30
12 Midnight [
nent Dinner served
nightly 6-12
/
t\h]f> 'rt> ?nnnn notrhsi'
Yearbook car
By Lisa Frucht
Oamccock Staff Writer
"Late last spring semester we thought we should do
something more as far as awareness," and that's
when the idea for a comprehensive advertising
campaign began for the Garnet & Black," said
Dianne Lipkin, editor of the yearbook.
Three areas which the campaign emphasizes are
portraits, getting a target audience and direct
mailing, Lipkin said. The campaign slogan is "We're
gonna getcha."
In 1977, two portrait sessions were held with a total
of 2,300 students participating, Lipkin said. The first
session held this semes ter^veraged 200 people a day,
with a total of 2,100 students getting portraits taken,
she said.
BECAUSE OF overwhelming student response, a
second portrait session has been scheduled from Oct.
16 to 27. "Students are buying a lot of books during the
session/' LapKin said. During the first session 333
books were purchased.
The target audience for trie advertising campaign
is freshmen and seniors. The Garnet & Black staff
focuses their attention on getting these groups to buy
yearbooks.
Seniors were chosen because "it is their last year
and they want to have a memory, said Lipkin. For
I ipuo
chapter of the National Organization for the Refori
Laws.
Gene McKay, of WSCQ Radio, will be the feature disi
the regularly monthly meeting of the Society of Pr
nalists, Sigma Delta Chi, to be held tonight at 7:30 ii
Journalism's Reading Room. Initiation of new member
All news-editorial or broadcast journalism students whc
semester must be present. The one-time dues of $35
Visitors are welcome.
The Dixie Dregs will be performing Saturday, Oct. 2
House Ballroom. There will be two shows, one at 7:30 ar
Also appearing will be Garfeel Ruff.
11 HA 11 r?WPF
DECORATI
AVAILABLE AT
[ 1235 Assembly St. Columbia,S.C. 292
HW'M'lnWi If.lli'lhii H H imhimm
nDaian strona
freshmen, "it is continuing a trend from high school.
They are more apt to buy in other years if they buy
the book as a freshan," she said.
THE DIRECT-MAIL campaign includes 7,500
mailers that were sent out before school began. These
mailers allowed students to pay for a copy of the
Garnet & Black with their registration fees.
Lipkin said another mailer will go out around
Christmas to those freshmen and seniors who did not
buy books during pre-registration. A list of names is
compiled for the yearbook staff by computer services.
"This is the first time we have had a sides compaign,"
Lipkin said. It includes balloons, posters, tshirts
for the staff, and a gorrilla suit.
"POSTERS ARE up all over, and the students can
identify them," she said. The gorrilla adds reality to
the "don't monkey around" theme the campaign has
taken. Lipkin said the gorrilla will be walking around
PATTtnue tn Hrn*v oHobHa?i /? !?*? P????* - r?i ? -i
f u ti ukw/?uull iv uic vjuucv v olttck.
Lipkin said people who have their portraits taken
will be eligible to win prizes such as two 50-yard-line
tickets to the USC-UNC football game, and a $35.95
value portrait packet from Rappoport Studios.
I "We are building it (the advertising campaign) as
a foundation for future years," Lipkin said.
Are the Bible and j
Science Compatible?
Raymond L. Scott, Professor j
H of Mariiimnfl d:wi- ?
__ __ ,, kji muic ttiiu science at
Columbia Bible College,
Columbia, South Carolina, will
:ussion leader at be presenting five highly
ofessional Jour- informative, stimulating, and j
n the College of relevant messages on the
s will take place. Bible and Science, at Skyland
) wish to join this Or. Bible Church, beginning at
will be payable. 7 p.m., Oct. 23-27. Skyland Dr.
runs parallel to Greystone
11 Blvd.
!1 in the Russell Professor Scott's scientific
id one at 10 p.m. training and experience
~r - t* * J
^.uiiaiaia ui u o./v. aegree in
???????-1 organic chemistry from
i Temple University and M.S.
_ H degree in organic chemistry
( wkm from Drexel University and
! studies toward a Ph.D. in
biochemistry at the University
of Pennsylvania Medical
| School, seven years industrial
^ experience as a research
iONS chemist in medical and
pharmaceutical research with
if CI ID Merck, Sharp & Dohme
IVEwr laboratories and Wyeth
Laboratories, and nine years
&SKS in research administration
and scientific information j
yr\V activities with Wyeth Labora
tories and Norwich-Eaton
Laboratories.
HATS I His theological training ex- j
nAi^AttnA n# ? ** ?\1?.
|fVi aviaw VI 0 IV1.&/1 V t
degree and M.A. degree in
church history from Wheaton
i College Graduate School and j
completion of residency
[ studies toward a Th.D. degree 1
from Grace Theological
Seminary. He is author of
"The Hiding God: The AptuitiriinM
nf loan* ! *
.?Q !?<* H1IVV ui UV.QUO VIU lOI 111 lire I
1-2290 Old Testament" (Master's
Press, 1076). He has pastured
>02 churches in New York State,
Illinois and South Carolina,
jJMl'i'tfWBW and 11118 been 011 faculty of
Columbia Bible College since
??? \ 1972,