The gamecock. (Columbia, S.C.) 1908-2006, June 29, 1978, Page Page 3, Image 3
Osceola
By Jan Easterling
Gamtcock $! ? Writer
Staff members now answer the
telephone with a mournful "the
late, great Osceola." The six-yearold
weekly tabloid closed Monday
with little warning and no chance
+/> nrlnf o *
ias pi uu a liuai CU1UUI1 IUr 118
Richland County readers.
Val Stieglitz, Osceola editor,
said the main reason for the
paper's closing was lack of funds.
'"Hie most discouraging thing was
the failure of the Columbia commercial
community to support
anything other than a daily paper.
Our paper took clear stands and
spoke out unequivocally on issues
that sometimes antagonized
powerful interests. A lot of peoDle
didn't agree with our politics or
issues, and they manifested their
dissatisfaction by not buying advertising."
Stieglitz said the final crisis for
the paper came when negotiations
for additional funds fell through.
The paper was owned by Parallax
Media, Inc., which had a contract
with the Camden Co. to provide
business management.
"They were negotiating with an
investor," Stieglitz said. "We
planned to use the money to
solidify our market and we had
drawn up the plans, but the investor
decided not to invest."
Stieglitz said he did not know who
the potential investor was.
IN JANUARY the paper got a
different mailing permit, Stieglitz
said. "We began to circulate to a
blend of high-income areas,
4
SSBF ! ^v-y W>' . i
.. Construction workers pour <
drainage for the parking lot at P
Bakke wins
Allan Bakke has won his adir
stitutional question on "reverse
The Supreme Court ruled
discriminated against and must
California at Davis. But the hig
university to take race and ethni
11. 1 l X *2 -J - -
in iu? ttuiuisBiuu policies.
Bakke, a white man, was turn?
black student with lower entrar
THE UNIVERSITY admitted
would not have been barred evei
program. For the majority, Just
must therefore accept Bakke.
The five-man majority agree<
niv\hihi(c nrndramo lilrn ilia n?n
|/A vaiAMiw v^i CIIIIO imv UIV UUf7 C
were therefore violated.
Justice Thurgood Marshall, th
number of people and institutions
He said that for 200 years, the
allow discrimination against bli
out of b
professional DeoDle and what uw
thought would be politically activc
people. We were going to mail out
10,000 copies each week. What
happened was that this was not a
defined enough circulation area for
our advertisers.
Stieglitz said the Richland
Mnrfkaaat !
AWA Mivaoi 10 CUIUUICr IlCWSpflp^r
with a controlled circulation in
Columbia. "They have two
designated zip code areas that they
circulate in. This means that
overnight you can get a huge
circulation, and the rationale is
that you can get your advertisers
from that area," he said.
Under the second-class permit
Osceola had previously, the paper
circulated to from 2,000 to 2,500
paying subscribers, Stieglitz said.
"That was not a high enough
number of subscribers for our
advertisers, so we went conA.
i* ? ?? t ? - -
ironed, ne said. "But our problem
there was not defining our
market."
STIEGLITZ became editor of the
paper in January when it implemented
controlled circulation.
"I came because I thought it would
work," he said. Stieglitz was editor
of the North Charleston Banner
before taking the position. He was
graduated from USC in 1974 with a
degree in government and international
studies, and was editor
of the Lee County Messenger
before returning to graduate
school.
The paper was established in
1972 as an "alternative to the daily
press," said Dick Harpootlian, one
of the founders of the newspaper.
- v -trii l'mi r tlirJliilllir-ij^
Fred Roll I ton ~ GAMECOCK
concrete to pave and provide
ickens and College Streets.
? and loses
lissions battle, but lost the condiscrimination."
yesterday that Bakke was
be admitted to the University of
)i court upheld the right of the
c background intn consideration
d down for admission at Davis, a
ice scores was admitted,
it could not prove that Bakke
i if there had been no minorities
ice Lewis Powell said the school
i that the 1964 Civil Rights Act
it Davis, and said Bakke's rights
e only black justice, said a vast
i may be affected by the decision.
Constitution was interpreted to
icks.
usiness '
? "It provided competition for other 11
newspapers and also provided a
place for young journalists to come
and work without the framework of HI
; a commercial newspaper. But it
has never been a viable financial
newspaper and it always lost
I money," he said.
"We provided in-depth, behind- t
the-scenes reporting, but mainly iS
, reporting with no fear of whose
> toes we were stepping on,"
Stieglitz said. "Our news was
I | written from a progressive
; 1 viewpoint with no attempt to be
objective." gg
STIEGLITZ SAID the paper had j
some financial trouble before and m
i had never had enough advertising.
"But there has been a continuing ^
commitment to provide an |j
alternative to the daily papers." m
The paper reflects each editor's H
prospective of priorities, he said. 11
"We took a stand. Our readers ||
may not have agreed with the m
stand, but we wanted them to know ,||
that we hadn't knuckled under to
powerful interests." t j
Osceola was mailed to 26 states 'fl
and had fit 800 subscribers outside m
Richland County, Stieglitz said. ^
"I think this is the kind of paper I
whose value will be appreciated J
more when it is gone," he said.
"You could pick up a daily paper I
and find out the who, what, when
and wheres of a story, but we were
interested in the whys and hows."
ar
ar
Along with increased coverage of fe
state politics, Stieglitz said there is
a need for more professional
coverage of the arts. "I brought in a *
P/iri*!!! nr
J. U/f
Construction i
By Brian Duncan
Gamecock Staff Writer
n a. ? _ i
^onsimcuon is underway to pave
drainage for a parking lot across from
Administration building, accordinj
Brunton Jr., vice president of operatic
The lot, bounded by Pickens and Co
had been used by faculty and staff, but
unattended for the past two-and-a
Brunton said.
Parking conditions varied, depen<
weather, from a literal dustbowl to a se
he added. The described conditions pr<
* phone calls from irate faculty membei
In 1975, because of financial problei
Budget and Control Board recalled uns
had allocated for that year. USC reti
more than $5 million, Brunton said. A ci
had been proposed for the site, but thes
stalled due to the funding cut-back.
A TENTATIVE new site for the centc
coliseum and alterations in master p
provided the impetus to finally pave
drainage for the lot, Brunton said. Wh<
later this year, it will remain a facu
assigned parking area, providing 349 s
The construction is being carried out i
with the State Highway Department,
said the majority of the financial respoi
with the university and that the cost is b
| to existing revenue bonds. Brunton sai
over from Pendleton Street garage bond
construction possible.
According to Brunton, university c
mittee member ~"~,,~?sed the need
garage on Pendieu^, and a decision is
mid-fall. "This follows through with 01
* v r
P IK^I ^ jBllis
Stie
t critics with expertise in special
eas. I wanted writers who could
el the arts emotionally," he said.
THE PAPER got its name from
Seminole Indian who, in 1830, led
will pave lot ne;
plans to concentrat
not have them sprc
and provide that the Pendleton
the Business parking area now
I to Harold
>ns at USC. ACCORDING TC
liege Streets, questions involved
was virtually with the determina
i-half years, Brunton gave as ai
cars requiring pa
ling on the economical, smal
iries of lakes, spaces to be sque?
>mpted many Second, the lo<
rs. facilities is weighe
ns, the state area with economic
ipent funds it Building conventio
iraed a little rise garages woul
lltural center siderably in his of
\e plans were Brunton said coi
be located farther i
space being need
t west of the shuttle system ser
arking plans should provide soi
and provide planning along the
en completed
lty and staff "THE END obj^
paces. parking self-suppo
n conjunction would ensure that
but Brunton it."
visibility rests The Pendleton a
eing charged built with revenue
d monev left
mi uiv aiiivwiii V* t c
Ing made this case the parking re
fines, decal and g;
marking com- Other examples
for another taxes on coliseum
expected by 0f July 1, 1978, the
it long-range $570,000.
j^: 8
j^B?" ^
1 . Lynn Shook ? GAMECOCK
glitz
several Seminole battles against
the government. He refused to sign
treaties that would place his people
under federal rule. "Osceola was
? o??i> ^ ! iii fin ? an li ?
i cucuiuua tinu liiucpenueni,
Stieglitz said.
ir BA building
e our parking in specific areas and
sad around," Brunton said, adding
Street vicinity is "the most acute
on campus."
Brunton there are several major
in parking decisions, beginning
ition of parking needs for an area,
i example the number and size of
rking space. The trend towards
1-sized cars could allow more
?zed into parking areas.
nation of new, major parking
H ntfninct tho r\Qrlrinr? niuulo " >
? XQUUIWV MIV |n?l lung llV-?/ViO U1 Oil
I aspects weighed in, Brnnton said,
nal parking lots rather than high
d reduce construction costs conunion.
nventional lots would necessarily
rom campus because of increased
led. Results from the proposed
vicing the entire campus this fall
me insight into the feasibility of
se lines, he said.
ect," Brunton said, "is to make
rtino " TTiA *\nrlrir??i rooomm famrl
- w ivovi V* IU1IU
"those who use it should pay for
nd Blossom Street garages were
bonds. Money is borrowed based
venue coming in each year, in this
serve fund, which includes meters
arage fees, B run ton said,
of revenue bonding include seat
and stadium hosted activities. As
csiuiiHicu iracrvc umance locals