The gamecock. (Columbia, S.C.) 1908-2006, January 30, 1958, SECTION TWO, Page Page Thirteen, Image 13
r oH1 1
longer obscured the waistline and, by 1935, were
much longer.
One of the more revolutionary changes In the
fashion world begaft to make great advances. Beach
wear and sports clothes now changed as they had
never changed since the days of bloomer bathing
suits. Having seen the rise and fall of the woolen
knitted "one-piecer" the bathing suit became briefer,
being at its most extreme during 1947-1948 in the
form of the two-piece swimsuit. Shorts, slacks, and
halters were all products of these years..
' Shorter Skirts
The fashion scene changed little In the early
'40's, although hemlines went -up and shoulders
Music NwOlassre ad
(Continued from Page 11) utamdmbnso
changes have taken place in the fo 9hCnuywl
field of American music that 2t etr oknol
they seem Incredible In retro- seshr oblee
spect. From "Yen, We Have No Wa' nsoefrt
Banannas" to the sophisticated50er?Yugssa
fromm G ibCetrywl
lunes of "My Fair lAdy," from I'm just going t, wait
IVY* SHOP
Onea hemra eounac hangsa lte
as i ...... .............................. . $38 ach
knitE ATnpeERS ............................$ brefr
fomUfBUetwRB eeA wisut C A S......... slaks ton$
halters weeallpro Us tes yer.00
SpoRT SHRTerSkirt.............. 2
Thefasio scen E ge litl.95 heeal
thyLemRedbl Ein retoES .......... hard to ee
JARANYHOSH..........$8tP
VALUES TO 65.90
USePOurTCoAvnTGamecck-Chage-Ac
~on irl
broadened, this trend being most noticeable in suits.
Skirts were typically short, plaid, and pleated and
were usually topped with a sloppy crew-necked
sweater. Hairlines went down, the more curls the
better! Gradually skirts went down, staying at mid
calf during the late '40's.
Returning to the fashion scene in 1949-1950, the
Gibson Girl styles took the' form of ruffled, feminine
blouses and ballerina skirts. Going through another
period of longer skirts, styles gradually regressed to
the crinoline days; dresses became softer and skirts
grew wide - supported by voluminous crinolines.
Poodle Cut
Hairlines have run the gamut of styles during
to the WUSC FOUNDED
Kenton,
son to
-t Carola Gets
ke next By Staff Writer and a front off i
that - "This is WUSC, the Voice of officials.
nd s. the Carolina campus, 640 on the Russell
dial," That's the way the campus However, witb
radio station, WUSC, has identi- the Russell Hous
fied itself for the past 11 years. moved into its
The student broadcasting com- on the second f
pany has a history which closely House studios ,
parallels the growth of Carolina for WUSC and
during the past decade. control rooms, I
WUSC went on the air for the studios, an offic
first time on May 8, 1947. Its ter. Just as in
equipment consisted of a second- mercial stations,
hand control board, a handful of control rooms I
old phonograph records, a war- ing throughout,
surplus transmitter and the fond and the familis
hopes of its founders. The sta- Air" warning
tion made its first home in the studios were dei
old slave quarters behind the members.
President's home; this antique Eupeto
brick building the station person- tinqnuesto
nel affectionately dubbed "the channeludesnt
Goofus building." threesped cotra
mtGrand Opening tables, two Ms
The next fall, was a time of recorders, and a
8 expansion and Improvement. A tape machine fe
new transmitter was built, new News for bro
turntables purchased, r e c o r d from a United
services contracted for, and the receiver set up
slave quarters received a much- Local, national,
needed coat of paint. New po- news from thi
tential announcers and engineers prises the bull
flocked to join the staff and the shows. In addil
station became a popular campus Its own staff
8 project. Finally, the station had reporters and
its official grand opening. Pres- with the Columi
Ident Smith and Governor J7. reau, for weathi
S_trom Thurmond gave the open-Muil
1 s ing addresses and radio andMuca
newspapermen from around the 'With more th
state attended. WUSC had fin- WUSC has eno
ally become a full-grown campus riety to provide]
0 organization. / - to suit the tast
In 1950, the station moved Into any student. The
the third floor oif Rutledge slye music Iabra
Cha'pel. There, with the evening 1,600 78rpm ret
0 vesper services and the famous old favorites, nc
Chapel bell for company, WUBC eral rare collec
broadcast an 80-hour weekly oral thousand 41
schedule complete with.- early with hits from
morning wake-up shows and a hundreds of L.. P
special late, late show for the popular music,
party - goers. The Rutledge classical music.
studios gave the Etation two corn- lection of clas
8trol rooms, a large broadcasting comprised of o
studio, and a news room, as well Including moat
as a workshop for the engineers, concert works a
12st Wishes On You
- 50th Anniversary
. and Continued Succe
Dunt
f000 SEtvICI MANAGEMENT
I9
oThe Mo
the last ten years. The early '50's saw the extreme
poodle cut which, after a brief popularity, became
modified as the Italian cut, and later as the urchin
cut. After a short period of the longer hair styles
such as pony tails and chignons, the trend turned
once more toward the shorter styles, presently em
phasizing -the "natural look."
Fashion Repeats
During recent years, dress styles have run
through the princess and empire lines, presently
tending toward the Flapper lines. Rope necklaces,
cloche hats, and pointed heels, all reminiscent of this
era, complete the picture of the modern Flapper. For
campus wear, the bulky sweater, often crew-necked,
Fir
Radio Station. M
e for the station piano Oieces, and chamber music (Edi
selections. which
of Mrs
House One of the big projects of the at the
the construction WUSC staff is covering campus Mrs.
e in 1955, WUSC and local events. This job is (Matti
present location taken by the station's Special Carolir
oor. The Russell Events department. Some of the ate, d.
were- tailor-made special features which WUSC ate,
consist of two has broadcast during past year- siea
wo broadcasting include the annual fraternity and on Dec
e, and transmit- sorority songfests, speeches by of Pro
the largest com- visiting dignitaries, and the USC neer ir
the studios and home basketball games which South,
ave soundproof- have been brought to Carolina with h
heavy oak doors, fans since 1948. years.
r red "On The The campus station has given Mrs.
ights. The new political events their due also; best
igned by station it covered the Senatorial race she wr
in 1954 between J. Strom Thur- that I'
ned by the sta- mond and Edgar A. Brown and, sion'-1
wo Gates, two- during the 1958 getneral elections, existed
I lioards, five carried national-and state re
nsrpintr- sults, held interviews with local
*geodrtp- political leaders, and reported
Ampx prtale direct from party campaign
r special events, headquarters in Columbia.
adcasts is taken April 1 Hoax
Press teletype One of the most bizarre of
in the station. WUSC's exploits was its famous
and international "balloon race" hoax on April 1,
receiver corn- 1958. The station reported that
c of the news a balloon race was about to take
ion, WUSC ha place between students of USC,
f campus news Clemson, F'urman, Wofford, and
an arrangement Winthrop. The station described
>ia Weather Bu- the race as the contestants flew
ir forecasts. over Columbia and even had one
Variety of the air ships land on the WIS
an 5,000 records, TV tower. The Governor was
gh musical va- called, President Russell initiated
ousopeaue rescue operations, and the State
ios of peasurell Police were put on alert before
asoacticallyxen the hoax was finally explained..
ry includes over Station WUSC is a 100 per
ords with many cent student enterprise; its mom- Born
velties, and sey- bers and officials are all Carolina County
ore' items, sev- students; and the station's lines she wa
5 rpm pop discs and equipment are student-owned Thoma
teent years, 'and and operated. In the formal lang- France
.'s of every type, nage of its certificate of incor- name
jass, mood and poration filed with the Serear from a
The WUSC col- of State May 1, 1946, WUS akin t<
decal resords is has- its purpose "to operate a of Mal
ver 800 L. P.'s non-profit eampus radio -station with '
of the staviared which would serve a gross edu- contrib
s well as opera, cational need of the University fession
_______ of South Carolina students for service
exerience in the field of radio." time, nt
This purpose is expressed sipl but ala
r ~ in the station identifIcation t. higher
line of WUSC; "This is WUSO
The Voice of The Carolina Few
Campus." passed
I8
-RELIABLE JEWEl
SINCE 1897
les 4 45 aIa&
-C l;mr bia, S.
dern Miss
is a favorite. The skirt is usually plaid, pleated and
slightly longer than its predecessor.
A recent newconler to the scene, Bermuda shorts
have become quite favored and seem to be here to
stay. Prompted by this trend of casual wear, torea
dors and other modifications of slacks have found a
place in the college gir's wardrobe.
If the years past are any indication of the years
to come, Carolina co-eds will be figuring prominently
on the fashion scene, never last, often first, and al
ways in style.
- (Old photos courtesy of South Caroliniana
Library; copy photography by Rcss Parsons. Cur
rent pictures courtesy of "Garnet and Black.")
st Co-Ed Graduate,
R. Haynes, Died Recently
or's note: This article as vividly and respected as pro
was written at the time foundly as the grand lady who
Haynes, death is on file was the first co-ed to receive a
Caroliniana Library.)
Jean Adams Haynes degre from the UieSt
Jean Adams), A.B., 1898,
a's first woman gradu- Carolina College). In the fall
!d at the residence of her of 1896 she entered South Caro
Mrs. Lena Adams De- lina College, as a junior, havint
in Hendersonville, N. C., been graduated several years
ember 26, 1947. The widow
ressr L B.Hayns, io-previously from Leesville Cal
tessor L. B. Hlaynes, pio
i public edpeation in the lege, Leesville. in 1898 she was
she had made her home awarded the degree of Bachelor
er sister for the past 12 of Arts, and then began the
career that was to establish her
Haynes, herself, probably as a leader in the fields of edu
mmed up her life when
ite, in 1944, "Doctors say
we lived at 'too high ten- Afe grdtin ro th
>ut, my! I've lived--not Sot Calia ole,sh
servedeoremberears6,shead8,
th earmn the aEgherlostheat
Meida College,aMeridian,Mis
ofsithipilitakle timemurnfro
hich00tohe90amoeseaesaslecsery
th olta a a ndortzro teSuhCr.
ance Unon. AAsudent anOxfor
UiersitkabEngland,ishe als
uted909)'ahd atthehiageptim
anwpn mc fh rot kthso e rvl o
TeSate.nlItiwasecdurgngtthr
cmto "kpreparingeherselfovn
-Rbetaronig.nSg.en
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acomfoidt anly Gopetd ca, pro
whendy ase ouran lead falin
wasve the wrld,t ote horcive a
degreetfomnhUiesyo
Mr. HaSouthe meolnawl rsen te South
on Sptemer1,188 CaseoeinCoege). followin fl
thedaugter f thlat 1896 potsh en ord aout Carn
lia College,dams. junior, having
prevtousllitomleeevilmenCty
hic sh cae ws coll e eeved tn1 he te so
the sol thawas art Arsdedgthe ferom CoumBiachenor
ofraeabtn h Ars, nd eahe bolege, the
careerh tacinhpo- n aton Ala In 1918blsh was
more han yersao aader the noarydoco ofu
and pentmuchof hr ALtertur aduation from hea
SotuthlyaroteinhigCothergCollehe
o inprearighesel in see was m8ar in 198theado
learning,lte Dprttofes B Eanelsh t
presidiantoLeie College.,Ms
Hesissipi ting 981. r ro
pepe9h00v lvdn om190 tof versae altre
______________and mranize loes he Sonce Cai
tat Uin Ah htde at hobbyford
Univoeriy gland,y shealso
E treaelle in kEurpe wfor oea
wroted sktceom Thermtaes for
"The StaerIet wsho duin hee
5ford, she~ wrote once thase
on,in he am letter, "H rig
whnh eemu lsesade faln
Inhrf, ~s in er a ok
she ? evdece he oloigo