The gamecock. (Columbia, S.C.) 1908-2006, March 18, 1955, Page Page Three, Image 3
SHOP WORK AT WUSC ...
WUSC put to use somie of the theor
by making technical alteratioins to
by Beni McElveen)
Student
By BEN McELVEEN
Feature Editor
ON THIE AIR!
RADIO ANNOUNCER: "At
this time radio station WUSC
begins broadcasting activities for
the (lay. . . ."
Thus begins a student radio
an.iouncer over the University of
South Carolina's radio station
WUSC, "The Voice of the Caro
lina Campus."
Radio station WUSC is student
owned and is operated by the
Carolina Broadcasting Corpora
tion. WUSC is a member of the
Intercollegiate Broadcasting Sys
tem and it operates on a frequency
of 640 kilocycles with carrier
current transmission. Radio sta
tion WUSC studios and trans
mitter are located on the third
floor of Rutledge College on the
university campus.
Ad Lib
However, after the above intro
ductory statement to the effect
that WUSC is ON THE AIR, and
after the use of a couple of United
Press news releases, the student
radio announcers are on their own.
It's ad lib from then on!
The primary aims of radio sta
tion WUSC, William Hay, WUSC
manager, said, are to train stu
dents for future careers in radio,
and its allied fields. Many success
ful careers have materialized from
a student's work with WUSC dur
ing his spare time, William Hay
said. Also, he continued, WUSC
tries to provide entertainment as
well as informative programs for
~~tudents of the university. The
only prerequisites for becoming a
staff member of WUSC are in
terest and enthusiasm, he said.
A variety of shows are broad
east over WUSC, including such
............ .. ..........m...
Is.
Two staff members of radio station
v they have learned at the universty
radio equipment. (Ganecock photoI
S Opera
attention-getters as "Carolina t
Calling," "Request Rendezvous,"
"Woman's World," and "Classic
Musicale." Especially popular
among Carolina students are the
late shows, playing the hits in
popular imusic, and the nightly
and Sunday morning concerts,
playing outstanding recordings in
the classics.
One interesting program which
is relayed from WUSC-FM is en
titled, "Religion at the News
Desk." Otherwise WUSC-FM has
no connection with radio station
WUSC.
Station Radius
'The radius of WUSC is sup
posed to be limited to the confines
of the university campus. "The
theory behind it," William Hay
said, "is that we're not supposed
to be heard off campus, but the
practicality of this sometimes
varies from the theory."
Radio station WUSC is on the
air from 2 p.m. to 12 p.m. every
day during the week, from 9 a.m.
until 1 p.m. on Sunday and from
12 midnight until 2 a.m. every
Saturday night.
Program Records
The records which are used by
radio station WJSC are obtained
from several sources. Records are
bought from such top notch record
ing corporations as Capitol Rec
ordls, Columbia, RCA and Capitol
classics. The Columbia and RCA
pop)ular records are purchased by
the radio station, while records
from Capitol (popular only) are
free. Capitol classics are pur
chased by WUSC.
To Have New Quarters
Next fall radio station WUSC
will move into its new offices
wvhich are to be located in the
Carolina Student House, now
of laroshi Lierr Soity: i
to right,.Monty..rme..of.Port.m
ir,of Caufort, critic;r SetyW. Ahia
urer; and Matthew epnhenson of II
...jp....
WUSC MANAGER AT TRANS
1nanager, itakes adjustment to the
tes is continuity director, Peggy
UcElveen)
te Own
nder construction. The offices,
;tudios, control rooms, and aux
liary control rooms are to be
ocated on the second floor of the
'arolina Student House. The
;ransmitter is to be located on
he top floor of the building.
"The time we really know that
ve have listeners," William Hay,
NUSC manager, said, "is when
here is some technical difficul
;ies."
Financial Support
WUSC gains its financial sup
>ort from two sources: a portion
>f the student activities fee and
idvertising. The student activi
ies fee goes toward the general
)peration of the radio station,
vhile finances gained from adver
ising are used for cash purchases
nd in emergencies for equipment
ind other technical devices.
A member of the Intercollegiate
3roadcasting System, this experi
nental station is owned by the
;tudents of the university andi
)perated exclusively by students.
Working with WUSC, a student
inds an opportunity to gain ex
erience in engineering, announc
ng, continuity writing, control
:)peration, and secretarial work,
William Hay, WUSC manager,
aid.
Local Coverage
"We make every effort to give
sp)ontaneous coverage of local
niews events," William Hay said.
[n adidition, the radio) station sub
<eribes to the services of the
United Press news syndicate.
News broadcasts are taken from
he teletype machines and cut and
irranged for broadcast over radio
;tation WUSC by staff news
writers. All the rental fees for
~he UP machines are paid for by
national adlvertising agency in
oric student forensic organization
.uth, Ohio, publicity chairman;
Sof Williston, Aeretary. Standing,
in of Columbia, president; Harry
.leigh, . ., ,,c-.p.ea...
WITTER . William flay, WUSC
radio station's transmitter. Taking
Dilliard. (Gamecock photo by Ben
Station
return for the advertising of
Lucky Strike cigarettes during all
news broadcasts over WUSC.
WUSC Officers
The officers of radio station
WUSC are: William Hay, man
ager; Mickey Clerc, program di
rector; Harold DeSoto, chief an
nouncer; Charles Morris, chief
engineer 'and business manager;
Sloan Yates, secretary; Calvin
Lightner, music director; Peggy
Dillard, continuity director, and
Dale Hawkins, sports and adver
tising director.
And back to the main studio of
WUSC: RADIO - ANNOUNCER:
"At this time radio station WUSC
concludes broadcasting activities
for the day. . . . Now speaking in
behalf of the engineer on duty, and
the entire staff and management
of WUSC, this is (radio announcer)
bidding you a good night and
good morning. . .
OFF THE AIR!
sIaMEsE DOUGHNUT
William F. Stephens
Florida State University
WORM CROSSING DEEP CRACK
IN SIDEWALK
Nancy Reed Ingham
University of Washington
MEETING OF CHINESE AND
AMERICAN OIL WELLS
* 6 ary A. Steiner
University of Chicago
e o e * * . e*e
** * ** * , *
S ARMY ANTS SOIND A.W.O.L.
John J. Phelan
Boeton College
* A.T.C PaeOnUc
Interviews I
Are Set Foi
Interviews for the week of
Warch 21-25 have been set up in
the Department of Chemistry,
School of Engineering and School
)f Business Administration. Seni
)rs who wish to be interviewed
ihould schedule appointments
through the Deans or Department
Heads of the respective schools.
Department of Chemistry
Mr. G. S. Gibson of the Macon
Kraft Company will talk with
!hemists, chemical and mechanical
engineers on March 21. Macon
Kraft is engaged in the manufac
ture of container-board from
southern pine and operates two
mills in Georgia. Starting salaries
range from $390 to $425 a month.
Also slated to interview in the
Chemistry Department are rep
resentatives of Joseph Bancroft
and Sons Company of Wilmington,
Delaware. This company is en
;aged in commission bleaching,
1yeing and finishing of textile
rabrics, at present primarily cot
ton and rayon. Interviews will be
!onducted March 23, and the rep
resentatives will stay over for
March 24 if necessary. Joseph
Bancroft has openings for mechan
ical and textile engineers and
!hemists--and would also like to
talk with women chemists.
school of Business Administration
Mr. George J. Leavitt of Proc
ter and Gamble will be in the
School of Business Administration
Monday, March 21, at 4:00 p.m.
ror a group meeting, with indivi
iual interviews set up for Tues
cay, March 22. Mr. Leavitt is with
P. & G.'s Sales Department and
would like to talk to anyone in
terested in a sales career with his
:ompany, regardless of degree.
On Friday, March 25, a rep
resentative of the Liberty Life
[nsurance Company, will interview
seniors with backgrounds in ac
:ounting, economics, journalism
and law. The positions would be
in the home office in Greenville,
South Carolina, and would not in
volve selling or traveling.
School of Engineering
Interviews will be conducted in
the School of Engineering by Mr.
P. C. Holladay of the Carolina
Power and Light Company, Flor
ence, S. C., to fill openings for
sales trainees and management
LUCKY DR
HAVE A LITTLE FUN whi
smoke. Enjoy yourself. Gia
self the pleasure of a
tasting Lucky Strike
enthusiasm often inspi
Luckies' famous better1
illustrated in the Droodkc
titled: Alphabet soup for
smoker. So why stew ove
cigarette to smoke? L
taste is letter-perfect. Af
L.S./M .F.T.--LuckyStriki
fine tobacco. Then, that 1
is toasted to taste bette:
Toasted'- the f amous
Strike process--tones up I
light, mild, good-tasting1
STUDENT S! El
Lucky Droodles* are
are yours? We pay $259
for many we don't u
original Droodle in yo
descriptive title, to Lu
Box 87, New York 46,
-DROODLES, C2opyright
WICKIES TAS1
For Coming
' University
trainees, and openings in their
steam generating plant for me
chanical engineers. For the sales
openings, Mr. Holladay is inter
ested in business administration
and engineering majors and would
UW appointment purveyors of soap to the
Yardley bi
a super-wetting
Londor
Are you looking for a finer pres&
product -conceived in Englan<
a new super-wetting action wh
The foam washes off the face
leaves a most refreshing after-:
is cut by half. At your campt
tributors for U.S.A., Yardley
DODLES!1 GIET
WH AT'S THIS? For sol
Droodle suggested by N<
mn you
reyour
better-jV
TheF
red by 5
aste isT i.
(right)
~r whatF
uckies'
ter all,
ameans
obacco
r. "It's to make it taste
Lucky cleaner, fresher,
~uckies' you light up, ei
obacco tasting cigarette
IRN *25!
pouring in! Where
for all we use, and
me. So, send every
ur noodle, with its
cky Droodle, P. 0.
N. Y.
1953 by ICoger Price
[E7 ?BEICASER ...o A1UVcm
rage I tree
Week
Seniors
like to talk to electrical engineers
for the managemnent-trainee posi
tions.
On Wednesday, March 23, rep
resentatives of the U. S. Army
(Cmiinuer on page 8)
ate King George VI, Yardley & Co., Ltd., London
...f... ...
-ngs you
shaving Foam
L style
iure shave? This distinguished
I and made in America-has
ch wilts the beard in a trice.
instantly (or rub it in!) and
eeling. Normal shaving time
is store. S1. Makers and dis
of London, Inc., New York.
EM ERE!
ution see paragraph below.
>rman Gerber, C. C.N.Y.
even better . ..
smoother. When
ijoy the better
.Lucky Strike.
STRIKE
C IG A R E T T E S
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